Léim go dtí an t-ábhar
Mountain Sea Rare Treasure Bosca Bronntanais Cnónna le Wu Yao

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Mountain Sea Rare Treasure Bosca Bronntanais Cnónna le Wu Yao.


AirgeadPacáistíocht· 2025

Mountain Sea Rare Treasure Bosca Bronntanais Cnónna

le Wu Yao

Cliant: Beijing Wuyao Cultural and Creative Co. Ltd.

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

24,941

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #165746

Dathanna

An Dearadh

Maidir le Mountain Sea Rare Treasure Bosca Bronntanais Cnónna

Is bosca bronntanais den scoth é Mountain Sea Rare Treasure le haghaidh cnónna pacáistithe. Coinníonn an bosca ocht gcanna miotail, agus tá cnónna ó thír nó ó réigiún difriúil i ngach canna. Cuireann na léaráidí ar gach canna carachtar an bhranda le chéile le tírdhreacha sléibhte agus farraigí péinteáilte de réir thraidisiún scuabadóireacht na Síne. Tá an bosca seachtrach déanta de chairtchlár atá clúdaithe le leathar sintéiseach, le hanla leathair ar an mbarr agus cosa miotail órphlátáilte ag na coirnéil. Tugann stampáil the rilíf do na línte agus don pheannaireacht. Osclaíonn glas miotail ar an taobh an bosca in aon chéim shimplí amháin.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Mountain Sea Rare Treasure Bosca Bronntanais Cnónna Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Mountain Sea Rare Treasure Bosca Bronntanais Cnónna ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Mountain Sea Rare Treasure Bosca Bronntanais Cnónna a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla
This gift box combines colors of red, blue, and gold, creating a striking visual impact. It contains eight cans of nuts, each with illustrations that represent both the brand IP and the origin of the nuts. The theme incorporates traditional Chinese brushwork landscape painting, featuring mountainous and oceanic scenes with subtle brand IP characters integrated. The calligraphy, inspired by Clerical Script, while the side pattern design is simplified to enhance the gift box’s refined elegance.
Toisí & Pacáistiú
130 mm x 430 mm x 430 mm
Clibeanna
Nut, Gift Box, Packaging Design, Premium Gift Box
Teicneolaíocht Táirgthe
The material is made of cardboard as the main body of the gift box, with synthetic leather wrapping and sealing the top, leather handles to increase the delicate sense of touch, corners and details of the box using gold-plated metal feet to prevent the box from being deformed by the impact. The illustration lines and text on the outer box are embossed by hot stamping process, the inner can is made of silver glossy metal, the content is printed on it to realize the frosted glossy texture.
Dúshlán Deartha
This project was a high-end program deployed by the brand in the nut segment, complementing the high-end gift boxes that were missing from the product matrix. The brand pursues packaging with visual impact, which should be able to visually express the content of the product. Based on the positioning of the high-end nut gift box, we thought it was key to de-colorize and de-hyphenate, reducing the color of the brand logo itself and making it more unified with the design.
Taighde
This project perfectly combines the urban landscapes of different regions with brand IP, and through exquisite illustrations and narratives, allows consumers to taste food while also experiencing the customs and traditions of different parts of the world. This gift box not only meets the pursuit of quality by high-end consumer groups, but also creates a unique consumer experience through storytelling packaging design, effectively enhancing the brand's premium ability.
Inspioráid
The inspiration of design is to travel with Three Squirrels. In order to be able to show the high quality of the product and the variety of origins. The outer box is styled with a hand-held vintage suitcase as inspiration. The gift box contains 8 jars of different nuts from different countries or regions, and 8 vignettes have been created to incorporate the brand's IP, Three Squirrels, to represent the high quality nuts brought back by Three Squirrels traveling to different regions.
Fad an Tionscadail
The project started in November 2023 in Beijing and finished in January 2024 in Beijing, was produced in July 2024 and officially on sale in September 2024.
Sreabhadh Oibríochta
To ensure the integrity of the picture, the box is opened from the side by a metal locking mechanism. There are no extra complicated steps to open the gift box, and the products can be seen neatly arranged directly after opening the box. Due to the large size of the box, a carrying handle is placed on the top of the box for the user's convenience. In order to minimize the burden on the user, the gift box is supported by high quality cardboard to reduce the weight.
Baill Foirne
Design Director: Wu Yao
Illustrator: Zhang Yuchen
Illustrator: Xie Boxing
Graphic Designer: Zheng Ziyang
Graphic Designer: Tan Zhen
Graphic Designer: Tang Wenhu
3D Designer: Liao Hao
Font Designer: Liu Xin

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