Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife le After Design Living and Space Co.,Ltd.

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2025 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Interiúir é an dearadh Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife le After Design Living and Space Co.,Ltd..

AirgeadInteriúr· 2025

Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife

le After Design Living and Space Co.,Ltd.

Cliant: After Design Living and Space Company Limited

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Interiúr

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Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #172873

Tabhair Cuairt ar an Suíomh Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife

Is taobh istigh miondíola ilfheidhmeach é Geneus DNA agus Gatta a chomhcheanglaíonn seirbhísí tástála géiniteacha pearsantaithe le caife. Tagann an t-ainm Gatta ó na ceithre bhunanna DNA A, C, G agus T, ag siombalú sláinte pearsantaithe. Tá an tionscadal lonnaithe in dhá aonad in aice láimhe atá 6 mhéadar faoi 5 mhéadar, 60 méadar cearnach san iomlán. Ar thaobh amháin cuirtear tástáil ghéiniteach ar fáil, agus ar an taobh eile freastalaítear caife. Cruthaíonn cruach dhosmálta, polacarbónáit thrédhearcach, línte cuartha agus soilsiú stiallach LED cuma todhchaíoch. Treoraíonn an leagan amach oscailte cuairteoirí ón eolaíocht go dtí an chompord, rud a fhágann nach mbraitheann an tástáil chomh scanrúil sin.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Geneus DNA and Gatta Taobh Istigh Siopa Miondíola, Taobh Istigh Caife a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: This interior concept integrates Geneus DNA’s personalized genetic services and GATTA Café, reflecting the brand’s innovation and accessibility. "GATTA" derives from the four DNA bases—A, C, G, T—symbolizing personalized health. Like DNA, the design adapts and merges functions dynamically, aligning with the brand’s focus on precision. Minimalist lines, clean details, and a futuristic palette express the brand’s ethos, connecting science with lifestyle.
Toisí & Pacáistiú: The project consists of two adjacent units, each measuring 6x5 meters, totaling 60 square meters. One side houses Geneus DNA, offering personalized genetic testing services, while the other is GATTA Café, a lifestyle-driven coffee shop. Though distinct in function, both spaces are unified through design to make the experience feel less intimidating, creating a seamless blend of science and lifestyle.
Clibeanna: Retail Design, Geneus DNA, Gatta Cafe, Shop design, Store Design, After Design Living and Space, After Design Studio, Montfort del Rosario School of Architecture and Design, AAU
Teicneolaíocht Táirgthe: The design uses stainless steel, transparent polycarbonate, and curved lines to create a sleek, modern aesthetic that immerses visitors into the world of GATTA. LED strip lighting enhances the futuristic vibe, while the open layout adds functionality and visual appeal. The aroma of expertly crafted coffee fills the air, enhancing the experience. Every element is designed to make customers feel as though they’ve stepped into a world of innovation, leaving them with a lasting desire to return.
Dúshlán Deartha: The project faced several challenges: merging diverse functions in one space, balancing a bold brand vision with budget limits, and complying with strict mall rules such as height restrictions and visibility. We also had to ensure the design stood out without blocking nearby shops. New materials required on-site experimentation, and the client initially rejected the concept for feeling unwelcoming. With clear explanation and teamwork, we earned approval and completed the build within tight, nighttime-only hours.
Taighde: This research combined in-depth brand analysis with user behavior studies to craft a space where advanced health tech meets everyday familiarity. Using interviews, surveys, and customer journey mapping, we uncovered key barriers—intimidation, inaccessibility, and unfamiliarity. By integrating these insights, the design transforms a clinical service into a lifestyle experience, enhancing engagement, supporting business growth, and redefining how society interacts with personalized healthcare
Inspioráid: Inspired by the potential of personalized health, we envisioned a space where advanced genetic science is reimagined through design. The idea began with the challenge of making DNA testing feel less intimidating. By pairing it with a familiar café experience and drawing from the futuristic themes of the film Gattaca, we created a concept that transforms scientific exploration into a bold, engaging spatial narrative that sparks curiosity and connection
Fad an Tionscadail: The store, located on the G-floor of Seacon Square Mall in Srinakarin, Bangkok, Thailand, began construction in November 2023 and was completed in December 2023, taking approximately one month. Positioned in the central void of the mall, the shop benefits from high visibility, making it an eye-catching spot for visitors. The strength of the branding and design is so impactful that the mall invited the store to occupy this prime location, aiming to drive foot traffic and attract customers to the mall. This second branch follows the success and strong interest of the first location.
Sreabhadh Oibríochta: This space operates as a dynamic fusion of two distinct functions—Geneus DNA store and GATTA Café—creating a seamless, interactive experience. The design transforms through adaptable layouts and precise material choices, guiding visitors from scientific discovery to lifestyle comfort. Key frames include the welcoming café area and the informative DNA zone, where customers engage in a personalized journey. The integration of technology, design, and ambiance ensures an optimized, memorable experience, fostering deeper engagement.
Paitinní: After Design Living and Space Co.,Ltd., 2025
Baill Foirne: Interior designer: Mr. Vacharapon Saetung
Interior designer: Ms. Jittsuphang Virachditchaphong