Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán le Xiaomi

Is buaiteoir an-mheasúil den ghradam fíor-ardghradamach 2020 Duais Airgid A' Design Award sa Chatagóir Comórtais Dearadh Pacáistíochta é an dearadh Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán le Xiaomi.

AirgeadPacáistíocht· 2020

Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán

le Xiaomi

Cliant: Xiaomi

Buaiteoir an ghradaim Duais Airgid A' Design Award sa Chatagóir Pacáistíocht

25,887

Buaiteoir Gradaim Fíoraithe

Fíoraigh Stádas Gradaim do #89158

Féach ag A' Design Award Preasráiteas Suaitheantas Gradaim

Dathanna

An Dearadh

Maidir le Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán

Is éard atá i Mi Bluetooth Headset Mini ná pacáistiú a cruthaíodh do chluasán spóirt dlúth. Tá cás an chluasáin íostach agus níl ach cnaipe ciorclach amháin air. Úsáideann an pacáistiú íomhánna de cheoltóirí cáiliúla, ionas go léitear an cás ubhchruthach mar cheann agus an cnaipe mar bhéal oscailte. Tugann an toradh le fios amhránaí nó stiúrthóir ceoil, agus tugann sé carachtar do tháirge simplí. Coinníonn tráidire PET an cluasán agus an rialtóir chun tosaigh, agus fanann na sreanga i bhfolach. Coinníonn clúdach páipéir an struchtúr daingean. Tá sé mar aidhm ag an dearadh dul i bhfeidhm ar úsáideoirí idir 18 agus 29 bliain d'aois.

An Aitheantas

Maidir leis an Duais Airgid A' Design Award

Bhuaigh an dearadh Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán Duais Airgid A' Design Award, aitheantas an-ghradamach a bhronntar ar dhearaí ardchaighdeáin, álainn agus drámatach. Is saothair thar a bheith drithleacha agus an-chruthaitheach iad buaiteoirí Airgid a léiríonn saineolas, tallann agus géarchúis shármhaith a ndearthóirí. Táthar ag súil go mbeidh an dearadh Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán ina shaothar iontach, ina léiriú sampla, thar a bheith gairmiúil agus go domhain nuálach. Is aireagán an-suntasach, ionadmhuirthe é an dearadh seo a bhuaigh Duais Airgid A' Design Award a dhéanann leas do theorainneacha na healaíne, na heolaíochta, an deartha agus na teicneolaíochta agus a chuireann chun cinn iad. Is cruthú é an dearadh Mi Bluetooth Headset Mini Príomhfheidhm: Pacáistiú Cluasán a bhfuil formad mór leis, a mhúsclaíonn mianta, a thugann mothúcháin dhearfacha agus a adhnann iontas agus ionadh.

Taobh Thiar den Dearadh

Pacáiste Preasa

Creidiúintí, baill foirne agus sonraí teicniúla curtha ar fáil ag an dearthóir.

Airíonna Uathúla: The design of the product is quite minimalistic, with only a circular button on the shell. To make it more interesting, the design use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
Toisí & Pacáistiú: dimension: height 79mm, Length 110mm, width 28mm
Clibeanna: Handset, electronic, packaging, colorful, musician
Teicneolaíocht Táirgthe: The visual design require to hide the wires, only leave the headset and controller out. Therefore the packaging structure design must consider how to hide the wires and still keep the whole packaging structure solidly. By using PET tray inside and a paper cover outside, the front of the packaging only shows the handset and controller.
material: Paper, PET
Dúshlán Deartha: As the target audiences are 18 to 29 year-olds, the design should make the products most close to the trendy of young's culture.
Taighde: Mi Bluetooth headset is a low profile product that targets the lower end of the sports headset market. The retail price for the product is 10 Euro in China. The overall packaging budget was limited to about 0.6 Euro. So it is the design task to add some attractive elements to its packaging and make it outstanding from the shelves.
Inspioráid: In current China, the young generation has a rage for animation, comics, and games. They spontaneously create a lot of trending content that personified objects into lively characters. To make this low-profit product easier to approach the young generation, our design strategy is to imbue a product with personality and to visually personify the product.
Fad an Tionscadail: The project started in April 2018 and finished in April 2019 in Beijing, China
Sreabhadh Oibríochta: The design of the product is quite minimalistic, with only a circular button on the shell.
To make it more interesting, designers use images of famous musicians in the packaging, contributing to a personification of the product: the oval shape becomes the head, and the button becomes an open mouth. This creates the image of a composer passionately singing or vigorously conducting an orchestra, giving voice to an otherwise low-profile product, at the same time highlighting its design element.
Paitinní: Copyrights belong to Xiaomi, 2019
Baill Foirne: Design director: Lu Chen
Packaging Designer: Yan Ni
Packaging structure design: Zhizhuang Song
Creidiúintí Íomhá: Image #1:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #2:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #3:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #4:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge
Image #5:Creative Director Lu Chen, Illustrator Yan NI, 3D Rendering Artist Tong Ge