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Problue Annual Posters Feidhm Phríomha: Póstaer le JBBC Branding Consultancy

Tha Problue Annual Posters Feidhm Phríomha: Póstaer le JBBC Branding Consultancy na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Dealbhadaireachd agus Atharrachadh Dhealbhan.


AirgeadDealbhadaireachd· 2020

Problue Annual Posters Feidhm Phríomha: Póstaer

le JBBC Branding Consultancy

Neach-ceannach: JBBC Branding Consultancy

Buannaiche Duais Airgid A' Design Award ann an Roinn Dealbhadaireachd

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #101059

Dathan

An Dealbhadh

Mu dheidhinn Problue Annual Posters Feidhm Phríomha: Póstaer

Is éard atá i bPóstaeir Bhliantúla Problue ná sraith póstaer clóite a cruthaíodh do bhranda tumadóireachta. Léiríonn gach póstaer aon mhúnla ag caitheamh éadaí cathrach faiseanta agus culaith tumadóireachta araon, ionas go bhfeictear an t-aistriú idir an saol laethúil agus an tumadóireacht. Cuirtear gorm liath i bhfeidhm ar an bhfear le haghaidh galántachta, agus cuirtear dearg i bhfeidhm ar an mbean. Tagraíonn na heití duaithníochta do ghluaiseacht an tsaoil uirbigh. Socraítear codarsnachtaí d'aon ghnó, mar shampla tapa agus socair, éadaí laethúla agus culaith tumadóireachta, mín agus géar. Tomhaiseann gach póstaer 420 faoi 594 milliméadar.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Problue Annual Posters Feidhm Phríomha: Póstaer air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Problue Annual Posters Feidhm Phríomha: Póstaer na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Problue Annual Posters Feidhm Phríomha: Póstaer na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
The design was to show people the combination of fashion and diving, and the concept of easy merge of diving life and daily life.
Tomhasan & Pacadh
W 420mm x H 594mm
Tagaichean
Diving, City Life, Active, Fashion, Transition, Problue, Hero
Teicneòlas Cinneasachaidh
Clothes in style and diving suit coexisted on the same model and look harmoniously together, but the contrast was where the creativity is. As the brand colors, gray blue was applied to gentlemen for elegance and the red was to the lady for charming. Both showed strongly the mix of sporty and stylish. The camouflage fins emphasize the fact we all live in the urban jungle full of movement. Different creativity happened in the same picture with contrast but vague lines between to make stronger visual experience, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance. The last, scarf in the air with shape of dolphin (part of the brand identity) and the newspaper moved like jellyfish gave the hint in the ocean.
Dùbhlan Dealbhaidh
The main challenge was to keep the perfect ratio of all contrast part, for example, fast and still, daily wear and diving suit, smooth and sharp, hero look and elegance.
Rannsachadh
JBBC made many interviews with coaches and divers. Design team realized the fact that more divers share the same attitude and care about fashion even under the sea, especially for younger and starter divers.
Brosnachadh
The inspiration came from the quote of an enthusiastic diver. “I love diving so much. It's part of my life already. The city is the environment where I make a living and under the sea is the place where I feel I live, and there is just an instant between. I am who I am with the same attitude to live actively with style. Fashion means a lot to me even under the sea."
Faid a' Phròiseict
The project started in June 2019 and finished in Nov 2019 in Taiwan.
Sruth Obrachaidh
Design team was trying to make the mix of city and the ocean and kept the best balance between sporty and fashion, movement and hero look, city and ocean, clothes in style and diving suit.
Peutantan
Copyrights belong to Jblossom Branding Consultancy Co., Ltd, 2019.
Buill na Sgioba
Designer: Huiyu Zhuang
Director: Jiunguo Yu
Creideasan Dhealbhan
Jblossom Branding Consultancy Co., Ltd

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