Vivo X80 Iomairt Sanasachd A-muigh le Output

Tha Vivo X80 Iomairt Sanasachd A-muigh le Output na bhuannaiche air leth urramach anns an fharpais chliùitich 2023 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Sanasachd, Margaidheachd agus Conaltraidh.

AirgeadSanasachd· 2023

Vivo X80 Iomairt Sanasachd A-muigh

le Output

Neach-ceannach: Output

Buannaiche Duais Airgid A' Design Award ann an Roinn Sanasachd

562,143

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #142549

Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Vivo X80 Iomairt Sanasachd A-muigh

'S e iomairt sanasachd a-muigh a th' ann an Vivo X80 a chaidh a chruthachadh gus sreath de dh'fhònaichean sgairteil a bhrosnachadh. An àite scrion 3D gun ghlainneachan a chuirear gu h-àrd air togalach, tha an iomairt a' cleachdadh scrion mòr air an làr air a shuidheachadh gu dìreach air an talamh, gus an urrainn do luchd-amhairc coimhead bho astar faisg. Tha an t-susbaint air a chur an òrdugh ann an seachd earrannan agus chaidh a shealltainn ann an Shenzhen agus Xian. Bidh dà radar agus teicneòlas glacadh cuirp dhaoine a' leantainn suidheachadh agus gluasad an luchd-èisteachd, gus am bi na h-ìomhaighean a' freagairt ris an luchd-amhairc. Thathar a' cleachdadh teicneòlas teilgean laser airson an taisbeanaidh.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Vivo X80 Iomairt Sanasachd A-muigh air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Vivo X80 Iomairt Sanasachd A-muigh na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Vivo X80 Iomairt Sanasachd A-muigh na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Design company created a seven-act massive naked 3D digital advertisement for The Vivo X80 series of phones, erected giant screens on the streets of Shenzhen and Xi'an to present an imaginative and well-made scene, and broadened the dimension and texture of brand communication. Will lead the audience into a visual complex composed of technological means, incredible audio-visual experience, rich content presentation, and accurate concept transmission.
Tomhasan & Pacadh: We select the most critical and influential outdoor places and set up giant screens directly on the ground for the audience to watch closely. Two radars are built to accurately grasp the position and movement of the audience with human body capture technology, driving the interaction between the content and the audience, making naked-eye 3D more than a visual spectacle.
Tagaichean: Naked eye 3d, Interactive, Epic, Innovation, Creative
Teicneòlas Cinneasachaidh: Laser projection technology, 3D naked eye technology.
Materials: Engineering projector, fusion controller, Rea frame, generator.
Dùbhlan Dealbhaidh: How to bring the audience into a visual complex composed of cutting-edge technological means, shocking audio-visual experience, rich content presentation and accurate concept transmission.
Rannsachadh: How to find the right screen to be erected directly on the ground for viewers to watch closely. At the same time, it is necessary to capture the position and action of the audience and drive the content to interact with the audience so that the naked-eye 3D is not a visual spectacle but a better landmark for opening photos and interactive entertainment. In the end, it was decided to erect giant screens on the streets of Shenzhen to attract more people.
Brosnachadh: Instead of the stereoscopic screen on the traditional naked-eye 3D building, create a giant floor screen cube. At the same time, the built-in radar, human body capture, and other technologies drive the content to interact with the audience so that the naked-eye 3D will not be a visual spectacle but also can interact with it, become the landmark of the new Internet celebrity card.
Faid a' Phròiseict: The project started in March 2022 and finished in April 2022, and was exhibited in Shenzhen and Xian at the same time.
Sruth Obrachaidh: Through imaginative and well-made scenes, it broadens the dimension and texture of brand communication, bringing the audience into a visual complex composed of cutting-edge technological means, shocking audio-visual experience, rich content presentation and precise concept transmission.
Creideasan Dhealbhan: Photographer: Xujie Yan