Tha Reserva Das Parkias Dearbh-aithne Brannd le Tiago De Albuquerque Sales E Kiemle na bhuannaiche air leth urramach anns an fharpais chliùitich 2024 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.
UmhaGrafaig· 2024
Reserva Das Parkias Dearbh-aithne Brannd
le Tiago De Albuquerque Sales E Kiemle
Neach-ceannach: Tiago de Albuquerque Sales e Kiemle - Tiago Versalles
Buannaiche Duais Umha A' Design Award ann an Roinn Grafaig
Buannaiche Duais Dearbhaichte
Dearbhaich Inbhe na Duaise airson #161512An Dealbhadh
Mu dheidhinn Reserva Das Parkias Dearbh-aithne Brannd
'S e pròiseact àrainneachdail cudromach a th' ann an Tèarmann Parkias a tha ag ath-nuadhachadh na talmhainn, ag ath-choilleachadh sgìrean millte le craobhan dùthchasach agus a' gleidheadh bith-iomadachd. Stèidhichte air sgrùdaidhean seimeotach, chaidh an suaicheantas aige a dhealbhachadh gus Parkia pendula a riochdachadh, craobh shònraichte suas ri 40m a dh'àirde le bith-dhealbhachadh gun samhail air sgàth a chruinneagan flùraich dhearg a tha a' crochadh bho phendalaman. A' cothlamadh nan iomradh sin le bòidhchead peantaidhean cuirp dhùthchasach agus an ceann-aodach iteach, crùn muinntir dhùthchasach choilltean Bhrasail, rugadh riochdachadh ùr de Parkia: a' chraobh chrùinte, mòralachd Coille an Atlantaig
An Aithneachadh
Mu dheidhinn Duais Umha A' Design Award
Tha Reserva Das Parkias Dearbh-aithne Brannd air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Reserva Das Parkias Dearbh-aithne Brannd na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Reserva Das Parkias Dearbh-aithne Brannd a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.
Air Cùl an Dealbhaidh
Pasgan Naidheachd
Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.
- Feartan Sònraichte
- The Parkia’s Reserve is an environmental project to restore soil, reforest native trees and preserve biodiversity. Up to 40m tall, Parkia Pêndula lives in climax (mature) forests, such as the Atlantic Forest, a more biodiverse biome than its sister, the Amazon. It extends from north to south of Brazil, along its Atlantic coast, the most populous region of the country that has already destroyed 88% of the original coverage of this biome and that needs to be restored to combat climate change
- Tomhasan & Pacadh
- Main image 3600px x 3600px. Optional images 1800px x 1800px. Video 1080px x 1920px (9 x 16)
- Tagaichean
- sustainability, biodesign, golden ratio, graphic design, ecodesign, biomimicry, brand design, reforestation, Brazilian design
- Teicneòlas Cinneasachaidh
- Design architected in Golden Ratio. This visual identity was developed to have visual harmony in each of its parts, such as the globular flowers, the pendulums, the branches, the trunk and its crown, all calculated to be proportional in golden proportion. Another technique used in the project was biomimicry, representing the Parkia pendula tree in a minimalist way in each of the visual attributes that graphically identify this tree
- Dùbhlan Dealbhaidh
- Synthesizing an exuberant nature into a minimalist icon that didn't just look like a generic tree was possible due to the use of semiotics in a specific way. It was also necessary to understand the importance of Parkia in ecological relations for the logo to have meaning for the brand's environmental and social project. Applying other techniques such as golden ratio, biomimetics and gestalt to add layers, sensations, and ancestry to the project was challenging, like composing a visual symphony
- Rannsachadh
- In biology I sought inspiration from nature and in anthropology I sought ancestral knowledge from the people of the forest, inspiring the creation of a natural brand with ethnic patterns such as native body paintings. The purpose was to find the species that best represented the idea of Regeneration, and Parkia pendula is known for its ability to restore soil fertility. Biomimetics was used in the brand concept and the golden ratio was used in the creation of the visual identity
- Brosnachadh
- Bio-inspired by the queen of trees from the Brazilian Atlantic Forest, the Parkia Pêndula. The project has a visual identity that expresses the unique Biodesign of this tree. Parkia produces red floral globes hanging by pendulums (hence its name), making it iconic in Brazilian flora. Another inspiration is the body paintings of the original native peoples of Brazil, as when we replicate the logo it transforms into an ancestral pattern full of the history and primordial culture of Brazil
- Faid a' Phròiseict
- The project began in September 2023 in Pernambuco, Brazil, after field research in the Parkias Reserve. Knowing the place and experiencing nature and its biodiversity was fundamental to understanding the richness of that place and choosing Parkia pendula to symbolize the reforestation proposed by the environmental action. The design was ready in January 2024 and environmental actions will begin in May 2024, the rainy season in the region, which helps with the reforestation process
- Sruth Obrachaidh
- Experience this logo as a version inspired by a tree that is at risk of extinction and needs to be transformed into a symbol of reforestation. The interaction is semiotic, it is an icon of a tree (Parkia Pendula) as it portrays it in an iconographic way in its graphic characteristics. It presents better results as it was designed harmoniously in a golden ratio in every detail. It has better performance because it is not a generic tree, but a specific tree from the Brazilian Atlantic Forest
- Peutantan
- Copyright belongs to Tiago de Albuquerque Sales and Kiemle, 2024
- Buill na Sgioba
- Tiago de Albuquerque Sales e Kiemle (Tiago Versalles)
- Creideasan Dhealbhan
- Image nº 1: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 2: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 3: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 4: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 5: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Video Credits: Aerial video taken with a Drone of a Parkia pendula, Tiago de Albuquerque Sales and Kiemle, 2017
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