Gearr leum chun t-susbaint
Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh le Chung Sheng Chen, Ting Yuan and En Yang

Tha Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh le Chung Sheng Chen, Ting Yuan and En Yang na bhuannaiche air leth urramach anns an fharpais chliùitich 2025 Duais Airgid A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.


AirgeadGrafaig· 2025

Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh

le Chung Sheng Chen, Ting Yuan and En Yang

Neach-ceannach: Tainan University of Technology/Product Design Deparment

Buannaiche Duais Airgid A' Design Award ann an Roinn Grafaig

94,442

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #168919

Dathan

An Dealbhadh

Mu dheidhinn Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh

'S e Viewpoints an dearbh-aithne lèirsinneach aig taisbeanadh dealbhaidh àirneis-sràide a chaidh a chumail ann an Tainan. Tha an dearbh-aithne a' ceangal eachdraidh 400 bliadhna Tainan ri cultar an latha an-diugh agus beatha nan caol-shràidean. Tha dealbhan air an tarraing le làimh agus loidhnichean sìmplidh ann an stoidhle pinn a' sealltainn dhaoine, nithean agus àiteachan ann an eadar-obrachadh làitheil. Tha am pailead dhathan air a thoirt bho ailtireachd ionadail, a' gabhail a-steach breige dhearg, ballachan bàn-bhuidhe agus tonaichean blàtha cudromach. Tha an dealbhadh air a chur an sàs ann am postairean, leabhraichean-iùil, soidhnichean, meadhanan sòisealta agus ionnstalaidhean didseatach, agus tha gach cruth air atharrachadh gus an taisbeanadh a chumail cunbhalach.

An Aithneachadh

Mu dheidhinn Duais Airgid A' Design Award

Tha Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh air Duais Airgid A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean den chiad ìre, àlainn agus drùidhteach. Tha buannaichean Airgid nan obraichean anabarrach boillsgeach agus gu math cruthachail a nochdas sàr-eòlas, tàlant agus geurchuis an luchd-dealbhaidh. Thathar an dùil gum bi Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh na obair mhìorbhaileach, na sàr-eisimpleir a tha gu sònraichte proifeiseanta agus gu domhainn ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Airgid A' Design Award na innleachd glè fhaicsinneach, ion-mholta a bhrosnaicheas crìochan ealain, saidheans, dealbhaidh agus teicneolais. Tha Viewpoints Dearbh-aithne Lèirsinneach Taisbeanaidh na chruthachadh air a bheil mòran eud, a dhùisgeas miannan, a bheir faireachdainnean math agus a thogas iongnadh is miorbhail.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
Integrating Tainan’s 400-year history into a street furniture design exhibition, this project captures the essence of alleyways and architectural heritage. With a youthful perspective, the visual identity employs a refined color palette and expressive illustrations to depict people, objects, and spaces in daily interactions. Blending life and architecture, the design highlights moments of rest and conversation, inviting viewers to explore Tainan’s culture and envision its future.
Tomhasan & Pacadh
Poster A1: Width 594mm x Height 841mm,
Brochure A2:Width 490mm x 524mm,
Digital Banner 1080px x1920px,
Color System: Pantone 7621 CP (Brick Red), Pantone 377 UP (Earth Green), Pantone 654 C (Ocean Blue), Pantone PQ-16-1363 TCX (Wall Orange), Pantone PQ-157 C (Warm Yellow), Pantone 9184 U (Khaki Yellow) with gradient applications.
Tagaichean
Tainan 400, Taiwan Design Expo, Street Furniture, Visual Identity, Cultural Design, Public Exhibition, Urban Aesthetics, Alley Culture
Teicneòlas Cinneasachaidh
The visual design was created and refined using Adobe Illustrator and Photoshop, incorporating hand-drawn illustrations combined with graphic design. Inspired by Tainan’s architectural colors, such as red brick, pale yellow walls, and vibrant accent tones, it captures the everyday atmosphere of alleys and historical sites.
Printed materials use thick-weight paper with digital printing to ensure color stability and detail accuracy. The design is widely applied to posters, guidebooks, and digital media, with adjustments made for different formats to maintain visual consistency and optimal presentation.
Dùbhlan Dealbhaidh
The challenge lies in merging Tainan’s 400-year history with modern design language, preserving cultural depth while presenting a fresh and engaging visual style that appeals to younger generations. Inspired by Tainan’s alleyways and historical sites, the visual identity adopts a simple color palette, playful illustrations, and signature pen-style outlines to vividly depict interactions between people, objects, and spaces, balancing historical richness with contemporary aesthetics.
Rannsachadh
1.Cultural Heritage and Innovation: This project integrates Tainan’s 400 year history with modern design through street furniture creations, showcasing the city's unique charm and revitalizing its alleys and historical sites.
2.Education and Practical Application: It provides a hands-on platform for design students, allowing their creativity to be realized in real urban spaces while enhancing their design skills and cultural understanding.
3.Industry-Academia Collaboration: By connecting professional designers with local Tainan businesses, the project adopts an industry-preparatory model, fostering deep cooperation between design education and industry, leading to mutual growth in culture and commercial value.
This project is rooted in Tainan’s cultural context, using innovative approaches to reinterpret historical elements. Through practical design applications, it tests the feasibility and functionality of creative ideas, further exploring the synergy between design education and industrial development.The design also integrates student creativity with industry expertise, ensuring both innovation and practicality. Maintaining visual consistency across multiple media platforms, it effectively conveys Tainan’s street culture and the exhibition’s core theme.
Brosnachadh
ViewPoints, a satellite exhibition of the 2024 Taiwan Design Expo, connects Tainan’s 400-year history with contemporary culture through street furniture design, reflecting alleyway life and its evolving stories. From arcade benches to temple seats, these spaces foster interaction while preserving history. With a youthful perspective, its visual identity uses simple strokes and an illustrative style to capture Tainan’s charm and vibrant energy.
Faid a' Phròiseict
The project launched in May 2024 and exhibited in Tainan as the satelite exhibition of the Taiwan Design Expo in October.
Sruth Obrachaidh
The visual design of ViewPoints is applied to posters, guidebooks, social media, exhibition signage, and digital interactive installations, ensuring a consistent experience across various platforms. With clear design and strong visual identity, it conveys the cultural context of Tainan’s street furniture while enhancing engagement and interaction.
Peutantan
acdesign associates International Co.,Ltd
Buill na Sgioba
ChungSheng Chen
TingYuan Lin
EnYang Chen
EnJia Hsu
WanYun Lo
acdesign Associates International Co.,Ltd
Cultural Affairs Bureau,Tainan City Government
Tainan University of Technology
Creideasan Dhealbhan
acdesign associates International Co.,Ltd

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