Gearr leum chun t-susbaint
Pocket Heritage Seata Chèisean Dearga le Mingzhi Cai

Tha Pocket Heritage Seata Chèisean Dearga le Mingzhi Cai na bhuannaiche air leth urramach anns an fharpais chliùitich 2026 Duais Iarainn A' Design Award ann an Roinn Farpais Dealbhadh Bathar Thìodhlacan.


IarannBathar Thìodhlacan· 2026

Pocket Heritage Seata Chèisean Dearga

le Mingzhi Cai

Neach-ceannach: Mingzhi Cai

Buannaiche Duais Iarainn A' Design Award ann an Roinn Bathar Thìodhlacan

3,385

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #180415

Dathan

An Dealbhadh

Mu dheidhinn Pocket Heritage Seata Chèisean Dearga

'S e sreath de chèisean dearga cruinneachail a th' ann am Pocket Heritage, air a chruthachadh airson Bliadhna an Eich. Tha an dealbhadh ag atharrachadh na cèise deirge traidiseanta gu meadhan so-ghiùlain airson sgeulachdas cultarail, ag eadar-theangachadh ìomhaighean fèilltean teampaill agus cluichean Shehuo gu siostam charactaran aonaichte. Tha gach cèis 90 mm air 170 mm agus tha i air a clò-bhualadh air pàipear sònraichte neamhnaideach le inntean UV còig dathan. Tha cuid de na dealbhaidhean taghte a' cur cabhradh le duilleag òir ris. Tha sia cèisean anns gach pacaid, air an taghadh air thuaiream à ceithir deug air fhichead de dhealbhaidhean, rud a bhrosnaicheas iomlaid agus taisbeanadh mar chlò-bhualaidhean beaga an dèidh làimhe.

An Aithneachadh

Mu dheidhinn Duais Iarainn A' Design Award

Tha Pocket Heritage Seata Chèisean Dearga air Duais Iarainn A' Design Award a bhuannachadh, aithneachadh urramach a bheirear do dhealbhaidhean math a choinnicheas ris na riatanasan proifeiseanta is gnìomhachais a thathar a' sùileachadh bho chruthachaidhean a chaidh an dealbhadh gu math. Tha buannaichean Iarainn a' nochdadh sgil mhòr, speisealachadh àrd, tuigse eòlaiche agus comas cruthachail an luchd-cruthachaidh. Thathar an dùil gum bi Pocket Heritage Seata Chèisean Dearga na chruthachadh air a bheil mòran meas, ion-mholta agus gràdhach a tha practaigeach agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Iarainn A' Design Award a' cur nan cleachdaidhean as fheàrr sa ghnìomhachas còmhla agus tha feartan teignigeach comasach aige ceangailte ri eòlas-dèanamh agus tàlant. Tha meas air Pocket Heritage Seata Chèisean Dearga airson a dhùrachd agus chaidh a dhealbhadh gus leasachaidhean càileachd beatha a thoirt seachad a chuidicheas le bhith a' dèanamh an t-saoghail na àite nas fheàrr.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte
Pocket Heritage transforms the red envelope into a portable heritage medium for New Year and ceremonial gifting. A unified Year of the Horse character system ensures clear recognition while reinterpreting Shehuo performance culture in a contemporary format. Printed on pearlescent specialty paper with five color UV inks, selected designs also feature embossed relief with gold foil to create vivid color shifts and tactile depth. Each pack contains six randomly mixed envelopes to encourage exchange, collecting and continued use as keepsake prints.
Tomhasan & Pacadh
This project is a collectible red envelope series. Each retail pack contains six randomly mixed envelopes selected from a set of thirty four designs to encourage exchange and storytelling. Envelope size is 90 mm x 170 mm. The envelopes are printed on pearlescent specialty paper with high contrast graphics for strong legibility and tactile appeal. Selected editions include embossed relief with gold foil. Used envelopes may also be kept and framed as decorative prints.
Tagaichean
Intangible Heritage, Temple Fair, Shehuo, Red Envelope, Cultural Communication, Year of the Horse, Character Design, UV Printing, Pearlescent Paper, Collectible Gift Set
Teicneòlas Cinneasachaidh
Five color UV ink printing on pearlescent specialty paper creates vivid color shifts and a tactile surface. Selected designs feature embossed relief with gold foil to add raised detail and a ceremonial finish. The character artwork follows a unified visual guide to maintain consistency across the Year of the Horse series. Prototyping included print proofing, finish testing and iterative layout adjustment before final production.
Dùbhlan Dealbhaidh
The main challenge was translating traditional Chinese temple fair and Shehuo culture into a contemporary collectible format without losing authenticity. The project needed to balance historical reference, visual clarity, tactile richness and production consistency at the same time. Another difficulty was building a unified character system from diverse cultural sources while keeping each design vivid, readable and suitable for printing, gifting and long term display.
Rannsachadh
Cultural and user centered design research. The objective was to translate temple fair and Shehuo heritage into a coherent Year of the Horse character system that is easy to recognize and share. Methods included visual comparison of classical painting records, relic imagery and contemporary festival documentation, followed by iterative character development, print proofing and user feedback with art students. The result was a thirty four design series with strong tactile identity, collectible value and improved cultural recall.
Brosnachadh
This project was inspired by the visual energy of Chinese temple fairs and Shehuo performances. It rethinks the traditional red envelope as a portable medium for Year of the Horse cultural storytelling. Research compared classical painting records and relic imagery with contemporary festival documentation. Through collaboration with art students and iterative development, the design established a consistent character system and transformed heritage references into a vivid, tactile and shareable gift format.
Faid a' Phròiseict
The project was developed from May 2025 to January 2026 in Bazhou, Langfang, Hebei, China. Research and co creation workshops were conducted with art students during the development process. Print prototyping, material testing and final production were completed with local manufacturing partners. The series was then prepared for market presentation and distribution.
Sruth Obrachaidh
Users select a red envelope from the pack and present it during New Year celebrations or ceremonial gatherings. The tactile surface encourages handling and close viewing. Because each pack contains six randomly mixed designs, people naturally compare, exchange and discuss the characters and their cultural meanings. After use, the envelope can be kept, displayed or framed as a small decorative print, extending both its function and emotional value.
Peutantan
Copyrights belong to Mingzhi Cai, 2026.
Creideasan Dhealbhan
Image #1: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #2: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #3: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #4: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Image #5: Creator (Content Design) Mingzhi Cai and Illustrator Siya Zhang, Pocket Heritage, 2026.
Video Credits: Videographer Mingzhi Cai, Pocket Heritage, 2026.

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