Sincha-Man Féiniúlacht Chorparáideach le Donggyun Kang

Tha Sincha-Man Féiniúlacht Chorparáideach le Donggyun Kang na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

UmhaGrafaig· 2020

Sincha-Man Féiniúlacht Chorparáideach

le Donggyun Kang

Neach-ceannach: Sinchaman

Buannaiche Duais Umha A' Design Award ann an Roinn Grafaig

12,088

Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #91597

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn Sincha-Man Féiniúlacht Chorparáideach

Is clár féiniúlachta corparáideach é Sincha-Man a cruthaíodh do sheirbhís bheag léasaithe agus fruilithe carranna. Tá an fhéiniúlacht tógtha timpeall ar charachtar laoich, mar go n-aithnítear laochra go forleathan lena siombailí. Cuireann léaráidí, deilbhíní, siombailí agus clófhoirneáil, tarraingthe i línte fuara gorma, macántacht, muinín agus luas in iúl. Tacaíonn móitíf a thugann le fios fáinne solais laoich leis an téama. Cuirtear na heilimintí céanna i bhfeidhm go comhsheasmhach ar fud na meán ar líne agus as líne araon. Tá sé mar aidhm ag an bhféiniúlacht aitheantas láidir agus dea-thuairim a thabhairt don bhranda nua i margadh atá plódaithe.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha Sincha-Man Féiniúlacht Chorparáideach air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi Sincha-Man Féiniúlacht Chorparáideach na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh Sincha-Man Féiniúlacht Chorparáideach a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Sinchaman is a small-scale brand that provides a car-lease&rental service started from a one-man business. In the situations of the saturated market, preoccupancy of large companies and the importance of economy of scale, we judged that implanting strong recognition and favorable impression to customers are important to enter the market and establish itself successfully as a new brand. Building only one strong brand image from brand naming to identity was demanded to establish that.
Tomhasan & Pacadh: Design elements are consistently communicated via a variety of contact media, both online and offline, that is perceived as a unique brand experience that only the 'Sinchaman' can offer.
Tagaichean: Sinchaman, CI, BI, Corporate Identity, Brand Identity
Teicneòlas Cinneasachaidh: Illustrations that symbolize honesty, trust, and power of quickness, motifs that symbolize hero's halo effect, cool blue line colors, icons, symbols, and typography intuitively convey the pride and mindset of the 'Sinchaman' for the rental &lease service he wants to offer his customers.
Dùbhlan Dealbhaidh: The brand Sinchaman understands difficulties customers suffer and the situation of the market,
and it deduces tone and manner that leads the brand to resolve them.
Rannsachadh: We need to convey the strong image to enter the competitive market.
Through the hero based on the brand core values, we set a strategy of personifying the brand image to step close to customers friendly and leave a strong impression.
Brosnachadh: Lots of heroes have their own symbols, and people recognize them by their symbols. Sinchaman also enables people to recognize Sinchaman by the symbol.
Faid a' Phròiseict: The project started in December 2018 and finished in March 2019 in Republic of Korea.
Sruth Obrachaidh: Sinchaman is a car rental service brand that works with the right mind-set in the competitive and complex market of car rental service. provides guides which are kind as bright light to customers who have difficulty from a complicated procedure of car rental service, and thinks honest quotation and sincere movement is the fastest way of service for customers. wishes to be remembered for a long time as a brand that gives strong faith in the confusing market with information overload.
Buill na Sgioba: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim