13 International Cultural Media Feart Bunaidh: Aithne Bràind le Creator Strategic Marketing Co., Ltd

Tha 13 International Cultural Media Feart Bunaidh: Aithne Bràind le Creator Strategic Marketing Co., Ltd na bhuannaiche air leth urramach anns an fharpais chliùitich 2020 Duais Umha A' Design Award ann an Roinn Farpais Dealbhadh Grafaigean, Dealbh-mhìneachaidh agus Conaltradh Lèirsinneach.

UmhaGrafaig· 2020

13 International Cultural Media Feart Bunaidh: Aithne Bràind

le Creator Strategic Marketing Co., Ltd

Neach-ceannach: CREATOR Strategic Marketing Co., Ltd

Buannaiche Duais Umha A' Design Award ann an Roinn Grafaig

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Buannaiche Duais Dearbhaichte

Dearbhaich Inbhe na Duaise airson #92411

Tadhail air an Làrach Seall aig A' Design Award Brath Naidheachd Suaicheantas Duaise

Dathan

An Dealbhadh

Mu dheidhinn 13 International Cultural Media Feart Bunaidh: Aithne Bràind

Teacsa Leabhair: Tha 13 International Cultural Media na aithne bràind a chaidh a chruthachadh airson companaidh riochdachaidh multimheadhain a tha gnìomhach ann am prògraman telebhisean, filmean, leasachadh cultarach is cruthachail, agus dibhearsan. Tha an suaicheantas stèidhichte air an fhacal Thirteen, air a tharraing le stròcan air an peantadh le làmh a chuireas an cèill beòthalachd is teannachd. Tha an àireamh Arabach 13 air a chur ris mar sgeadachadh, a' toirt iomradh air sgeulachd a tha cudromach bho bhunachadh na companaidh. 'S e dubh is òr na prìomh dhathan, air an taghadh gus eòlas is caractar eadar-nàiseanta a chomharrachadh. Air cèisean is stàiseanaireachd, tha an suaicheantas air a ghearradh is air a mheudachadh airson cudrom lèirsinneach.

An Aithneachadh

Mu dheidhinn Duais Umha A' Design Award

Tha 13 International Cultural Media Feart Bunaidh: Aithne Bràind air Duais Umha A' Design Award a bhuannachadh, aithneachadh gu math urramach a bheirear do dhealbhaidhean sònraichte a tha air an comharrachadh le cruthachalachd, innleachd agus geurchuis. Tha buannaichean Umha nan obraichean gu math sgileil agus gu sònraichte cruthachail a dhearbhas eòlas farsaing, mac-meanmna agus tapachd an luchd-dealbhaidh. Thathar an dùil gum bi 13 International Cultural Media Feart Bunaidh: Aithne Bràind na nì air a bheil mòran meas, ion-mholta agus gràdhach, a tha gu sònraichte proifeiseanta agus ùr-ghnàthach. Tha an dealbhadh seo a bhuannaich Duais Umha A' Design Award a' cur nan cleachdaidhean as fheàrr ann an ealain, saidheans, dealbhadh agus teicneolas an gnìomh, agus tha e sàr-mhath airson an aire do mhion-fhiosrachadh. Bidh 13 International Cultural Media Feart Bunaidh: Aithne Bràind a' sàsachadh fheumalachdan gu h-iongantach, a' suathadh ri miannan, a' tàladh faireachdainnean agus a' togail fiosrachd.

Air Cùl an Dealbhaidh

Pasgan Naidheachd

Creideasan, buill sgioba agus fiosrachadh teicnigeach a chuir an dealbhaiche ri chèile.

Feartan Sònraichte: Thirteen International Creative Industries and Multimedia is a multimedia production company, which includes tv programs, movies, cultural and creative development and entertainment. It is a very diverse and creative company, which has international perspective in the professional field. Therefore, during the process of the visual design, we took the ideal company profile from the founders mind to create a design expresses the youth and creativity that fits the best to the brand.
Tomhasan & Pacadh: Western style envelope 215mm x 184mm
Chinese style envelope 325mm x 247mm
Letter paper 210mm x 297mm
Tagaichean: branding, identity, entertainment, multimedia, creative
Teicneòlas Cinneasachaidh: Since it is a multimedia cultural and creative company with a clear operating direction and purpose, we focus more on the image of the brand in founders mind and the number 13. After the discussion and positioning, we set four key points for the brand design: Young, Neat, Tension, and internationalization. English text is used for the logo, using hand-painted style to express the unrestrained vitality and the tension in design.
In the design of the branded products, such as envelopes and stationery, we crop and enlarge the logo to create the visual tension of the image.
Dùbhlan Dealbhaidh: When we set the design style at the beginning, taking the elements of film and television multimedia is not enough to express the spirit and the story of the brand, especially it is lack of uniqueness. Therefore, we changed the way of thinking and focused our strategy on the founders founding process. The final outcome successfully reached the founders ideal image.
Rannsachadh: In the early stage, we collected relevant information and elements related to the multimedia industry and analyzed the visual designs from other design studios. We discussed with the brand operation team many times on the initial design elements, like the trigger, volume control panel, and playback Interface, etc. As the team consistently felt that it was too ordinary and did not have the unique sense of the brand. In the end, the design element was positioned on the most meaningful element in the founder's heart.
Brosnachadh: At the brand launching meeting, we hope that the name of the brand can have a story and meaning, which will help brining a spiritual symbol into the brand image. We decided to use the number 13 as the name of the company, a number has a meaningful story during their business planning stage.
Faid a' Phròiseict: The brands visual identity and space design took nearly 5 months (from 16/08/2016~) to complete, in both Taipei and Taichung, Taiwan.
Sruth Obrachaidh: The logo is based on the text THIRTEEN, and the font strokes are hand-painted. It emphasizes the creativity, vitality and the neatness of the brand. With the Arabic numeral 13 along embellishing the design. We use black and gold as two main colors presenting the brand is capable to have the highest level of expertise and international texture under the young and energetic.
Buill na Sgioba: Design Deputy Manager: Gray Wu
Senior Designer: Chih Yu Hsieh