OCT Happy Hour Os Sinais De Orientación de Updesign

O deseño OCT Happy Hour Os Sinais De Orientación de Updesign é un estimado gañador do moi prestixioso 2022 A' Design Award de Prata na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.

PrataGráfico· 2022

OCT Happy Hour Os Sinais De Orientación

de Updesign

Cliente: OCT Group

Gañador do A' Design Award de Prata na Categoría Gráfico

39,950

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Cores

O Deseño

Sobre OCT Happy Hour Os Sinais De Orientación

A linguaxe arquitectónica de Corbusier está ben extraída e expresada no deseño do sinal de orientación deste proxecto. En xeral, toda a aparencia atrevida en bruto é caracterizada por compoñentes de formigón cru esaxerados e estruturas e instalacións sen rematar ao descuberto; en detalle, as frescas sombras de materiais de metal pesado producen efectos visuais artísticos en 3D, que transmiten unha poderosa sensación de minimalismo.

O Recoñecemento

Sobre o A' Design Award de Prata

OCT Happy Hour Os Sinais De Orientación gañou o A' Design Award de Prata, un recoñecemento enormemente prestixioso outorgado a deseños de gama alta, fermosos e impresionantes. Os gañadores Prata son obras tremendamente brillantes e sumamente creativas que ilustran a pericia, o talento e a agudeza sobresaíntes dos seus deseñadores. Espérase que OCT Happy Hour Os Sinais De Orientación sexa unha obra marabillosa, escaparate de oficio, notablemente profesional e profundamente innovadora. Este deseño gañador do A' Design Award de Prata é unha invención moi notable e admirada que beneficia e fai avanzar os límites da arte, a ciencia, o deseño e a tecnoloxía. OCT Happy Hour Os Sinais De Orientación é unha creación moi envexada que esperta desexos, achega sentimentos positivos e prende asombro e marabilla.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Corbusier architectural language is well extracted and expressed in the wayfinding-sign design in this project. In general, the whole rough bold appearance is featured by exaggerated crude concrete components and exposed unfinished structures and facilities; in detail, cool shadows of heavy metal materials produce artistic 3D visual effects, conveying a powerful sense of minimalism.
Dimensións e Embalaxe: Overall texture: concrete coating. 1700mmX200mmX680mm
Etiquetas: park-themed, residential, wayfinding, demonstration area, cement material, modernist, structural
Tecnoloxía de Produción: Embraced by a grand architectural setting, fine details are required for close viewing of a sign board although it is a kind of building epitome. The whole body of concrete sign board is boldly shaped to show the distinct architectural aesthetics. High-standard cement material and qualified finishing craft are necessary to achieve a smooth but rough looking surface of the board. It is not just a sign board, but a lively artistic building epitome to echo with its grand architectural background.
Reto de Deseño: The biggest challenge in this project is how to keep consistent visual effect between the colors of sign boards and existing building facades. Hence, the design team lay great emphasis on making cement material samples with repeated communication and coordination with the construction team to achieve minimal color tolerance.
Investigación: It is a time-consuming process to do a number of selections and experiments for choosing one of reasonable building techniques as the sample of sign-board making to ensure both information-providing function and abstract architectural image. Finally, cutting-plane variants are selected to visually convey an approximate spatial experience without adoptingother existing dominant building techniques or architectural elements.
Inspiración: The project is designed for the demonstration area of a large park-themed residence with Corbusier’s modernist architectural style. It’ll be transformed into a local culture center after residential deliveries. UPD extracts Corbusier architectural language into wayfinding-sign design on landscaping belts and entrance paths. It makes aesthetic architectural aura easily available everywhere in a vivid way. A more 3D space experience is ingeniously created by the wayfinding signs here and there.
Duración do Proxecto: September 2021, Northwest lishui District, Nanjing city, Jiangsu Province, China
Fluxo de Operacións: Rather than a mechanical combination of graphics and functions, UPD designers would like to endow this public communication space with rich special site spirit by wayfinding-sign design, to create a permanently impressive park for visitors. The meticulously designedwayfinding signage system harmoniously integrates man, architectural space, and design aesthetics as a gentle friendly whole.
Membros do Equipo: Zhang Yi（creative director）
Zhang Shuo（project manager）
Créditos das Imaxes: Updesign