Recall Of The Universe Exposición Inmersiva de Tammy Ho - Shanghai KNN

O deseño Recall Of The Universe Exposición Inmersiva de Tammy Ho - Shanghai KNN é un estimado gañador do moi prestixioso 2024 A' Design Award de Ouro na Categoría de Competición Deseño de Eventos e Acontecementos.

OuroEvento· 2024

Recall Of The Universe Exposición Inmersiva

de Tammy Ho - Shanghai KNN

Cliente: Shanghai KNN Cultural Media Co., Ltd

Gañador do A' Design Award de Ouro na Categoría Evento

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O Deseño

Sobre Recall Of The Universe Exposición Inmersiva

A exposición inmersiva do espazo do universo, solicitada polo cliente Bilibili, foi creada dentro do famoso gran centro comercial Xi'an Gpark. Un reflexo dunha cidade de cristal invertida suspendida foi mostrado mediante pantallas LED irregulares, que crearon un acelerador espacial chamativo. A orixinal Praza da Cortina de Auga foi transformada nun ascensor espacial xigante. Tamén había impresionantes Porta Planetaria e Porta da Civilización. Utilizouse un sistema de navegación móbil, proxección interactiva, intelixencia artificial, RA, luz de neón, etc., para crear unha experiencia inmersiva para os visitantes.

O Recoñecemento

Sobre o A' Design Award de Ouro

Recall Of The Universe Exposición Inmersiva gañou o A' Design Award de Ouro, un recoñecemento inmensamente prestixioso outorgado a deseños de primeira clase, marabillosos e sobresaíntes. Os gañadores Ouro son creacións sumamente innovadoras, visionarias e glamurosamente deslumbrantes que reflicten o xenio, a sabedoría e a destreza dos seus deseñadores. Espérase que Recall Of The Universe Exposición Inmersiva sexa unha invención moi eloxiada, pioneira e monumental que ofrece un valor sen precedentes. Este deseño gañador do A' Design Award de Ouro é un proxecto espectacular e respectado que beneficia moito a arte, a ciencia, o deseño e a tecnoloxía e fai avanzar os seus límites. Recall Of The Universe Exposición Inmersiva crea intensos sentimentos de desexo, esperta a paixón, anima a creatividade e fascina.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas: Within the limited space of the shopping center, the immersive exhibition of the universe space was created based on the existing facilities. An eye-catching space accelerator was created by using irregular LED screens to form a high-hanging crystal meteorite pile. The original Water Curtain Square has been transformed into a giant space elevator. There were also amazing Planetary Gate and Civilization Gate.
A mobile navigation system, interactive projection, artificial intelligence, AR, and neon light, etc., were used to create immersive experience to visitors.
This exhibition’s main color was starry sky purple, lava red, aurora green, metallic silver.
Etiquetas: Sense of technology and trend, Connect with storylines, Interactive games, Virtual space world, Scientific and technological means
Reto de Deseño: 1. Design cool and stunning scenes within the limited established shopping mall space
2. Provide exhibitors with a strong sense of participation and experience
3. Design of multiple storylines and multiple endings
4. Try to use high-tech means as much as possible to increase the sense of technology and future
5. With limited budget and very little time
Investigación: The exhibition caused a sensation not only in the industry, not only in one city, but also throughout the country.
The physical space and the science fiction space are intertwined, presenting the mysteries of the depths of the universe in front of our eyes.
In the past two years, China's immersive industry has experienced development from scratch. Trendy technology is used to show sci-fi masterpieces, immersive exhibition is used to empower shopping malls, so that China's immersive future has an unpredictable imagination.
Inspiración: The three-body animation is a very famous and very influential sci-fi animation in China. We received an invitation from our client to design an experiential exhibition in a large commercial plaza using the three-body animation as a prototype. The design requirement is that the entire exhibition takes space as the story background, has a storyline, has interactive games, and is full of science and technology and futuristic.
Duración do Proxecto: The project started in January 2023 in China and finished in March 2023, and will be exhibited at other times.
Fluxo de Operacións: Players enter the exhibition and select a character in their mobile app. Different characters have different stories and tasks. Different areas in the exhibition have different storylines and interactive games, corresponding to different modules in the mobile app. Players complete the game and tasks of their character and earn corresponding points, which can be used for lucky draws. Everyone experiences different game processes and sees different story endings. The ending of the story is presented to the player through AR technology.
Membros do Equipo: Tammy Ho
Lumos Miao
Créditos das Imaxes: Shanghai KNN Cultural Media Co., Ltd