O deseño La Gambeta Identidade Corporativa de Chen Zilong, Yang Chao and Teng Juan é un estimado gañador do moi prestixioso 2024 A' Design Award de Bronce na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.
BronceGráfico· 2024
La Gambeta Identidade Corporativa
de Chen Zilong, Yang Chao and Teng Juan
Cliente: Hengdian College of Film & Television
Gañador do A' Design Award de Bronce na Categoría Gráfico
Gañador de Premio Verificado
Verificar o Estado do Premio para #157639O Deseño
Sobre La Gambeta Identidade Corporativa
La Gambeta é unha identidade corporativa para unha tenda de deseño en Yiwu, China, que vende complementos femininos, perfumes e outros produtos de uso diario. O logotipo une as letras L e G coa forma dun nó chinés tradicional, unha estrutura circular e formas de pedras preciosas. A linguaxe visual está inspirada na pintura chinesa de flores e paxaros, reelaborada coa axuda de ferramentas de intelixencia artificial. A identidade esténdese ao embalaxe do produto, onde cada fragrancia se extrae da planta representada no envase, como o pexegueiro, o albaricoqueiro ou a flor da pereira.
O Recoñecemento
Sobre o A' Design Award de Bronce
La Gambeta Identidade Corporativa gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que La Gambeta Identidade Corporativa sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. La Gambeta Identidade Corporativa satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.
Detrás do deseño
Kit de prensa
Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.
- Propiedades Únicas
- The inspiration for the design comes from Chinese flower and bird paintings, with the diversity of flowers, birds, and plants, just like the unique charm of women. Integrate the style of Eastern painting with modern internationalism. As the only high-end designer brand store in Yiwu, China, we are not only committed to showcasing the brilliance of women, but also to strengthening the symbiotic relationship between seduction and nature.
- Dimensións e Embalaxe
- The general dimensions of the product are 120mm in length, 100mm in width, and 50mm in height. Some products are subject to private customization.
- Etiquetas
- Women's products, cultural and creative, aromatherapy, accessories, daily necessities, elegant, brilliant, confident, environmentally friendly.
- Tecnoloxía de Produción
- The fragrance of the product is extracted from the corresponding plants according to the theme of the packaging. More natural and pollution-free.
- Reto de Deseño
- The designer began a long research, looking for mysterious elements that can awaken women. They dug out from Chinese flower-and-bird paintings and carried out scientific plant extractions of peach blossoms, apricot blossoms, pear blossoms and other plants to create a diversified experience from sight to smell. In order to satisfy To meet the needs of more people, products can be customized so that every consumer has his or her own unique value and charm.
- Investigación
- This is an Oriental women's product with the theme of Chinese flowers and birds. The designer conducted research and development for the company from brand design to product packaging. The Chinese flowers, birds and flowers are used to reflect the fusion of nature and beauty of Oriental women. The brand value is more about conveying nature. The concept of ecology and female care is a declaration of personality and a reflection of life attitude.
- Inspiración
- This is a designer shop focusing on women's accessories, perfume and other daily necessities. The logo is based on the letters "g" and "L", combined with traditional elements of Chinese knots, symbolizing auspiciousness and happiness, hoping to bring joy and good wishes to customers. At the same time, the design also integrates the characteristics of circular structure and gemstones, showcasing a simple and noble beauty. They use the natural power of these elements to inject unique life and soul into every product, allowing every woman to feel dedication and ingenuity.
- Duración do Proxecto
- The project starts in March 2023 in Yiwu, China and will be completed in December 2023.
- Fluxo de Operacións
- The logo was produced through professional design software. The core of the logo concept is to convey the connection between the letters L and G. The designer created a secondary creation of traditional flower and bird elements based on artificial intelligence generation, and finally reached a satisfactory level.
- Membros do Equipo
- Designer: Chen Zilong
Designer: Yang Chao
Designer: Teng Juan - Créditos das Imaxes
- Image #1: Chen Zilong
Image #2: Chen Zilong
Image #3: Yang Chao
Image #4: Yang Chao
Image #5: Teng Juan
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