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Children Picture Books from China A Exposición Visual de Blend Design

O deseño Children Picture Books from China A Exposición Visual de Blend Design é un estimado gañador do moi prestixioso 2020 A' Design Award de Bronce na Categoría de Competición Deseño Gráfico, Ilustración e Comunicación Visual.


BronceGráfico· 2020

Children Picture Books from China A Exposición Visual

de Blend Design

Cliente: Confucius Institute Headquarters

Gañador do A' Design Award de Bronce na Categoría Gráfico

14,403

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O Deseño

Sobre Children Picture Books from China A Exposición Visual

A exposición de libros para nenos organizada pola sede do Instituto Confucio foi exhibida ao público na sala infantil da feira do libro de Frankfurt. Entre diferentes libros de imaxes, os expertos seleccionaron a pintura a tinta de Liang Peilong como o estilo de deseño visual xeral. A continuación, os deseñadores extraeron os elementos de puntos de tinta dos cadros de Liang, reforzaron a saturación e utilizáronos xunto con pinturas. O novo estilo visual non só atende á demanda da exposición senón que tamén ten un gusto oriental. A beleza orixinal da imaxe chinesa aparece no escenario internacional.

O Recoñecemento

Sobre o A' Design Award de Bronce

Children Picture Books from China A Exposición Visual gañou o A' Design Award de Bronce, un recoñecemento altamente prestixioso outorgado a deseños sobresaíntes que se distinguen pola creatividade, o enxeño e a sagacidade. Os gañadores Bronce son artefactos amplamente hábiles e sorprendentemente creativos que autentican a vasta experiencia, imaxinación e enxeño dos seus deseñadores. Espérase que Children Picture Books from China A Exposición Visual sexa un obxecto moi apreciado, admirado e querido, notablemente profesional e innovador. Este deseño gañador do A' Design Award de Bronce incorpora as mellores prácticas da arte, a ciencia, o deseño e a tecnoloxía, e é excelente pola súa atención ao detalle. Children Picture Books from China A Exposición Visual satisfai espléndidamente as necesidades, toca os desexos, encanta os sentimentos e atrae a curiosidade.

Detrás do deseño

Kit de prensa

Créditos, membros do equipo e detalles técnicos proporcionados polo deseñador.

Propiedades Únicas
October 2016 the Chinese children's book exhibition "children picture books from China" organized by Confucius institute headquarters was made their full debut at children's hall of the Frankfurt book fair. "Children picture books from China" made a selection of the 197 original works from 1000 kinds of picture books of 500 Chinese publishers to display. Through text and paintings by Chinese writers and illustrators, unique Chinese picture beauty appears on the international stage.
Dimensións e Embalaxe
Because the composition of ink points is relatively free, the picture is suitable for various sizes and can be flexibly applied in 2D plane and 3D space.
Etiquetas
Children's picture book exhibition, children's interest, Chinese ink painting, oriental charm
Tecnoloxía de Produción
This scheme needs to present the details of Chinese ink painting, so in the printing and exhibition of ink-jet painting, there is a high demand for production and paper, and it needs to reflect the level of ink absorption and natural ink-jet. Printing materials, including LCD screen background color, need to show pure ivory white to reflect the gentle oriental charm and detail characteristics of the design. The little Notbook uses the red rope binding way to interpret the traditional Chinese color.
Reto de Deseño
Traditional Chinese ink paintings as visual image for the book exhibition are too elegant. Visual design for exhibition should have more strong colors, symbols or graphics to attract attention of the audiences. In order to solve this problem, designers picked up the ink points from paintings of Mr. Liang as the abstract elements, and strengthened the red and yellow saturation, and used with ink painting together.
Investigación
Before making the vision and exhibition structure plan, it is necessary to analyze the space location, scale, internal and external visiting lines of the booth reasonably, to study people's feeling of exhibition vision from different angles and positions, and to consider the structure and color of adjacent booths.
Inspiración
The activity attribute should be not only international, but also national, and be full of children's interest. The experts selected the ink painting of red & green dragonfly from different style picture books and gave the overall style. The illustrations are elegant in color, beautiful in artistic conception and unique in oriental flavor. The picture with innocence children is full of their longing for good things and future life. The style and the theme are well matched.
Duración do Proxecto
The project started in June 2016 in Beijing China and finished in October 2016 in Frankfurt Germany. Subsequently, Confucius Institutes and other partners around the world successively presented this book collection and related visual design.
Fluxo de Operacións
The main difficulty of this event design is how to plan the graphic and exhibition content information reasonably in the exhibition space. After many times of coordination with the German exhibition builder, the designer adjusted the proportion, scale, layout and detail processing of the exhibition stand, and finally achieved a good cooperation effect.
Patentes
Design @ Blend Design
Illustration@ Peilong Liang
Copyright @ Confucius Institute Headquarters
Membros do Equipo
Concept and Planning: Yonghong Ma
Art Director: Fang Ge
Illustration: Peilong Liang
Créditos das Imaxes
Main Image: (Design) Blend Design, 2016
Image#1: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#2: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#3: (Design) Blend Design, 2016; (Illustration) Peilong Liang, 2010
Image#4: (Photography) Confucius Institute Headquarters, 2016

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