Nostalgia Perfume Renda Dmitry Pozarenko omba'apóva

Nostalgia Perfume Renda Dmitry Pozarenko omba'apóva ha'e rembiporuarã oñemba'eguaséva 2020 A' Design Award Pláta pegua Ogapype Jejapo Ñeha'ã Categoría-pe.

PlátaOgapype· 2020

Nostalgia Perfume Renda

Dmitry Pozarenko -gua

Mba'eporuhára: Gold Apple

A' Design Award Pláta Rembiporuarã Ogapype Categoría-pe

36,544

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #102233 Peg̃ua

Ehecha A' Design Award-pe Marandu Myasãi Mba'ete Jeguerohory

Sa'y

Diseño

Nostalgia Perfume Renda Rehegua

Ko proyecto oñemoinspira 1960-1970 paisaje industrial-gui. Umi estructura metálica ojejapoha acero laminado caliente-pe rupive omopu'ã peteĩ tono añeteguáva anti-utopía rehegua. Peteĩ chapa perfilada herrumbrada ñembyai tujágui omoheñói peteĩ tekoha libertad expresión tuichavéva. Umi comunicación técnica ojehechaukaha, revoque viejo ha mesada granito-gua omoĩve interior-pe chic industrial década sesenta-gua.

Jeguerohory

A' Design Award Pláta Rehegua

Nostalgia Perfume Renda ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Nostalgia Perfume Renda ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Nostalgia Perfume Renda ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva: The hybrid design of the store embodies the image of the trading space of the post-consumerism era and disappointment in the myths of glamor. A rusty profiled sheet of old fences creates an atmosphere of complete freedom of expression. The metal structures of the equipment made of hot-rolled steel of different sections create a realistic intonation of anti-utopia. Granite countertops and shabby plaster add to the interior industrial chic of the sixties.
Tuichakue ha Ñemyenyhẽ: The total area is 1630 sq.m.
Ñe'ẽ Rape: interior design, retail space, metal, stone, industrial, sixties
Ñeapopy Tecnología: Main construction materials: hot-rolled steel, tinted stainless steel, profiled sheet, granite, oak
Diseño Jepy'apy: The creative challenge of the project was to recreate the industrial atmosphere of the 60-70s of the 20th century. As a solution, various types of manual processing of steel were used in the manufacture of equipment. The special warmth of the space is added by old window frames, sawn and laid vertically on the wall. Together with the old profiled sheet, they allow the viewer to experience historical authenticity.
Ñesẽheka: Among the modern metropolis, the design of the store resolves the contradiction between the individuality of particular person and the leveling difference of the city's strength, between the individual human I and the monolithic urbanistic WE. Therefore, the Gold Apple inverts the external and internal, interchanges the city and man, introducing an urban spirit into the interior space.
Inspiración: Nostalgia for the 60-70s of the 20th century is new, it is nostalgia for believing in a bright future. Old industrial landscapes are perceived as artefacts of the era carried away by a new digital reality. Abandoned metallurgical workshop became an inspiring idea of this project.
Proyecto Ára Tuichakue: The store is located in the center of Moscow. The project was completed in 2018.
Mba'apo Rape: The industrial environment of the store creates an atmosphere of democracy, freedom of expression and accessibility. This was the ideological basis of this project. The store is a place of attraction and communication for more than 2000 people daily. Presentations of new products in the field of perfumery and cosmetics, master classes of famous makeup artists are held here. Make-up artists and cosmetologists share their professional skills, train, put on makeup and just talk with customers.
Aty Rembiguái: Lead Architect: Dmitry Pozarenko
Associate Architect: Elena Sonyak
Ta'ãnga Mba'eñemoneĩ: All images: photographer Mick Pomortsev, 2019.