Eho contenido-pe
Steel City Jehechaukave Feria-pe Responsive Spaces omba'apóva

Steel City Jehechaukave Feria-pe Responsive Spaces omba'apóva ha'e rembiporuarã oñemba'eguaséva 2020 A' Design Award Pláta pegua Jehechaukaha Jejapo Ñeha'ã Categoría-pe.


PlátaJehechaukaha· 2020

Steel City Jehechaukave Feria-pe

Responsive Spaces -gua

Mba'eporuhára: Primetals Technologies Austria

A' Design Award Pláta Rembiporuarã Jehechaukaha Categoría-pe

43,691

Premio Rembiporuarã Oñemoneĩva

Emoneĩ Premio Reko #89866 Peg̃ua

Sa'y

Diseño

Steel City Jehechaukave Feria-pe Rehegua

Steel City ha'e peteĩ modelo estilizado ohechauka hag̃ua mba'éichapa oikóta umi acero rembiapo tenonderãme. Oguereko acrílico modelo hesãi'ỹva oñemoĩva peteĩ LED rogue ári, oiporúva pantalla ramo ojehechuka hag̃ua opáichagua jeporu rape ojapo rupi Steel City rendýpe añetete: ojeporavo jave peteĩ escenario terminal-kuérape, puruhára omyanyhẽ animación-kuéra omombyrýva umi tembiaporã ha tembiapo rape acero rembiapo-pe peteĩ fuegos artificiales tesa ha sa'y rupive ombohasáva acrílico modelo-kuéra rupive yvategua gotyo. Opaite ko experiencia oñembotuichave peteĩ capa profesional marandu-gui, ojehekuaa hag̃ua terminal-kuérape peteĩ interface háptico ijojaha'ỹva rupive.

Jeguerohory

A' Design Award Pláta Rehegua

Steel City Jehechaukave Feria-pe ohupyty A' Design Award Pláta, peteĩ ñehechakuaa extraordinariamente prestigioso oñeme'ẽva diseño de primera línea, hechapyrãva ha impresionante-pe. Umi ganador Pláta ha'e tembiapo brillante ha heta creativo ohechaukáva expertise, talento ha agudeza sobresaliente umi diseñador-pe. Oñeha'ãrõ Steel City Jehechaukave Feria-pe ha'eha peteĩ tembiapo maravilloso, ejemplar, profesional ha innovador pypukuvéva. Ko diseño ohupytýva A' Design Award Pláta ha'e invento ojehechakuaáva ha ojehayhúva ohepyme'ẽva ha ombohasáva límite arte, ciencia, diseño ha tecnología rehegua. Steel City Jehechaukave Feria-pe ha'e creación heta ojeenvidiáva omokyre'ỹva ipotapy, ome'ẽva sentimiento positivo ha omoheñóiva maravilla ha sorpresa.

Diseño Rapykuéri

Marandu Aty

Diseñador ome'ẽva'ekue crédito, aty pegua ha mba'e técnico.

Mba'e Iñambuéva
The operation of the Steel City is bound to a unique rotary knob: While turning, several "steps" can be felt as "real" physical resistance. These are not analog in nature, but instead are generated through a magnetized liquid inside the knob's housing and can be programmed in realtime. The knob is programmed to adapt accordingly to every selected content and therefore enabling the experts from Primetals to focus on their visitors without ever taking their eyes off the presented stories.
Tuichakue ha Ñemyenyhẽ
Over 200 acrylic 3D-models of a steel plant positioned upon a 6,5 x 4,5 meter led-wall, which is positioned horizontally between 4 interactive terminals. Every terminal utilizes a rotational knob featuring haptical feedback that changes in realtime corresponding to its navigational state. Cubic dimensions of the whole installation: 8m x 5m x 5,5m. The led-wall is raised 60cm from the floor, housing the hardware necessary for operating the installtion beneath.
Ñe'ẽ Rape
haptic interface, digital staging, interactive installation, digital enhanced acrylic models
Ñeapopy Tecnología
Over 200 different semi-transparent acrylic 3D-models were designed and manufactured depicting the model of a modern steel plant and were placed on a 24 sqm led-wall. The interfaces of the terminals around the Steelcity are specifically designed and built for the purpose of a haptic and intuitive user-experience. On top of the installation is a special reflective material, which mirrors the whole visualization of the acrylic models on the led-wall and projects it towards the far corners of the stand, giving everybody an additional perspective.
Diseño Jepy'apy
While our client is highly specialized in the field of steelworks and thus needed to communicate complex technical information to its own clients and partners, we still wanted to maintain a very productive level of minimalism for this installation in order to deliver their messages in a crystal-clear and visually aesthetic manner. Also, for the people operating the terminals and navigating through the different use-cases, we needed a haptic interface that is simple enough, yet incredibly responsive to the user in order for them to fully concentrate on the dialog with their customers.
Ñesẽheka
One of the research objectives was to develop an interface which can be programmed in real-time for the haptic rotary knob. We developed an in-house protocol which is able to communicate changes in the haptic structure to the hardware on the fly corresponding to the content on-screen. Another objective was to simplify the immensely complex processes and mechanisms of a steelplant to a stylized level which can be transported onto our model and create a visual language that is at the same time beautiful to watch and informative on a professional level.
Inspiración
Our inspiration for this project was to merge the necessity of visualizing extremely complex processes with an easy to use and intuitive haptic interface. The goal was to have an installation that would deliver expert knowledge on point and at the same time act as an visual highlight of the stand while maintaining the structural complexity of its professional use-cases. We wanted to merge a magical experience with a top notch user experience into a tool that serves the expertise of our client and helps them to deliver this expertise effortless to all visitors at the trade show stand.
Proyecto Ára Tuichakue
June 2019 in Duesseldorf at METEC 2019
Mba'apo Rape
By selecting one of 12 scenarios at 4 terminals users can trigger animated sequences on the led-wall, which visualize the processes and work-flows of a steel plant in a firework of light and color. Steel is processed, data packets buzz through virtual lines, problems and solutions are displayed schematically and in context, always projected through the acrylic models on top. While the Steel City blends all stories perfectly, the terminals offer in-depth details to the individual users.
Aty Rembiguái
Director: Markus Pargfrieder
Spatial Experience Developer: Katharina Mayrhofer
Interface Engineer: Julian Reil
Spatial Experience Designer: Martin Zeplichal
Ta'ãnga Mba'eñemoneĩ
Photo credits: Responsive Spaces & Philip Kistner Fotografie
Video credits: Responsive Spaces & Eyup Kuş

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