Zane Lay's More Belgian Really Impossible Kunshin Abinci daga PepsiCo Design and Innovation mai nasara ne mai daraja sosai na 2023 Kyautar A' Design Award ta Azurfa a Rukunin Gasar Ƙirar Kunshin Kaya.
AzurfaKunshin Kaya· 2023
Lay's More Belgian Really Impossible Kunshin Abinci
daga PepsiCo Design and Innovation
Abokin Ciniki: PepsiCo Design & Innovation
Mai Nasarar Kyautar A' Design Award ta Azurfa a Rukunin Kunshin Kaya
Mai Nasara da Aka Tabbatar
Tabbatar da Matsayin Kyauta na #149717Ƙirar
Game da Lay's More Belgian Really Impossible Kunshin Abinci
Lay's More Belgian Really Impossible wani zane ne na musamman na kunshin da aka ƙera na wani ƙayyadadden lokaci don guntun dankalin turawa da ake sayarwa a ƙasar Belgium. Kunshin yana gabatar da sabbin ɗanɗano guda biyu na gida da aka haɓaka tare da Brussels Ketjep. An gayyaci masu amfani na Belgium su gabatar da ra'ayoyin zane masu ƙarfin halayen gida, kuma ra'ayoyi biyu da suka fi samun kuri'u an nuna su tare da ambaton sunayen masu su a kan kunshunan. Wannan hanya tana amsawa ga kasuwar abinci mai sauƙi wadda alamun kasuwanci na gida ke ba da ɗanɗano da da'awoyi masu dacewa. Zanen yana da nufin riƙe masu saye na yanzu na alamar Lay's da kuma jawo sababbi.
Amincewa
Game da Kyautar A' Design Award ta Azurfa
Zanen Lay's More Belgian Really Impossible Kunshin Abinci ya lashe Kyautar A' Design Award ta Azurfa, wata karramawa mai tsananin daraja da ake bai wa zane-zane na matakin koli, masu kyau sosai kuma masu burgewa. Waɗanda suka lashe kyautar Azurfa ayyuka ne masu haske sosai da ƙirƙira mai yawa waɗanda ke nuna ƙwarewa, baiwa da kaifin tunanin masu zanensu. Ana sa ran zanen Lay's More Belgian Really Impossible Kunshin Abinci ya zama aiki mai ban mamaki, abin koyi, mai ƙwarewa sosai kuma mai ƙirƙire-ƙirƙire mai zurfi. Wannan zane da ya lashe Kyautar A' Design Award ta Azurfa ƙirƙira ce mai abin lura sosai, da ake sha'awa, wacce ke amfanar da kuma kai iyakokin fasaha, kimiyya, zane da fasahar zamani gaba. Zanen Lay's More Belgian Really Impossible Kunshin Abinci ƙirƙira ce da ake yi wa hassada sosai wacce ke tada sha'awa, tana kawo jin daɗi kuma tana haifar da mamaki da al'ajabi.
Bayan Ƙirar
Kayan Manema Labarai
Bayanin ƙungiyar, membobinta da cikakkun bayanai na fasaha da mai ƙirar ya bayar.
- Siffofi Na Musamman
- In recent years, the global snack market has become more competitive than ever, with more local players in the space introducing relevant flavors and product claims. In Belgium, it was time for the Lay’s brand to launch new flavor innovations and try a new design approach to both retain current brand loyalists and acquire new consumers. Partnering with Brussels Ketjep, Lay’s launched two new iconic and localized flavors for the Belgian market.
- Wahayi
- Lay’s decided to directly engage Belgian consumers in the design process by challenging them to come up with design concepts “so Belgian” that they would spark fun and capture authentic local insights. The two most voted designs would then have the honor of being featured and credited on #MoreBelgianisReallyImpossible limited edition packs and win 5000€ for their contributions.
Tallafi
Bincika Bayan Designers.org
Gano kayayyaki, ayyuka da damammaki daga abokan tallafin mu.
Ƙarin Abubuwan Bincike
Ƙirare Masu Alaƙa
Bincika ƙarin ƙirare masu lashe kyauta daga wannan rukunin, waɗanda aka zaɓa bisa cancanta.
