Maskeeper Ka Pahu Mālama Māka na Maurice Kwok and Steve Yeung

ʻO Maskeeper Ka Pahu Mālama Māka na Maurice Kwok and Steve Yeung he mea lanakila hanohano loa o ka 2021 A' Design Award Hao ma ka Māhele Hoʻokūkū Hoʻolālā Lako Lole a me Lako Huakaʻi.

HaoLako Lole· 2021

Maskeeper Ka Pahu Mālama Māka

na Maurice Kwok and Steve Yeung

Mea Kūʻai: Innosphere Ltd

Mea Lanakila A' Design Award Hao ma ka Māhele Lako Lole

13,938

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #112413

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Maskeeper Ka Pahu Mālama Māka

He pahu mālama manawa pōkole ʻo Maskeeper no nā māka maka, i peʻa ʻia i loko o kahi ʻeke like me ka nui o kahi kāleka ʻoihana. Hana ʻia ʻo Maskeeper mai ka pepa polypropylene kūlike me ka meaʻai, ʻoki ʻia a peʻa ʻia no ka hana wikiwiki a kūʻai maʻalahi. Waiho ʻia ka māka ma luna o ka pepa hāmama a peʻa ʻia i loko, no laila e noho uhi ʻia nā ʻaoʻao māka a hōʻemi ʻia ka haumia keʻa. Me kona ana he 91 a me 61 a me 8 mimikeka, a me kona kaumaha he 10 kelema, hiki iā Maskeeper ke komo maʻalahi i loko o ka ʻeke lole. Hāʻawi kēia hoʻolālā i kahi ala maʻemaʻe a olakino no ka wahī ʻana i nā māka i wehe ʻia i loko o ka pepa hāʻiliʻili a i ʻole ʻeke leka i ka wā ʻaina.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Hao

Ua lanakila ka hoʻolālā Maskeeper Ka Pahu Mālama Māka i ka A' Design Award Hao, he ʻike hoʻohanohano i hāʻawi ʻia i nā hoʻolālā maikaʻi e hoʻokō ana i nā koi ʻoihana a ʻoihana hana i manaʻo ʻia mai nā mea hoʻokumu i hana maikaʻi ʻia. Hōʻike nā lanakila Hao i ka mākau nui, ka loea kiʻekiʻe, ka ʻike akamai a me ka hiki hana noʻeau o ka poʻe i hana iā lākou. Manaʻo ʻia ʻo ka hoʻolālā Maskeeper Ka Pahu Mālama Māka he mea hoʻokumu i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia e pono a hou. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Hao e hoʻohui ana i nā hana maikaʻi loa o ka ʻoihana a loaʻa nā ʻano ʻenehana mākaukau i hui pū ʻia me ka ʻike hana a me ka makakoho. Mahalo ʻia ka hoʻolālā Maskeeper Ka Pahu Mālama Māka no kona nānā pono a ua hoʻolālā ʻia e hāʻawi i nā hoʻomaikaʻi ola e kōkua ai i ka hana ʻana i ka honua i wahi maikaʻi aku.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: ** First in the World to Satisfy the Unmet Need**
In this unexpected situation, there is NO product really caters to this need for temporary mask storage and solves the pain point. People just use envelopes or tissue paper to store “take-off” masks during mealtime which are NOT eco-friendly and with POOR user experience. To satisfy this, we designed the Maskeeper to tackle this scenario and created a new and easy table manner for everyone. This allows every user to “fold and store” the mask in a simple, neat, and hygienic way.
Nā Ana a me ka Hoʻopili: Size: 91 x 61 x 8mm Weight: 10g
Material: PP Sheet (Food Grade)
Lab Approval with Certification:
EU EN71-3 Safety Directives
REACH & RoHS Compliance
Nā Lepili: pandemic, maskeeper, mask keeper, mask case, pandemic, corona virus
ʻEnehana Hana: **Fast to Market, Over One Million Pieces Distributed.**
Because of the unexpected pandemic and of urgent need, we just use 20 days to develop, produce and launch Maskeeper to market. Made of Food Grade PP sheet with die-cut and folds, which ensures the fastest manufacturing rate, lowest production cost, so every citizen could afford and access Maskeeper ASAP.
Pilikia Hoʻolālā: **Minimal Design but Highly Efficient**
In Feb-2020, production plants in Mainland were all closed and there was no way to carry out mass production. So we optimized the design of Maskeeper that can be efficiently produced locally by Laser Cuttimh machine in batches with available workshops in Hong Kong to support the urgent need of citizens. Until mass product facilities were available, these were produced in million and distributed widely.
Noiʻi: **Mission on Creating Shared Value (CSV)**
The pandemic caused a serious impact to local retail business. No one visited local stores to spend. Thousands of small shops were at the critical stage of closing down.
By making good use of huge demand of Maskeeper, we allied with many small shops, from restaurants to cafés, and introduced the “Maskeeper Redemption Scheme”. This encouraged consumers to “Purchase First and then Redeem Maskeeper”. So people will spend for a certain amount in shops (say buying a cup or food) and redeem Maskeepers at a discounted offer. This incentive acted as business leverage and induced sales opportunities for small shops at that frozen economy.
Hoʻoulu Manaʻo: **The New Lifestyle Essential for the New Normal **
The unexpected pandemic makes mask-wearing a daily habit. At mealtime, people use tissue papers or envelopes to wrap "take-off" masks which is a POOR experience and NOT eco-friendly.
Creating a new hygiene manner, with Maskeeper, people can temporarily store the medical mask in a business card-sized package, which is hygienic, handy, and neat. This smartly solves all pain points and minimizes cross-contamination to/from the mask.
Ka Lōʻihi o ka Papahana: The project was started on 31-Jan-2020 and the product was launched to market on 21-Feb-2020 in Hong Kong.
Kaʻina Hana: **Smart and Intuitive**
Just place the medical mask onto Maskeeper, user could intuitively fold and keep the mask into a card-sized package, which is simple and handy. (Please see provided video link for demonstration).
Nā Lālā Hui: Maurice Kwok
Steve Yeung
Kurt Fan
Winky Mak
Elle Yeung
Jack Fok
Artisana
Nā Kuleana Kiʻi: Steve Yeung
Maurice Kwok
Winky Mak
Kurt Fan
Elle Yeung