Fantasy Factory Hale Kūʻai Hale Kūʻai na SIG Design

ʻO Fantasy Factory Hale Kūʻai Hale Kūʻai na SIG Design he mea lanakila hanohano loa o ka 2022 A' Design Award Gula ma ka Māhele Hoʻokūkū Hoʻolālā Loko Hale a me Hōʻike.

GulaLoko Hale· 2022

Fantasy Factory Hale Kūʻai Hale Kūʻai

na SIG Design

Mea Kūʻai: Nayuki

Mea Lanakila A' Design Award Gula ma ka Māhele Loko Hale

33,116

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #127744

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Fantasy Factory Hale Kūʻai Hale Kūʻai

ʻO ka hale hana noʻonoʻo me ka bakena ma ka pūnaewele ma ke ʻano he kumu kūʻai nui, hoʻohui i ke kī, ke kūʻai aku, nā makana IP, a me nā ʻāpana bar e hana i kahi hale kūʻai hale hana nui. Ua unuhi ʻia ka manaʻo hoʻolālā FTY mai Factory. ʻO F no ka Fair. No ka holo nui o ka poʻe a me nā ʻano huahana waiwai, ua hoʻolālā ʻia ka wahi ma ke ala o kahi mākeke. ʻO T ka manawa. Lawe ʻia ke kala o ka hale kūʻai mai nā loli kala o ka lani, e hōʻike ana i nā loli manawa o kahi lā. E pili ana ʻo Y iā ʻoe (nā mea kūʻai aku). Hoʻonui ʻia ka ʻokoʻa ʻO ʻoe i ke aniani i ka hāmeʻa pānaʻi multi-dimensional.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Gula

Ua lanakila ka hoʻolālā Fantasy Factory Hale Kūʻai Hale Kūʻai i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Fantasy Factory Hale Kūʻai Hale Kūʻai he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Fantasy Factory Hale Kūʻai Hale Kūʻai i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: The fantasy factory of Nayuki is located in Shenzhen, With on-site baking as the core selling point, it integrates tea, retail, IP gifts, and bar sectors to create a multi-functional factory store that provides baking, leisure, tasting, and experience.
Nā Ana a me ka Hoʻopili: Project area is 1100m²
Nā Lepili: multifunctional space, factory store, retail, fair, baking
ʻEnehana Hana: Many market research was carried out about target market and similar retail stores.
Pilikia Hoʻolālā: a.The manufacture and installation of the Bar ceiling.
b.How to integrate different functional areas (baking, tea, bar, retail, gift area) in the design and show them in the full-time business model.
Noiʻi: Type of Research: Market research
Research Objectives: different types of factory store, retail store
Methodology: desktop survey , site visit
Insights: since there are many traits of the brand, we choose 4 traits: rich product categories, big area, full time period, large flow of people to present.
Hoʻoulu Manaʻo: The idea FTY was extracted from factory. F stands for Fair. For large flow of people and rich product categories, the space was planned in the way of a market.T stands for Time. Inspired by the SKY series of photography by ERIC CAHAN, the color is extracted from the color changes of the sky, implying time changes of a day. Y refers to You (customers). To emphasize the relationship between customers and Nayuki Space. Different You in the mirror is extended to the multi-dimensional interactive device.
Ka Lōʻihi o ka Papahana: The project started in May 2019 in Shenzhen and finished in November 2019 in Shenzhen.
Nā Lālā Hui: Creative director：Ray Lee
Interior design：Jiajia Wu
Rendering：yinhui Gu, Hongrong Zhang
Project management：Jing Lee
Nā Kuleana Kiʻi: Image#1-Image#5 photographer: Nayuki, 2019