Lele i ka ʻike
Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe na Jp Space Studio

ʻO Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe na Jp Space Studio he mea lanakila hanohano loa o ka 2022 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻiʻoniʻoni, Wikiō a me Hoʻonaninani.


KeleaweKiʻiʻoniʻoni· 2022

Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe

na Jp Space Studio

Mea Kūʻai: JP SPACE Studio

Mea Lanakila A' Design Award Keleawe ma ka Māhele Kiʻiʻoniʻoni

32,193

Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #133031

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe

Kikokikona Puke: ʻO Chick Coin kahi hoʻolaha hoʻokiʻekiʻe i hana ʻia no kahi paena hoʻohālikelike hana hapa-manawa no nā haumāna ma Taiwan. Holo ke kiʻiʻoniʻoni no kanahā kekona ma ke ʻano full high definition me ka iwakāluakumamāhā kiʻi i kēlā me kēia kekona. ʻIke nā kiʻi hoʻopaʻa inoa ʻelua i nā pilikia kālā o nā haumāna e hōʻike ʻia ana ma kahi pale televikina. A laila, lawe kekahi wahi puna kālā kupua i nā kiʻi i loko o kahi honua nele i ka hopohopo a hauʻoli pū nō hoʻi, a loli pū ka honua maoli. Hoʻohui kēia kiʻiʻoniʻoni i ke kaha lima me ka polokalamu kiʻi kikohoʻe a me ka hui hoʻāla ʻikepili. Manaʻo ʻia ke ʻano hoʻohenehene o ka moʻolelo a me nā hopena kiʻi e hoʻopili i ka inoa kālepa me nā mea nānā ʻōpio.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Chick Coin Hana Nui: Hoʻolaha Hoʻokiʻekiʻe i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa
Chickpt is one of the largest part-time job matching platform for students in Taiwan. Through the cute and humorous advertisement, Aim to bridge the distance between the brand and the young generations in addition to developing the brand charm. Viewers could enjoy the splendid visual effects and amusing plot and embark on the fantasy journey.
Nā Ana a me ka Hoʻopili
1920 x 1080px(FHD) / 40s / 24fps
Nā Lepili
Animation, Illustration, Motion, Money, 2D, Advertising
ʻEnehana Hana
Manual draw and graphic software like Photoshop, Illustrator, After Effects, Clip studio, RoughAnimator, procreate.
Pilikia Hoʻolālā
While working on this project, put a lot of effort and spent a lot of time on how to use the visual metaphor while making the film looks smoothly.
Noiʻi
First studied the core value of the brand then developed plot by what will target audience be drawn to. Wrote the title song as well to strengthen the brand charm and to build the cohesiveness of audience.
Hoʻoulu Manaʻo
The two charismatic brand character starred in video. Through the metaphor on the TV screen, the two feels and understands the financial difficulties of students. However, the magic coin slot twist makes the characters get into the carefree and jolly world, which implies platform solves all the financial issues student generation got. In the end, the real world changes as well.
Ka Lōʻihi o ka Papahana
The project kick-off was on July 21th 2021 in Taiwan and final delivery of this video/version was on November 18th 2021 in Taiwan.
Kaʻina Hana
It's a video with no interaction or special operative instructions.
Nā Lālā Hui
Director: Chen-Han Chiang
Producer:Sunkaikai
Art Director:Hsuan-Yu Hsu
Ideation:Jiang Jiang, Sunkaikai, Hsuan-Yu Hsu, Both Li, Hobei
Storyboard:Hobei
Graphic Design:Both Li
Lead Motion Design:Hobei
Motion Design:Yi Hsuan, Lin
Lead Cel-Animator:Both Li
Cel-Animator:TJ Wang, kokko lin
Singing:Apay Chi, Ping Hsu
Lyrics:Apay Chi
Composer:Apay Chi
Music production:Ping Hsu
Nā Kuleana Kiʻi
All images and video were developed by the full team at JP SPACE Studio. There are no specific credits for individual content.

Kākoʻo ʻIa

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Kūpono ka Hoʻolālā Maikaʻi i ka Hoʻomaikaʻi Nui

ʻO ka A' Design Award he makana hoʻomaikaʻi honua, i hoʻoholo ʻia e nā luna, no ka hoʻolālā maikaʻi. E komo i ka A' Design Award e loaʻa ai ka manawa e ʻike ʻia ai kou hana ma ke ʻano kūpono, a e loaʻa ai ka kaulana, ka hanohano a me ka hoʻolaha no kāu hana. E koho inoa i kāu hana no ka A' Design Award a e hoʻokūkū no ka makana A' Design Prize i makemake nui ʻia.

Koho Inoa