ʻO The 31st Golden Melody Awards Trailer ʻo Ka Wikiō Promo Hana na Cheng-Hsuan Lin he mea lanakila hanohano loa o ka 2023 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻiʻoniʻoni, Wikiō a me Hoʻonaninani.
KalaKiʻiʻoniʻoni· 2023
The 31st Golden Melody Awards Trailer ʻo Ka Wikiō Promo Hana
Mea Kūʻai: 27 Design Co., Ltd.
Mea Lanakila A' Design Award Kala ma ka Māhele Kiʻiʻoniʻoni
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #142935Ka Hoʻolālā
E Pili Ana iā The 31st Golden Melody Awards Trailer ʻo Ka Wikiō Promo Hana
Hoʻomaka ka hale kiʻi ʻoniʻoni ʻo Golden Melody Awards me kahi pahu hoʻoheheʻe, e hōʻailona ana i ka loli mau a me ka hoʻololi ʻana o ka hanana mele hanohano. Me kēlā me kēia hanauna e hala ana, haʻalele nā makana mai ka moʻomeheu a hana hou iā lākou iho, e ʻimi ana i nā mea hiki ʻole. E like me ka wai, kahe nā makana i nā wahi like ʻole o ka honua, e lawe mai ana i ke ola hou a me ka ikaika i ka pōʻai o ka hānau hou. ʻAʻole hiki ke ʻike ʻia kona hopena akā hohonu, palahalaha e like me ka ripple a waiho i ka manaʻo mau loa i nā mea a pau āna e hoʻopā ai.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā The 31st Golden Melody Awards Trailer ʻo Ka Wikiō Promo Hana i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā The 31st Golden Melody Awards Trailer ʻo Ka Wikiō Promo Hana he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā The 31st Golden Melody Awards Trailer ʻo Ka Wikiō Promo Hana e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- The trailer opens with a Golden Melody trophy melting down, signifying that with the coming and going of generations, the Golden Melody Awards is breaking with conventions, reformulating and reconstructing every possibility anew. Like water, it seeps into every land, providing newfound nourishment in the cycle of rebirth; it spreads like a ripple, exerting its intangible and ever-renewing influence.
- Nā Ana a me ka Hoʻopili
- The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
Use many different styles of media creation to interpret the possibility of each kind of music in Golden Melody Awards - Nā Lepili
- Music Award, Golden Melody Awards, GMA, GMA31, GMA2020, Trailer
- ʻEnehana Hana
- The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
A total of 29 awards, divided into 9 categories, we condense them and define the feature of each category in a scene that jumps to one scene. - Pilikia Hoʻolālā
- The Golden Melody Award is an important indicator of Chinese pop music. Different styles of creative media also represent that each kind of music can be recognized.
We rethink and define the different possibilities of Golden Melody Awards.
During the epidemic, many things have changed, and life may no longer be the same as before, but it must be like water to reshape a new look. - Noiʻi
- The opening through the melting of the Golden Melody Trophy also symbolizes that the Golden Melody Award is no longer confined to the frame of the past after turning into the next generation.
In 2020, the epidemic has not only impacted the world, but also made us stop and rethink many things, taking the concept of rebirth as the main theme of the video.
Through the melting and final turning of the trophy into diffusion and flow, two different viewing experiences are subtly induced. - Hoʻoulu Manaʻo
- At the beginning of the trailer, everything seems to melt down through the inverted lens, scene by scene until the source of the Golden Melody trophy, and when the last moment of the inversion is approaching, start fast-forward playback with the inversion, so that the original dissolution is reversed into diffusion and Flow, ingeniously elicits two different viewing experiences.
- Ka Lōʻihi o ka Papahana
- started in May 2020 and finished in August 2020 in Taiwan, and was launched in August 2020
- Kaʻina Hana
- Golden Melody Awards is Taiwan’s annual grand music awards ceremony, and we made a leading video trailer for this 31st session of the ceremony.
With the 31st Golden Melody Awards, which is also a generation from 0 to 1. We have tried different changes from the past.
Scenes that switch scenes symbolize different music styles, and each type of music deserves to be affirmed. - Nā Palapala Kuleana
- Client:
Ministry of Culture
Taiwan Television Enterprise, Ltd. - Nā Lālā Hui
- Director: Cheng-Hsuan Lin
Art Director: Qian-Han Chen
Producer: Yu-Hsiang Peng, Weiting Zhou
Designer: Qian-Han Chen, Bonnie Lu, Xiao-Man Lin, Chung-Yi Wu, Hsiang-Lan Tsai, Ying-Fang Kao, Yi-Wei Wu, Sopedou Fu, Hsin Lin
Animator: Bonnie Lu, Gene Jiang, Bruce Chen, Benson Chang, Peng-Hau Wang
Colorist: Yihsun Chiang, Cheng-Hsuan Lin
Music Design: Hsiao-Chin Lin, Szu-Yu Lin , Company: WinSound Studio
Strings: Shuon Tsai, Nala Huang, Weapon Gan, Hang Liu , Company: Just Busy Music Studio
Recording: Zen Chien, Chris Chen, Company: 112F Recording Studio - Nā Kuleana Kiʻi
- Production & Design: 27 Design Co., Ltd.
Music & Sound Production: WinSound Studio
Strings: Just Busy Music Studio
Recording Engineer: Zen Chien
Recording Assistant: Chris Chen
Recording Studio: 112F Recording Studio
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