ʻO Super Ego Ke Kiʻi Kikohoʻe na Kutuko Studio he mea lanakila hanohano loa o ka 2023 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi Lolouila, Hōʻike ʻEkolu Ana, Hōʻailona a me Hōʻike Kiʻi.
KalaKiʻi Lolouila· 2023
Super Ego Ke Kiʻi Kikohoʻe
Mea Kūʻai: Kutuko Studio SL
Mea Lanakila A' Design Award Kala ma ka Māhele Kiʻi Lolouila
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #144876Ka Hoʻolālā
E Pili Ana iā Super Ego Ke Kiʻi Kikohoʻe
ʻO Super Ego, he papahana hana kiʻi e hoʻomāʻewaʻewa ana i ka moʻomeheu mea kūʻai aku a me ka hopena o ka pāpili kaiaulu i nā kānaka. Ke manaʻo nei ka papahana e hoʻohewa i ka hānai ʻana o ka poʻe & #039; ma o ka makemake a me ka poʻe hahai ma nā pānaehana kaiapili e like me Instagram. Makemake ʻo ia e hana i kahi hiʻohiʻona hoʻohālikelike o nā superheroes hou o ke kaiāulu, nona ke ola e huli i ka loaʻa ʻana o nā mea makemake a me nā mea hahai. Hoʻokumu ka papahana ma Instagram, kahi e hōʻike ʻia ai kēlā me kēia kiʻi i kau ʻia ma ka pūnaewele ma ke ʻano he hōʻikeʻike e hopu ai i ka manaʻo o nā mea hoʻohana.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā Super Ego Ke Kiʻi Kikohoʻe i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Super Ego Ke Kiʻi Kikohoʻe he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā Super Ego Ke Kiʻi Kikohoʻe e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- SuperEgo is an artistic piece that humorously criticises the consumption and impact that social networks have on people, artificially feeding the individual EGO of many of its users.
- Nā Ana a me ka Hoʻopili
- 4960X7015 Pixeles, Tiff RGB
- Nā Lepili
- 3D Art, Photoshop, After effects, Autodesk 3Ds Max, Marvelous Designer, Cinema 4D
- ʻEnehana Hana
- For the production of this project, a brainstorming session was held to decide what the character would look like and where he/she would be located. With this, they carried out several sketches to better visualise the idea and see if it fitted with what they had in mind. Once it was clear what they wanted to create, it was time for execution. So they used Cinema4D for lighting, texturing, rigging, zbrush for modelling, after effects for post-production and photoshop for final retouching.
- Pilikia Hoʻolālā
- The creative challenge was to find the balance between humour and criticism while building from scratch an invented character within Kutuko.
- Noiʻi
- Super Ego is one of the artistic and personal projects they have created in the studio. For its production, they began by analysing the reality hidden in social networks. They began by detecting the main consequences of the numerous rains of likes or the lack of them until they found the key, the ego. They chose a social network with which to identify their character, and worked on the environment where we wanted to place it. The creative challenge was, without a doubt, to be able to transform a criticism into an affable character that showed the reality of society but with that touch of humour that made him special.
- Hoʻoulu Manaʻo
- The piece was born from a personal reflection on how the use of mobile phones and social networks impact on the way people think. Kutuko has been inspired by a great variety of artists and films from the world of animated films, wanting to give the piece an affable character in contrast to the criticism it hides.
- Ka Lōʻihi o ka Papahana
- The following project was set up during the first months of 2020 in Kutuko Studio, Madrid.
- Kaʻina Hana
- Super Ego was created as an internal project in Kutuko. The main still is the one that allows you to see the whole character, although they have extracted some stills of detail shots to better perceive some elements of the image as well as textures.
- Nā Palapala Kuleana
- Kutuko Studio SL
- Nā Lālā Hui
- COMPANY:KUTUKO STUDIO
CREATIVE DIRECTOR & CGI: Carlos Cabrera
MODELER: Irene M. de Torres
DIGITAL RETOUCH: Maite Martínez Senosiain - Nā Kuleana Kiʻi
- Super Ego by Kutuko Studio
CREATIVE DIRECTOR & CGI: Carlos Cabrera
MODELER: Irene M. de Torres
DIGITAL RETOUCH: Maite Martínez Senosiain
Kākoʻo ʻIa
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