Hwg Campus Lu ʻŌnaehana Alakaʻi Ala na Thomas Geissert

ʻO Hwg Campus Lu ʻŌnaehana Alakaʻi Ala na Thomas Geissert he mea lanakila hanohano loa o ka 2025 A' Design Award Keleawe ma ka Māhele Hoʻokūkū Hoʻolālā Kiʻi, Kiʻi Paʻi a me Kamaʻilio ʻIke.

KeleaweKiʻi· 2025

Hwg Campus Lu ʻŌnaehana Alakaʻi Ala

na Thomas Geissert

Mea Kūʻai: Teamgeissert

Mea Lanakila A' Design Award Keleawe ma ka Māhele Kiʻi

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Mea Lanakila i Hōʻoia ʻIa

Hōʻoia i ke Kūlana Makana no #162366

Kipa i ka Pūnaewele Nānā ma A' Design Award Hoʻolaha Nūhou Hōʻailona Makana

Nā Waihoʻoluʻu

Ka Hoʻolālā

E Pili Ana iā Hwg Campus Lu ʻŌnaehana Alakaʻi Ala

ʻO ka pahuhopu, he hana i kahi ʻōnaehana me kona iho ʻano a me ka ʻano hou. No laila, ʻo ka ʻōnaehana hōʻailona a me ka ʻike he mea maopopo ka ʻōlelo hoʻolālā, a launa pū me nā ʻano waihona o ka hale hou. Kōkua ka hoʻohana ʻana i nā waihoʻoluʻu i ka maopopo ʻana o ka wahi. Aloha a hoʻomaopopo i nā haumāna ma waho (wahi pākākā, kahua), alakaʻi iā lākou i nā puka komo a iloko o nā hale a hiki i nā māhele a me nā hana i makemake ʻia. ʻO ka mea koʻikoʻi, ʻo ia ka hiki ke heluhelu, ka hiki e komo, a me ka ʻike maopopo. Ua hoʻomohala ʻia kahi hopena i hahai ʻole i nā ʻano pōkole wale, akā he paʻa ma ke ʻano a me ka lako.

Ka Hoʻomaikai

E Pili Ana i ka A' Design Award Keleawe

Ua lanakila ka hoʻolālā Hwg Campus Lu ʻŌnaehana Alakaʻi Ala i ka A' Design Award Keleawe, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kūʻokoʻa i ʻike ʻia ma o ka hana noʻeau, ka akamai a me ka makakoho. He mau hana mākaukau a hana noʻeau kupaianaha nā lanakila Keleawe e hōʻoia ana i ka ʻike nui, ka noʻonoʻo a me ka maʻalea o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Hwg Campus Lu ʻŌnaehana Alakaʻi Ala he mea i mahalo nui ʻia, hoʻohiwahiwa ʻia a aloha ʻia, he ʻoihana a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Keleawe e hoʻohui ana i nā hana maikaʻi loa o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana, a maikaʻi no kona nānā ʻana i nā kikoʻī. Hoʻokō maikaʻi ka hoʻolālā Hwg Campus Lu ʻŌnaehana Alakaʻi Ala i nā pono, hoʻopā i ka makemake, hoʻohiwahiwa i nā manaʻo a huki i ka makemake e ʻike.

Ma Hope o ka Hoʻolālā

ʻEke Nūhou

Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.

Nā ʻAno Kūʻokoʻa: The aim in designing the new wayfinding system was to create a calm atmosphere and a balanced overall view without creating visual clutter. The choice of typography and icons, as well as the lighting and colour scheme, make it easier for international students to find their way around. The most important means, besides the use of the open Roboto typeface, is the introduction of high-contrast colours. Our focus was on functional and psychological aspects such as good visibility, readability and accessibility.
Nā Ana a me ka Hoʻopili: Various dimensions according to the neccessities on-site
Nā Lepili: modern, contemporary, reluctant, minimal, plain, timeless
ʻEnehana Hana: The signage system uses aluminium frames with a concrete base and aluminium panels with contemporary lettering. The logo was milled into the glass fibre reinforced concrete panels. The building numbers are decoupaged and highlighted in different colours. The numbers are illuminated at night.
Pilikia Hoʻolālā: Processing and finishing the various materials was the biggest challenge. Laser cut aluminium, powder coated with high performance film, backlit coloured acrylic glass and engraved concrete panels were combined to form a single unit.
Noiʻi: A signage system was designed to blend in with the surroundings without being overlooked. For this reason, colours and materials from the architecture and outdoor facilities were taken up, recombined and developed into an independent product.
Hoʻoulu Manaʻo: The aim was to create a system with its own identity and originality. Characterised by a modern, contemporary look with modern, classic typography. The calm appearance is intended to promote safety, confidence and deceleration among students. Contrasting modern design and a clear hierarchy of information characterise this new system. The orientation system is easy to use and makes a positive contribution to the quality of service on the campus.
Ka Lōʻihi o ka Papahana: The design process started in 2015 and the implementation of the signage elements was in 2024.
The site is the campus of the University of Business and Society in Ludwigshafen, Germany.
Kaʻina Hana: The high contrast between the font colour and the background makes the information easy to read. Accessible information boards with tactile lettering have been developed for people with visual impairments.
Nā Lālā Hui: Thomas Geissert
Nā Kuleana Kiʻi: TEAMGEISSERT