ʻO Miniso Land Hale Kalepa na Xiang Li he mea lanakila hanohano loa o ka 2025 A' Design Award Gula ma ka Māhele Hoʻokūkū Hoʻolālā Loko Hale a me Hōʻike.
GulaLoko Hale· 2025
Miniso Land Hale Kalepa
na Xiang Li
Mea Lanakila A' Design Award Gula ma ka Māhele Loko Hale
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #167818Ka Hoʻolālā
E Pili Ana iā Miniso Land Hale Kalepa
Ma loko o ka hale papa ʻekolu o Miniso Land, aia ʻeono mau wahi nui a me ka ʻoi aku ma mua o 70 ʻano waihona kūʻai mai nā honua IP like ʻole mai. Hoʻokō ka mea hoʻolālā i ka hui pū ʻana o ka laula o nā ʻano a me ka pono o ka hoʻohana ʻana i ka wahi ma o ka hoʻonohonoho ʻana i nā māhele kūlana like ʻole, e pale i ka manakā o nā hana kūʻai hoʻihoʻi mau. Mai ka ʻāpana pahu huna me he pua ʻākala lā, ka ʻāpana piha me ka nānā montage, ka ʻāpana holoholona hānai a me ka ʻāpana ʻala me nā ʻano o ka ʻāina, a hiki i ka ʻāpana mea palupalu e like me ke komo ʻana i kahi ao moʻolelo.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Gula
Ua lanakila ka hoʻolālā Miniso Land Hale Kalepa i ka A' Design Award Gula, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā pae mua, kupaianaha a kūʻokoʻa. He mau hana hou loa, ʻike maka a nani hoʻolaʻa nā lanakila Gula e hōʻike ana i ka ʻuhane akamai, ka naʻauao a me ka mākau o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā Miniso Land Hale Kalepa he mea hoʻokumu i hoʻomaikaʻi nui ʻia, e hoʻokumu ana i nā ʻano hou, he nui, e hāʻawi ana i ka waiwai ʻaʻole i ʻike ʻia ma mua. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Gula he papahana kupaianaha, mahalo ʻia e hāʻawi i ka pōmaikaʻi nui a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. Hoʻāla ka hoʻolālā Miniso Land Hale Kalepa i nā manaʻo makemake ikaika, hoʻāla i ka ʻiʻini, hoʻoulu i ka hana noʻeau a hoʻopūliki iā mākou.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- Within the three-story space of MINISO LAND, there are six major areas and over seventy types of co-branded products from various IP worlds. I achieve a fusion of category diversity and space utilization efficiency by setting up diversified situational zones, avoiding the dullness that traditional repetitive shopping experiences may bring. From the blind box area that seems like in pink bubbles, the comprehensive area with a montage visual effect, the pet area and fragrance area with various senses of nature, to the plush area that feels like entering a fairy tale world, people feel as if they are traversing through a changing theme park.
- Nā Lepili
- interior retail
- Pilikia Hoʻolālā
- Designer applied the interlocking logic of assembly toys to the scene design, creating shelves modeled after amusement facilities. For functional facilities represented by shelves, designer reconstructed them with such thematic elements, breaking people's established impressions. Traditional shelves that carry goods become vines in the fragrance area and cacti in the pet area, thereby establishing a new value perception of the products for people.
- Hoʻoulu Manaʻo
- The park is a miniature world that integrates universal human values such as happiness, satisfaction, and hope, creating a place with high emotional resonance and identity. People pick up joy here and return with a light mood. The designer abstracts the atmosphere and symbolic meaning of the amusement park, reconstructing a comprehensive platform in the retail space that integrates emotional communication, cultural experience, and brand value.
- Ka Lōʻihi o ka Papahana
- Shanghai, China
- Nā Kuleana Kiʻi
- Photograph丨SFAP
Kākoʻo ʻIa
ʻImi ma ʻō aku o Designers.org
E ʻimi i nā huahana, nā lawelawe a me nā manawa mai kā mākou mau hoa hoʻolaha.
Hou Aku e ʻImi Ai
Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
