ʻO SugarLady Ladies Brand Pop-up Store Hoʻolālā ʻO Loko no ka Hale Kūʻai Popup na Prism Design he mea lanakila hanohano loa o ka 2017 A' Design Award Kala ma ka Māhele Hoʻokūkū Hoʻolālā Loko Hale a me Hōʻike.
KalaLoko Hale· 2017
SugarLady Ladies Brand Pop-up Store Hoʻolālā ʻO Loko no ka Hale Kūʻai Popup
na Prism Design
Mea Kūʻai: Prism Design
Mea Lanakila A' Design Award Kala ma ka Māhele Loko Hale
Mea Lanakila i Hōʻoia ʻIa
Hōʻoia i ke Kūlana Makana no #50897Ka Hoʻolālā
E Pili Ana iā SugarLady Ladies Brand Pop-up Store Hoʻolālā ʻO Loko no ka Hale Kūʻai Popup
ʻO SugarLady kahi hoʻolālā ʻo loko no kahi hale kūʻai popup i hana ʻia no kahi hōʻailona lole wahine ma Shanghai, Kina. Hoʻohana ʻia ke ʻano kiʻi kōpaʻa kō ma ke ʻano kumu nui, e hoʻopili ana i ka hoʻolālā ʻo loko me ka inoa o ka hōʻailona. Kūkulu ʻia kēlā me kēia keʻena hōʻike mai kahi anuʻu kila i uhi ʻia me kahi ʻāpana nailona ʻoihana. Hoʻomālamalama ʻia nā keʻena mai loko mai e nā pale LED o 600 a me 600 mīkalima, no laila e ʻōpuʻu mālie ana kēlā me kēia hui. Maʻalahi a māmā nō nā keʻena, no laila hiki ke hui ʻia, hoʻoneʻe ʻia, a hui hou ʻia i nā ʻano hoʻonohonoho he nui. ʻO ka ʻāina holoʻokoʻa he 6 a me 10 mika, a hoʻokomo ʻia kekahi keʻena hoʻāʻo lole.
Ka Hoʻomaikai
E Pili Ana i ka A' Design Award Kala
Ua lanakila ka hoʻolālā SugarLady Ladies Brand Pop-up Store Hoʻolālā ʻO Loko no ka Hale Kūʻai Popup i ka A' Design Award Kala, he ʻike hoʻohanohano nui loa i hāʻawi ʻia i nā hoʻolālā kiʻekiʻe loa, nani a kupaianaha. He mau hana ʻālohilohi loa a hana noʻeau nui nā lanakila Kala e hōʻike ana i ka loea, ka makakoho a me ka ʻoi aku o ka noʻonoʻo o kā lākou poʻe hoʻolālā. Manaʻo ʻia ʻo ka hoʻolālā SugarLady Ladies Brand Pop-up Store Hoʻolālā ʻO Loko no ka Hale Kūʻai Popup he hana kupaianaha, kūlana ʻoi aku, ʻoihana kiʻekiʻe a hou loa. ʻO kēia hoʻolālā i lanakila i ka A' Design Award Kala he mea hoʻokumu kūpono loa, mahalo ʻia e hāʻawi i ka pōmaikaʻi a hoʻoneʻe i nā palena o ka hana noʻeau, ka ʻepekema, ka hoʻolālā a me ka ʻenehana. He mea i ʻeleu ʻia e nā mea he nui ka hoʻolālā SugarLady Ladies Brand Pop-up Store Hoʻolālā ʻO Loko no ka Hale Kūʻai Popup e hoʻāla i ka makemake, lawe mai i nā manaʻo maikaʻi a hoʻāla i ka kamahaʻo a me ka mahalo.
Ma Hope o ka Hoʻolālā
ʻEke Nūhou
Nā hōʻoia, nā lālā hui a me nā kikoʻī ʻenehana i hāʻawi ʻia e ka mea hoʻolālā.
- Nā ʻAno Kūʻokoʻa
- This design is a pop up design. We used the simplest material and technology to built it. The most unique features of this design must be the inner connection between the design itself and the concept of the brand.
- Nā Ana a me ka Hoʻopili
- The total area is 6000mm*10000mm. Fitting room:2000mm*2000mm*2400mm. Display cells: 650mm*850mm*2350mm, 650mm*850mm*2200mm, 750mm*1200mm*2200mm, 750mm*950mm*2000mm.
- Nā Lepili
- Sugar, Woman cloth
- ʻEnehana Hana
- The illustration were coming from 600mm*600mm LED panel.
The cover coat was made by industrial nylon sheet, which could save more budgets as well as providing better illustration effects. - Pilikia Hoʻolālā
- As a pop store, we need to made our design simplified enough to be constructed and removed. At the same time, there's not enough light for the exhibition, so additional light design was required. So we made several cells, each was just made by steel bones and industrial nylon sheet surface, each to build and move. Also, we put light in it to make it glowing from inside.
- Noiʻi
- The most important part for this design is the understanding of the brand culture. We thought deeply of the meaning of Sugar Lady and then came up with the sugar crystal idea.
- Hoʻoulu Manaʻo
- The name of the brand is Sugar Lady. We extracted Sugar as our key elements. By observing sugar crystal, we came up with the idea of using steel and canvas as a metaphor of charming women. Time gave them strength. However, inside their heart they were still as sweet and beauty as they always are.
- Ka Lōʻihi o ka Papahana
- The project was built on 15th August 2016, in ShangHai, China. The exhibition lasted for two weeks.
- Kaʻina Hana
- The key point of this design is changeable, which means all the cells of those sugar crystal can be re-combined and moved all around, just depends on how the users would like to arrange them.
- Nā Lālā Hui
- Designer name:TOMOHIRO KATSUKI
Designer name:MASANORI KOBAYASHI - Nā Kuleana Kiʻi
- Photographer:MAKOTO ADACHI
Kākoʻo ʻIa
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Nā Hoʻolālā Pili
E ʻimi i nā hoʻolālā lanakila hou mai ka māhele like, i koho ʻia ma ka waiwai.
