Fresh Mobilna aplikacija – dizajner Deyin Zhang

Dizajn Fresh Mobilna aplikacija čiji je autor Deyin Zhang iznimno je cijenjeni dobitnik prestižne nagrade 2022 Željezna nagrada A' Design Award u natjecateljskoj kategoriji Održivi Proizvodi, Projekti i Zeleni Dizajn.

ŽeljezoOdrživi Proizvod· 2022

Fresh Mobilna aplikacija

autor/ica Deyin Zhang

Klijent: Zhejiang University

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Održivi Proizvod

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Dizajn

O dizajnu Fresh Mobilna aplikacija

Fresh je mobilna aplikacija dizajnirana za smanjenje bacanja hrane u kućanstvu. Fresh skenira popise kupovine iz supermarketa kako bi zabilježio kupljenu hranu, a korisnici mogu dodati artikle na stranicu virtualnog hladnjaka. Aplikacija prati rok trajanja svakog proizvoda i označava artikle zelenim, žutim i crvenim okvirima s upozorenjima, ovisno o preostaloj svježini. Podsjetnici pomažu korisnicima da potroše hranu prije nego što se pokvari. Fresh također pruža tjedna izvješća o bačenoj hrani i kumulativnu statistiku koja potiče održivu potrošnju. Aplikacija je dostupna za iOS i Android uređaje.

Priznanje

O nagradi Željezna nagrada A' Design Award

Fresh Mobilna aplikacija je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Fresh Mobilna aplikacija bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Fresh Mobilna aplikacija se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
Dimenzije i pakiranje: Launched on IOS and Android
Oznake: refrigerator assistant, app, sustainable consumption, reduce food waste
Proizvodna tehnologija: People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
Dizajnerski izazov: When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
Istraživanje: With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
Inspiracija: It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
Trajanje projekta: This project started in January 2022 in Hangzhou, China, and it is still under developing.
Tijek rada: First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
Članovi tima: Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo