Dizajn Hearing Extraordinary Dream Logotip čiji je autor Qiuyu Li iznimno je cijenjeni dobitnik prestižne nagrade 2024 Brončana nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Grafike, Ilustracije i Vizualne Komunikacije.
BroncaGrafika· 2024
Hearing Extraordinary Dream Logotip
autor/ica Qiuyu Li
Klijent: Hearing Extraordinary Dream Inc.
Dobitnik nagrade Brončana nagrada A' Design Award u kategoriji Grafika
Potvrđeni dobitnik nagrade
Provjerite status nagrade za #152107Dizajn
O dizajnu Hearing Extraordinary Dream Logotip
Logotip Hearing Extraordinary Dream u potpunosti koristi piktografsku prirodu kineskih znakova. Za dizajn logotipa tvrtke povezane s glazbom, središnji koncept vrtio se oko zvuka i audio izvora. Tekstualni elementi oblikovani su korištenjem vizualnih elemenata koji simboliziraju uho i zvučne valove. Uključivanjem karakteristika piktografskih znakova, cilj je bio stvoriti logotip koji podsjeća na emoji, omogućavajući ljudima da u određenoj mjeri shvate djelatnost tvrtke čak i bez čitanja kineskih znakova.
Priznanje
O nagradi Brončana nagrada A' Design Award
Hearing Extraordinary Dream Logotip je pobjednik Brončane nagrade A' Design Award, visoko prestižnog priznanja koje se dodjeljuje izvanrednim dizajnima što se odlikuju kreativnošću, domišljatošću i oštroumnošću. Brončani pobjednici izdašno su vješti i upečatljivo kreativni artefakti koji potvrđuju golemo iskustvo, maštu i snalažljivost svojih dizajnera. Očekuje se da Hearing Extraordinary Dream Logotip bude visoko cijenjen, voljen i njegovan predmet koji je izuzetno profesionalan i inovativan. Ovaj dizajn koji je osvojio Brončanu nagradu A' Design Award uključuje najbolje prakse u umjetnosti, znanosti, dizajnu i tehnologiji i izvrstan je zbog pažnje posvećene detaljima. Hearing Extraordinary Dream Logotip sjajno zadovoljava potrebe, dotiče želje, očarava osjećaje i privlači znatiželju.
Iza dizajna
Komplet za medije
Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.
- Jedinstvena svojstva
- The origin of Chinese characters can be traced back to pictographic characters, which often retain their pictorial features in their forms. This logo design of a music-related company, the design concept revolved around "sound" and "audio sources." The design elements were crafted using visual elements symbolizing "ear" and "sound waves." By incorporating the characteristics of pictographic characters, the goal was to create a logo type resembling an emoji, allowing people to grasp the company's business to some extent even without reading Chinese characters. This inspiration from the origin of Chinese characters brings a unique and culturally meaningful visual expression to the logo, combining the rich history of Chinese characters with the music industry.
- Dimenzije i pakiranje
- The logo is CMYK color model. The logo is prepared in two shades of black color and one white color. According to the circumstances, it can be changed to colors other than black and white. To ensure the logo's visual recognition, it is recommended to have a minimum height of no less than 15mm.
- Oznake
- Design, Typography, Logo, Logo Type.
- Proizvodna tehnologija
- The origin of Chinese characters can be traced back to pictographic characters, which often retain their pictorial features in their forms.
- Dizajnerski izazov
- The main challenge during the design process was a slight deviation in the initial concept compared to the client's understanding. Initially, the client seemed to prioritize a purely commercial logo that was easily recognizable, without fully appreciating the cultural significance and value of text.
- Istraživanje
- Before creating the logo, it's important to investigate the development and morphological evolution of Chinese characters as cultural and civilizational symbols. The correlation between character form and visual elements, as well as the principles behind Chinese character creation, greatly inform the logo design process.
- Inspiracija
- Chinese characters originally appeared in the form of pictographic characters, representing and simplifying the shapes and features of surrounding objects. When designing the logo, the rich history of Chinese characters was revisited and combined with a music-related company. Further research was conducted into the character elements within Chinese characters that are related to music, particularly those associated with "sound" and "auditory perception," such as the character for "ear." By incorporating these pictorial elements into the logo design, this fusion of inspiration from the origin of Chinese characters brings a unique and culturally meaningful visual expression to the logo.
- Trajanje projekta
- The project started in January 2023 in Osaka Japan and finished in May 2023.
- Tijek rada
- This logo is primarily intended for print materials, including all paper media and clothing such as shirts. Typically, the logo is designed in black, but the color can be modified to white, yellow, or other colors depending on the usage. For example, when printed on a black shirt, the color should be changed to white, and if a more vibrant appearance is desired, it can be changed to yellow or other colors. When used on a white or other light-colored background, the logo remains predominantly black but can be adjusted to different colors based on specific circumstances.
- Patenti
- Copyrights belong to QiuYu Li, 2023.
- Članovi tima
- QiuYu Li
- Zasluge za fotografije
- Image #1: Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #2: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #3: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #4: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
Image #5: Mockup, Creator QiuYu Li, Hearing Extraordinary Dream, 2023.
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