Altavita Dizajn vizualnog identiteta – dizajner Roozbeh Mashhadizadeh

Dizajn Altavita Dizajn vizualnog identiteta čiji je autor Roozbeh Mashhadizadeh iznimno je cijenjeni dobitnik prestižne nagrade 2026 Željezna nagrada A' Design Award u natjecateljskoj kategoriji Dizajn Grafike, Ilustracije i Vizualne Komunikacije.

ŽeljezoGrafika· 2026

Altavita Dizajn vizualnog identiteta

autor/ica Roozbeh Mashhadizadeh

Klijent: Altavita

Dobitnik nagrade Željezna nagrada A' Design Award u kategoriji Grafika

6,681

Potvrđeni dobitnik nagrade

Provjerite status nagrade za #173445

Pogledajte na A' Design Award Priopćenje za medije Značka nagrade

Boje

Dizajn

O dizajnu Altavita Dizajn vizualnog identiteta

Altavita je vizualni identitet osmišljen za tvrtku koja se bavi unutarnjom arhitekturom i izradom namještaja po mjeri. Inspiriran arhitektonskim razmišljanjem, logotip je izgrađen na izometrijskoj geometrijskoj strukturi koja se referira na prostor, dom i ulaze bez oslanjanja na doslovne slikovne prikaze. Sustav identiteta spaja jasnoću, strukturu i jednostavnost, stvarajući prepoznatljiv vizualni jezik koji se može dosljedno primjenjivati na uredskom materijalu, ambalaži i brendiranoj komunikaciji.

Priznanje

O nagradi Željezna nagrada A' Design Award

Altavita Dizajn vizualnog identiteta je pobjednik Željezne nagrade A' Design Award, prestižnog priznanja koje se dodjeljuje dobrim dizajnima što ispunjavaju profesionalne i industrijske zahtjeve očekivane od dobro dizajniranih kreacija. Željezni pobjednici pokazuju veliku vještinu, visoku specijalizaciju, stručno razumijevanje i kreativne kapacitete svojih stvaratelja. Očekuje se da Altavita Dizajn vizualnog identiteta bude visoko cijenjena, voljena i njegovana kreacija koja je praktična i inovativna. Ovaj dizajn koji je osvojio Željeznu nagradu A' Design Award integrira najbolje industrijske prakse i ima kompetentne tehničke karakteristike povezane sa znanjem i talentom. Altavita Dizajn vizualnog identiteta se poštuje zbog svoje temeljitosti i dizajniran je da pruži poboljšanja kvalitete života koja pomažu da svijet postane bolje mjesto.

Iza dizajna

Komplet za medije

Zasluge, članovi tima i tehnički detalji koje je dostavio dizajner.

Jedinstvena svojstva: The Altavita Visual Branding project explores the use of architectural logic in graphic design. The logo is constructed with an isometric geometric form that symbolizes transition and invitation. The design reflects architectural depth while preserving clarity and simplicity. The vertical composition emphasizes order and proportion, while the red, black and gray palette communicates strength, precision and neutrality. The identity system extends across stationery, packaging and digital media, ensuring consistency and recognition.
Dimenzije i pakiranje: Delivered as vector files in AI, PDF and EPS formats in both RGB and CMYK. The logo was designed on a scalable 1:1 square grid. Print applications include A4 letterhead 210 x 297 mm, business cards 90 x 55 mm, envelopes 110 x 220 mm, and notepads 148 x 210 mm. The modular system ensures reliable use across different scales and materials.
Oznake: Brand Identity, Minimal Logo, Geometric Design, Custom Typography, Interior Design Branding, Creative Direction, Clean Layout
Proizvodna tehnologija: The design was developed through hand drawn sketches and refined digitally in Adobe Illustrator as vector artwork. Materials were produced mainly by offset and digital printing, using spot colors red and black together with CMYK applications. Deliverables included letterheads, envelopes, folders, notepads, cards, calendars, and a custom portfolio box. The process emphasized scalability and adaptability across formats.
Dizajnerski izazov: The research was exploratory, aiming to link architecture with branding. Methods included client briefing sessions, custom questionnaires to gather expectations and preferences, and analysis of isometric forms and competitors. Tools included sketching and digital modeling. The result was a premium identity aligned with the client vision and grounded in architectural depth.
Istraživanje: The research was exploratory, aiming to link architecture with branding. Methods included client briefing sessions, a custom questionnaire to gather expectations and preferences, and analysis of isometric forms and competitors. Tools included sketching and digital modeling. The result was a spatial, premium identity aligned with the client’s vision
Inspiracija: The project is inspired by architectural construction drawings and the isometric perspective, which create a sense of transition, movement and invitation. The aim was to translate structural precision into a minimal and timeless visual identity.
Trajanje projekta: The project started in June 2022 in Tehran and was completed in three weeks. All stages of the process, including concept development, client feedback, and final delivery, were carried out locally in Tehran.
Tijek rada: The identity interacts with users across printed and digital touchpoints, including letterheads, cards, packaging, and screens. The consistent vertical logo placement builds recognition and familiarity. The isometric structure captures attention, while the color and layout enhance clarity. The result is a trustworthy presence with a strong and minimal visual language.
Zasluge za fotografije: Image #1: Designer Roozbeh Mashhadizadeh, Altavita Logo Design - Primary Version, 2022.
Image #2: Designer Roozbeh Mashhadizadeh, Stationery Set, Letterhead and Card, 2022.
Image #3: Designer Roozbeh Mashhadizadeh, Stationery Set, Envelope and Notepad, 2022.
Image #4: Photographer Roozbeh Mashhadi Zadeh, Folder and Products Catalogue, 2022.
Image #5: Designer Roozbeh Mashhadizadeh, Flyer and Digital Portfolio Pack, 2022.