Dizayn Zhuliguan Hote Logo Otèl pa Zhongxiang Zheng se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Fè nan Kategori Konpetisyon Grafik.
FèGrafik· 2021
Zhuliguan Hote Logo Otèl
Kliyan: Zhongxiang Zheng
Gayan A' Design Award Fè nan Kategori Grafik
Gayan Pri Verifye
Verifye Estati Pri pou #114786Konsepsyon an
Konsènan Zhuliguan Hote Logo Otèl
Zhuliguan se yon otèl tematik ki konsantre sou kilti banbou, Modèl la sanble tou de yon banbou ak vale, fè moun espere kòmansman yon nouvo vwayaj. Logo a prezante yon devlopman nan anyen nan yon bagay, ki orijinèlman soti nan Taoism filozofik. Chanjman li yo pote filozofi tradisyonèl Chinwa Taoism "Soti nan Dao, yon sèl fèt. Soti nan yon sèl, de; soti nan de, twa; soti nan twa, linivè a kreye", impliquant "fason Dao swiv lanati".
Rekonesans lan
Konsènan A' Design Award Fè
Zhuliguan Hote Logo Otèl se yon ganyan A' Design Award Fè, yon rekonesans ki gen prestij yo bay bon design ki satisfè egzijans pwofesyonèl ak endistriyèl yo atann de kreyasyon ki byen fèt. Ganyan Fè yo montre gwo konpetans, espesyalizasyon wo, konpreyansyon ekspè ak kapasite kreyatif kreyatè yo. Yo atann Zhuliguan Hote Logo Otèl pou se yon kreyasyon anpil moun estime, admire e renmen ki pratik e inovatè. Design sa a ki ganyen A' Design Award Fè entegre pi bon pratik sektè a e li gen karakteristik teknik konpetan ki lye ak konnesans pratik ak talan. Yo respekte Zhuliguan Hote Logo Otèl pou jèntan li e li fèt pou bay amelyorasyon kalite lavi ki ede fè mond lan vin yon pi bon kote.
Dèyè Konsepsyon an
Dosye Laprès
Kredi, manm ekip ak detay teknik konseptè a bay.
- Pwopriyete Inik
- Zhuliguan is a themed hotel focusing on bamboo culture and we simplify the house into an ink dot, presenting the course of a wind-flown bamboo leaf passing by an ink dot (house) and turning into a bird. This change is a course of growing out of nothing. The pattern seems like both a bamboo and a swallow, enabling us to expect a new journey
- Dimansyon & Anbalaj
- UV, hot stamping
Bags:Depth330mm x Width250mm x Height80mm
Notebooks:Depth297mm x Width210mm x Height80mm
T-shirts:Small, Middle, Large, Extra large - Etikèt
- Brand , Research , Hotel , Logo , Culture
- Teknoloji Pwodiksyon
- Black and white are adopted as the dominant hues to further strengthen the dynamical change of the logo. In the post production, we combine the calligraphy and UV technology to highlight the fashion.
- Defi Dizayn
- it vividly presents Zhuliguan Hotel's theme - a bamboo culture hotel with the theme of studying, planting, viewing and staying of bamboos. Its change carries the philosophy of traditional Chinese Taoism-"Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe"
- Rechèch
- Chapter 42 of Tao and Teh by Laozi-Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe.
- Enspirasyon
- The brand name comes from Zhuliguan (Bamboo Villa), a poem written by WANG Wei, who was a poet in Tang Dynasty of China. The logo pattern presents a course of gradual change. He was inspired by the philosophy of Chinese traditional Taoism- "Out of Tao, One is born; Out of One, Two; Out of Two, Three; Out of Three, the created universe" from Chapter 42 of Tao and Teh by Laozi, which was the cosmogony of Laozi.
- Dire Pwojè
- This project was started in Hangzhou, China in June 2017 and completed in Hangzhou, China in August 2018.
- Fliks Operasyon
- We have developed souvenirs for the project and refined the copywriting of "The foolish ask more and the wise do not doubt", which has been applied on notebooks, handbags and T-shirts. The souvenirs are loved by all guests, including children, and they can easily understand what the logo is intended to express.
- Patant
- Trademark (2019) Zhongxiang Zheng
- Kredi Imaj
- Image #1: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #2: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #3: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Image #4: Designer: Zhongxiang Zheng, Zhuliguan Hotel, 2019.
Video Credits: Designer:Mingyong Hou, Zhuliguan Hotel, 2020.
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