Fondazione Alinari Primary Function: Idantite Mak pa Frush Design

Dizayn Fondazione Alinari Primary Function: Idantite Mak pa Frush Design se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2021 A' Design Award Ajan nan Kategori Konpetisyon Grafik.

AjanGrafik· 2021

Fondazione Alinari Primary Function: Idantite Mak

pa Frush Design

Kliyan: Frush | Creative studio

Gayan A' Design Award Ajan nan Kategori Grafik

43,653

Gayan Pri Verifye

Verifye Estati Pri pou #125706

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Fondazione Alinari Primary Function: Idantite Mak

Fondazione Alinari se yon idantite mak ki kreye pou Fondazione Alinari per la Fotografia, yon òganis piblik ki te fonde nan Florence pou konsèvasyon, jesyon ak pwomosyon koleksyon fotografik Alinari yo. Idantite a bati alantou lèt miniskil A a, yon abstraksyon yon lantiy kamera, ki tou fonksyone kòm yon kad pou imaj ki soti nan achiv istorik la. Lèt eskiltiral ak yon palèt an nwa ak blan raple limyè ak lonbraj. Sistèm nan aplike sou materyèl enprime, tikè, katalòg, machandiz ak yon sit entènèt.

Rekonesans lan

Konsènan A' Design Award Ajan

Fondazione Alinari Primary Function: Idantite Mak se yon ganyan A' Design Award Ajan, yon rekonesans ki gen yon prestij enmans yo bay design nivo siperyè, bèl anpil e enpresyonan. Ganyan Ajan yo se travay ki trè briyan e ki trè kreyatif ki montre ekspètiz, talan ak finès designer yo. Yo atann Fondazione Alinari Primary Function: Idantite Mak pou se yon bèl travay modèl, remakab nan pwofesyonalis e ki gen gwo inovasyon. Design sa a ki ganyen A' Design Award Ajan se yon envansyon trè remakab, admire ki pote benefis e ki pouse limit atizay, syans, design ak teknoloji. Fondazione Alinari Primary Function: Idantite Mak se yon kreyasyon anpil moun jalou ki reveye dezi, ki pote santiman pozitif e ki limen sipriz ak mèvèy.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Brand Design and hole visual identity for "Fondazione Alinari per la Fotografia", the new body founded in Florence by the Tuscany Region for the conservation, management and promotion of the Alinari photographic collections. Its birth marks a new beginning in the long history of the archive (from 1852).
Dimansyon & Anbalaj: Business cards, Folders, Envelopes, Notes, Posters, Entrance tickets, Catalogue, Badge, sanitizing gel, merchandising (such as: mugs, T-shirts, pins, shoppers). Than web site redesign and brand presentation Video
Etikèt: brand design, merchandising, print materials, visual identity
Teknoloji Pwodiksyon: Brand design and visual identity and language.
Defi Dizayn: The main purpose of the foundation is to promote a widespread culture of photography, starting with the Alinari collections, while preserving their authentic historical and cultural value, their physical integrity, and guaranteeing the best conditions for increased awareness of and access to them. So the design had to reflect the long history behind and at the same time to stand out from the previous brand.
Rechèch: The previous brand was a private subject. The new one is a public institution held by Tuscany Region which recognised the exceptional cultural value of the Alinari holdings and resolved to purchase them and began an operation of cultural policy and investment, which has saved this archive, one unique in the world for its size and value, from dispersal and dismemberment, while also guaranteeing its future use and accessibility.
Enspirasyon: The term photography comes from a Greek compound word, light and handwriting, literally "writing with light". Brand features are: Sculptural lettering, Black and white (light and shadow), Accent on "Alinari" word, Focus on the letter A (lowercase, as abstraction of the camera lens). The A is photo container to represent the huge and historical Alinari archive.
Dire Pwojè: The project started in October 2020 in Florence (Italy) and it is still going on.
Fliks Operasyon: It's a brand identity project to identificate a new public subject.
Patant: Copyrights belong to Giuditta Valentina Gentile, 2020-2021.
Manm Ekip: Giuditta Valentina Gentile