Bioo Lanp Biotechnologique pa Kutuko Studio

Dizayn Bioo Lanp Biotechnologique pa Kutuko Studio se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2023 A' Design Award Lò nan Kategori Konpetisyon Fim.

LòFim· 2023

Bioo Lanp Biotechnologique

pa Kutuko Studio

Kliyan: Kutuko Studio S.L.

Gayan A' Design Award Lò nan Kategori Fim

79,504

Gayan Pri Verifye

Verifye Estati Pri pou #144872

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Bioo Lanp Biotechnologique

Bioo, switch byolojik la. Yon lanp ki aktive lè w manyen yon plant ki repoze sou po a retroeklere ki te kreye nan materyèl dirab tankou seramik ak cork. Sa a se Bioo lux, bijou ki te bay opòtinite pou kreye atizay vizyèl ak kreyativite ki gen gwo enpak pou matche ak inovasyon ak teknoloji nouvo lansman sa a. Depi nan konmansman an, objektif la te klè, jenere yon videyo espektakilè, elegant ak ayestetik.

Rekonesans lan

Konsènan A' Design Award Lò

Bioo Lanp Biotechnologique se yon ganyan A' Design Award Lò, yon rekonesans imans prestijye yo bay design premye klas, mèvèye e eksepsyonèl. Ganyan Lò yo se kreyasyon ki trè inovatè, vizyonè e ki briye ak bèl bagay, ki reflete jeni, sajès ak mèt konpetans designer yo. Yo atann Bioo Lanp Biotechnologique pou se yon envansyon ki fè anpil lwanj, ki bay tandans e monimantal ki delivre yon valè san parèy. Design sa a ki ganyen A' Design Award Lò se yon pwojè espektakilè, respekte ki pote anpil benefis e ki pouse limit atizay, syans, design ak teknoloji. Bioo Lanp Biotechnologique kreye santiman dezi ki entans, li reveye pasyon, li ankouraje kreyativite e li fasine nou.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: The objective was clear, to generate a spectacular, elegant and aesthetic video. The product, a lamp of an excellent design with a switch out of the norm but within nature. A biological switch. This high-end product, exclusively produced in Barcelona, turns on at the touch of your favorite plant.
Dimansyon & Anbalaj: The export format and technical specifications are:

16:9, FHD, 1920X1080px optimisation with .mp4. compression codecs (h264).
1:1, FHD, 1920X1920px optimised with .mp4 compression codecs (h264).
9:16, FHD, 1080X192020px optimisation with .mp4 compression codecs. (h264)

These same formats can be exported at a higher quality without .mov (h265) compression.
Etikèt: 3D, 3DMax, Animation, C4D, CINEMA 4D, Interior design, Motion Design, Motion graphics, Render
Teknoloji Pwodiksyon: To create the main art and still on which to base the aesthetics of the whole project we started with a search for references and inspiration on websites such as Behance, Vimeo or Pinterest which we accumulated on moodboards within the Milanote website. To take it to 3D we always use Cinema 4D software and the Redshift rendering engine. The hand tracking part was done with a motion capture camera and then corrected in Cinema 4D itself. The particle simulations were done with the xparticles plugin.
Defi Dizayn: The biggest challenge was the implementation of the realistic hand, we looked for a 3d scan of a real hand and did the rigging. We worked on the textures trying to make it look as close as possible to reality. On the other hand it was also difficult to make all the interior spaces maintain the same style, making it look like each shot was part of a whole.
Rechèch: The exclusivity of the product allowed us to develop high quality art, minimalism and cleanliness of each shot. The workflow and human talent was divided between modellers, motion graphers, creative directors, art directors and managers who, through an internal platform for the correct monitoring of the project, fulfilled the production phases of creativity, art, storytelling, bso, realisation, modelling, texturing, lighting, postproduction and sfx.
Enspirasyon: We want to generate spectacularity, intrigue, expectation. Create a climate of nature and emotion, convey the feeling of precision, reinforcing light and nature as design elements.
Dire Pwojè: The project started in September 2021 and was completed in January 2022 in Madrid, Kutuko Studio.
Fliks Operasyon: The video project is a standard Full-HD 1920X1080px format with optimised compression for social media and digital media such as web or e-commerce. In addition, and to make the content more consumable and adaptable, we worked specifically on 16:9, 1:1 and 9:16 proportions, to nurture all existing digital channels.
Patant: Kutuko Studio S.L.
Manm Ekip: - Creative Director:
Carlos Cabrera
Ibón Vergara

- 3D Artist:
Mario Fides
Javier García

- 2D Artist:
Víctor Angulo

-SFX:
Rodrigo Marchán
Kredi Imaj: Boutique Visual Kutuko Studio, Bioolux, 2021