Sincha-Man Idantite Antrepriz pa Donggyun Kang

Dizayn Sincha-Man Idantite Antrepriz pa Donggyun Kang se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Bwonz nan Kategori Konpetisyon Grafik.

BwonzGrafik· 2020

Sincha-Man Idantite Antrepriz

pa Donggyun Kang

Kliyan: Sinchaman

Gayan A' Design Award Bwonz nan Kategori Grafik

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Gayan Pri Verifye

Verifye Estati Pri pou #91597

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Sincha-Man Idantite Antrepriz

Sincha-Man se yon pwogram idantite antrepriz ki kreye pou yon ti sèvis lokasyon ak livrezon machin. Idantite a bati alantou yon pèsonaj ewo, paske moun rekonèt ewo yo fasilman gras ak senbòl yo. Ilistrasyon, ikòn, senbòl ak tipografi ki trase ak liy ble frèt eksprime onètte, konfyans ak vitès. Yon motif ki sijere yon oreyòl ewo ranfòse tèm nan. Menm eleman yo aplike yon fason konsistan sou tout medya, kit sou entènèt kit an deyò li. Objektif idantite a se bay nouvo mak la yon rekonesans solid ansanm ak yon bon enpresyon nan yon mache ki gen anpil konkirans.

Rekonesans lan

Konsènan A' Design Award Bwonz

Sincha-Man Idantite Antrepriz se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Sincha-Man Idantite Antrepriz pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Sincha-Man Idantite Antrepriz satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: Sinchaman is a small-scale brand that provides a car-lease&rental service started from a one-man business. In the situations of the saturated market, preoccupancy of large companies and the importance of economy of scale, we judged that implanting strong recognition and favorable impression to customers are important to enter the market and establish itself successfully as a new brand. Building only one strong brand image from brand naming to identity was demanded to establish that.
Dimansyon & Anbalaj: Design elements are consistently communicated via a variety of contact media, both online and offline, that is perceived as a unique brand experience that only the 'Sinchaman' can offer.
Etikèt: Sinchaman, CI, BI, Corporate Identity, Brand Identity
Teknoloji Pwodiksyon: Illustrations that symbolize honesty, trust, and power of quickness, motifs that symbolize hero's halo effect, cool blue line colors, icons, symbols, and typography intuitively convey the pride and mindset of the 'Sinchaman' for the rental &lease service he wants to offer his customers.
Defi Dizayn: The brand Sinchaman understands difficulties customers suffer and the situation of the market,
and it deduces tone and manner that leads the brand to resolve them.
Rechèch: We need to convey the strong image to enter the competitive market.
Through the hero based on the brand core values, we set a strategy of personifying the brand image to step close to customers friendly and leave a strong impression.
Enspirasyon: Lots of heroes have their own symbols, and people recognize them by their symbols. Sinchaman also enables people to recognize Sinchaman by the symbol.
Dire Pwojè: The project started in December 2018 and finished in March 2019 in Republic of Korea.
Fliks Operasyon: Sinchaman is a car rental service brand that works with the right mind-set in the competitive and complex market of car rental service. provides guides which are kind as bright light to customers who have difficulty from a complicated procedure of car rental service, and thinks honest quotation and sincere movement is the fastest way of service for customers. wishes to be remembered for a long time as a brand that gives strong faith in the confusing market with information overload.
Manm Ekip: Creative director : Donggyun Kang
Creative director : Yangji Kim
Designer : Saea Kang
Designer : Jeesun Yim
Designer : Heejin Um
Designer : Habin Ku
Designer : Inhwa Song
Developer : Yumin Kim