Korea Sport Coach Federation Mark Ak Idantite Vizyèl pa Yena Choi and Jinha Seo

Dizayn Korea Sport Coach Federation Mark Ak Idantite Vizyèl pa Yena Choi and Jinha Seo se yon gayan ki gen anpil estim nan konpetisyon trè prestijye 2020 A' Design Award Bwonz nan Kategori Konpetisyon Grafik.

BwonzGrafik· 2020

Korea Sport Coach Federation Mark Ak Idantite Vizyèl

pa Yena Choi and Jinha Seo

Kliyan: Korea Sport Coach Federation

Gayan A' Design Award Bwonz nan Kategori Grafik

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Gayan Pri Verifye

Verifye Estati Pri pou #98641

Vizite Sit la Gade sou A' Design Award Kominike Laprès Badj Prim

Koulè

Konsepsyon an

Konsènan Korea Sport Coach Federation Mark Ak Idantite Vizyèl

KSCF se yon divizyon espò Koreyen ki rasanble ekspè ki gen rapò ak espò ki gen ladan aktif ak ansyen jwè ekip nasyonal, antrenè, ak mèt ekip espò. Se logo la kè trase soti nan aks la XY, ki reprezante gwo fèt atlèt la a ak adrenalin, dedikasyon antrenè a ak afeksyon pou ekip yo ak renmen an jeneral pou espò. Logo nan kè konsiste de kat moso devinèt: zòrèy, flèch, pye, ak kè. Zòrèy la senbolize koute, flèch la senbolize objektif ak direksyon, pye a senbolize kapasite, ak kè a senbolize pasyon.

Rekonesans lan

Konsènan A' Design Award Bwonz

Korea Sport Coach Federation Mark Ak Idantite Vizyèl se yon ganyan A' Design Award Bwonz, yon rekonesans ki gen anpil prestij yo bay design ekselan ki make pa kreyativite, enjenyozite ak finès. Ganyan Bwonz yo se objè ki abil anpil e ki kreyatif nan fason ki frape, ki otantifye gwo eksperyans, imajinasyon ak debouyaj designer yo. Yo atann Korea Sport Coach Federation Mark Ak Idantite Vizyèl pou se yon objè anpil moun estime, admire e renmen, ki pwofesyonèl e inovatè nan fason remakab. Design sa a ki ganyen A' Design Award Bwonz enkòpore pi bon pratik nan atizay, syans, design ak teknoloji, e li ekselan pou atansyon li bay detay. Korea Sport Coach Federation Mark Ak Idantite Vizyèl satisfè bezwen yon fason espledid, li touche dezi, li chame santiman e li atire kiryozite.

Dèyè Konsepsyon an

Dosye Laprès

Kredi, manm ekip ak detay teknik konseptè a bay.

Pwopriyete Inik: KSCF is a Korean sports division that gathers experts related to sports including active and former national team players, coaches, and sports team owners. The heart logo consists of four puzzle pieces. Ear, arrow, foot, and heart. The ear symbolizes listening, the arrow symbolizes goal and direction, the foot symbolizes ability, and the heart symbolizes passion. The puzzle pieces come together much like athletes and coaches come together to achieve their goal.
Dimansyon & Anbalaj: eco bags, 30cm X 29 cm
members' booklet, A5 size paper
Etikèt: Branding, BI, Graphic design, Brand Identity, Sports, Sports Design, Visual Communication, Visual Identity, VI, Stationery, Sports Design, Logo
Teknoloji Pwodiksyon: For the eco bags' printing method, we used digital printing rather than silk screen because we had many colors on our design. For the members' booklet, we used Scotland paper for the cover/back cover, and Vent Nouveau for the inner pages.
Defi Dizayn: The hardest part was to develop the typefaces for KSCF especially Korean typefaces. We came up with identifiable and unique typefaces in English and now we are on final stage, but Korean typefaces is composed with many combinations, so it takes long time to finalize it.
Rechèch: We had many interviews with National Team Players, Coaches, National Sports Juries, and club owners.
We actively went out to the fields, observed, and talked with them.
Enspirasyon: The heart logo is drawn from the X-Y axis, which represents the athlete's euphoria and adrenaline, the coach's dedication and affection for their teams and the general love for sports.
Dire Pwojè: Started in August 2019 in Seoul, Korea and finished 1st Logo Type part and, some Visual Identities in January 2020 and still on going.
Fliks Operasyon: When there is members' forum, events, marathon, PE activities, classes, and etc, the KSCF logo and VI will be applied on the banners, books, posters and stationeries and many kinds of PR products.
Patant: Trademark 2020 Yena Choi, James Kim
Manm Ekip: B for Brand Creative Team
Kredi Imaj: B for Brand Creative Team