BD's Hype Tribe Desain Interior Kantor oleh DB and B Pte Ltd

Karya BD's Hype Tribe Desain Interior Kantor oleh DB and B Pte Ltd adalah pemenang yang sangat dihormati dari 2021 A' Design Award Emas yang sangat bergengsi dalam Kategori Kompetisi Desain Ruang Interior dan Pameran.

EmasInterior· 2021

BD's Hype Tribe Desain Interior Kantor

oleh DB and B Pte Ltd

Klien: DB and B Pte Ltd

Pemenang A' Design Award Emas dalam Kategori Interior

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Desain

Tentang BD's Hype Tribe Desain Interior Kantor

Hype Tribe milik BD merupakan interior kantor yang menempati dua lantai sebuah gedung di Singapura. Rancangan ini menyatukan beberapa unit bisnis dalam satu ruang komunitas bersama. Area resepsionis, zona kafe co-working, dan lingkungan kerja dihubungkan oleh perjalanan visual yang berkesinambungan. Salah satu area kafe terinspirasi oleh suasana alfresco serta menghadirkan lingkungan yang tenang dan nyaman. Panel akustik gantung menciptakan kesan mengalir di atas ruang tersebut. Material kayu dan tanaman hijau dipadukan untuk menghadirkan elemen biofilik ke dalam ruangan. Pendekatan berbagi meja kerja mendukung pemanfaatan luas lantai secara efisien.

Pengakuan

Tentang A' Design Award Emas

BD's Hype Tribe Desain Interior Kantor adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. BD's Hype Tribe Desain Interior Kantor diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. BD's Hype Tribe Desain Interior Kantor menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: A strong visual and immersive design that fuels different experiences throughout this space. From the inspiration of an Alfresco cafe that offers an ambient and cozy environment with the lingering aroma of freshly-brewed coffee to the dynamism created by the suspended acoustic panels which emulates robust flow or current. Interplay of wood and green elements that enforces biophilia inspirations.
Tag: Collaboration, Visual Journeys, Innovative, Tribe, Biophilic, Experiential, Thematic
Tantangan Desain: Being on a large floorplate on two separate levels, the design team focused on binding the various journeys that connected the various spaces from the main reception area to the co-working café areas and also ensuring ‘neighbourhooding’ zoning being applied at the work zones. All these spaces are designed towards supporting seamless collaboration and driving innovative spirit.
Riset: The results of an earlier workplace study suggested that BD opt for an efficient desk sharing approach. The design team adopted this recommendation and proceeded with further development of the overall space planning and design development for BD. Serving as a regional headquarters for multiple business units, DB&B’s design team conducted numerous exploratory workshops with key stakeholders to fully understand the employee requirements such as meeting, training, storage and filing amongst others.
Once data collection is completed, the space planning began. With BD occupying levels 7 and 8 at The Strategy, it was imperative to render full vision of the proposed stacking plan and zoning to BD to clearly show department adjacencies and ultimately, mapping the various experiential journeys.
Inspirasi: Inspired by Becton Dickinson’s (‘BD’) consolidation exercise of key business units into one single floorplate, we knew we wanted to enable a blended community space, for the various tribes of BD to come together, unite and promote cohesions with one common language. This common language was articulated with a strong design language that formed the narrative for the different experiential journeys within the space.
Durasi Proyek: The project started in September 2019, and was completed in March 2020 at 2 International Business Park Road, The Strategy, Singapore.

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