Karya Bafang Koi Kotak Hadiah Bank oleh One Design Brand Communication Co. Ltd adalah pemenang yang sangat dihormati dari 2022 A' Design Award Perak yang sangat bergengsi dalam Kategori Kompetisi Desain Kemasan.

PerakKemasan· 2022

Bafang Koi Kotak Hadiah Bank

oleh One Design Brand Communication Co. Ltd

Klien: One Design Brand Communication Co., Ltd.

Pemenang A' Design Award Perak dalam Kategori Kemasan

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Desain

Tentang Bafang Koi Kotak Hadiah Bank

Desain kotak Bagua Koi tidak sekadar tampilan luar semata. Sebagai bagian dari hadiah, kotak hadiah ini dirancang sebagai simbol berkah berharga dengan konotasi mendalam dari budaya Tiongkok. Desainer memperoleh inspirasi dari budaya Koi Tiongkok dan budaya Bagua yang keduanya menyampaikan berkah berharga akan keberuntungan dan kemakmuran, selaras dengan karakteristik budaya industri perbankan.

Pengakuan

Tentang A' Design Award Perak

Bafang Koi Kotak Hadiah Bank adalah pemenang A' Design Award Perak, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas atas yang indah dan mengesankan. Pemenang Perak adalah karya yang sangat cemerlang dan sangat kreatif yang menggambarkan keahlian, bakat, dan ketajaman luar biasa para desainernya. Bafang Koi Kotak Hadiah Bank diharapkan menjadi karya yang menakjubkan, etalase keahlian, sangat profesional, dan sangat inovatif. Desain pemenang A' Design Award Perak ini adalah penemuan yang sangat menonjol dan dikagumi yang bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Bafang Koi Kotak Hadiah Bank adalah kreasi yang sangat dicemburui yang membangkitkan keinginan, membawa perasaan positif, dan memercikkan keheranan dan kekaguman.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: The gift packaging design becomes a part of the gift. The gift box implies the connotation and profound meaning of Chinese koi culture and Bagua culture, showing the most precious and traditional blessing for being auspicious and wealthy, which reflects culturally the characteristics of banking industry.
Telling Chinese stories with Chinese creativity; Activating Chinese brands through Chinese culture.
Inspired by Chinese koi culture and gossip culture, the culture itself is not only integrated with the attributes of the industry, but also has the meaning of blessing.
Dimensi & Kemasan: 240mm*240mm*150mm
Tag: China gift packaging
Teknologi Produksi: Paper printing plus hot stamping, embossing, uv and other processes; it is presented with paper such as tactile paper and gold card.
Riset: I hope that the design of gift box not just floats on the surface. Stripping out its contents, the gift box implies the connotation and profound meaning of Chinese culture, so it itself is the most precious blessing.
Inspired by Chinese koi culture and Bagua culture, the design itself is not only integrated with the wealth attribute of the banking industry, but also expresses the well-wishing.
The gift packaging design becomes a part of the gift. The gift box implies the connotation and profound meaning of Chinese koi culture and Bagua culture, showing the most precious and traditional blessing for being auspicious and wealthy, which reflects culturally the characteristics of banking industry.
Telling Chinese stories with Chinese creativity; Activating Chinese brands through Chinese culture.
Inspirasi: The visual graphic is designed by extending the koi elements, implying auspiciousness and good luck.
According to Chinese tradition, directions are divided into eight parts. Thus, wealth of eight directions means that fortune comes from all directions. And the koi fishes from different directions mean to gather the wealth.
Each fish can be interpreted by different verses, so they also have their own blessings in different environments.
The overall composition is based on the Tai ji Diagram, the moral of which is that banking business can forge forward constantly to form its own closed-loop of funds and achieve the wealth cycle.
The logo of bank is put in the middle in the form of a gold coin, implying also a good blessing to amass a fortune.
Durasi Proyek: The project started in Xi'an in January 2021, completed in Xi'an in April 2021, and was produced and used in April 2021.
Alur Operasi: We designed a cover with an outer square and an inner circle, which not only increases the quality of the gift box, but also gives it a deeper cultural meaning;
The square is yin, and the circle is yang.
The square is the earth and the circle is the sky. The original intention is a place where the sky is round.
Outside the inner circle, the sky is harvested in the middle, the earth is encircled, the heaven and the earth are one, and the person is the heaven and the earth, namely Thailand.
The Tai hexagram is the best one among the 64 hexagrams.
Anggota Tim: Designer/Illustrator:Ziqiong Li
One Design brand communication Co., Ltd
Kredit Gambar: One Design brand communication Co., Ltd