Saia 100 Year Museum Truck Pameran Bergerak oleh Bridgenext

Karya Saia 100 Year Museum Truck Pameran Bergerak oleh Bridgenext adalah pemenang yang sangat dihormati dari 2024 A' Design Award Besi yang sangat bergengsi dalam Kategori Kompetisi Desain Periklanan, Pemasaran dan Komunikasi.

BesiPeriklanan· 2024

Saia 100 Year Museum Truck Pameran Bergerak

oleh Bridgenext

Klien: Bridgenext

Pemenang A' Design Award Besi dalam Kategori Periklanan

51,149

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan untuk #159049

Lihat di A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desain

Tentang Saia 100 Year Museum Truck Pameran Bergerak

Truk Museum Saia 100 Tahun menampilkan sejarah selama seabad Saia LTL Freight, dilengkapi dengan artefak interaktif terkait industri truk dan simulator pengemudi truk. Museum Truk Bergerak ini membawa pengunjung menyelami kisah sukses klasik Amerika. Dari menjual hasil pertanian hingga menjadi raksasa logistik, setiap tonggak sejarah, mulai dari Depresi Besar hingga Motor Carrier Act tahun 1980, mencerminkan momen-momen penting dalam sejarah Amerika. Konsep ini terjalin erat dengan industri otomotif di Amerika Serikat, mengambil inspirasi dan sinergi dari lanskap yang dinamis serta tren yang terus berkembang.

Pengakuan

Tentang A' Design Award Besi

Saia 100 Year Museum Truck Pameran Bergerak adalah pemenang A' Design Award Besi, pengakuan yang bergengsi yang diberikan kepada desain yang baik yang memenuhi persyaratan profesional dan industri yang diharapkan dari kreasi yang dirancang dengan baik. Pemenang Besi menunjukkan keterampilan yang besar, spesialisasi yang tinggi, pemahaman ahli, dan kapasitas kreatif para penciptanya. Saia 100 Year Museum Truck Pameran Bergerak diharapkan menjadi kreasi yang sangat dihargai, dikagumi, dan dicintai yang praktis dan inovatif. Desain pemenang A' Design Award Besi ini mengintegrasikan praktik terbaik industri dan memiliki karakteristik teknis yang kompeten yang terkait dengan pengetahuan teknis dan bakat. Saia 100 Year Museum Truck Pameran Bergerak dihormati karena ketelitiannya dan dirancang untuk memberikan peningkatan kualitas hidup yang membantu menjadikan dunia tempat yang lebih baik.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: "Embark on a Century Long Journey, A Masterpiece Unveiled in Motion." The museum showcases Saia's history, brand artifacts and memorabilia, and immersive trucking experiences. The timeline highlights Saia's alignment with its rich history. The simulator offers a gaming experience with a livestreamed perspective. The artifacts educate nationwide about Saia and the trucking industry. The truck museum travels the country, engaging people with Saia LTL Freight and the American trucking industry.
Dimensi & Kemasan: Truck Weight Capacity - up to 44,000 lbs. Length x Width x Height (at door) - 53 x 99 x 110 inches Width x Height (inside) - 100 x 110 inches Type - Mobile Truck Museum
Tag: Museum, Logistic, Truck Museum, Mobile Museum, American Trucking History, Interactive Exhibition
Teknologi Produksi: Ceiling Panels - Pantone Cool Gray 10 U Color 818387. Heat and AC throughout interior of museum. Generator to power entire truck. Track lighting in ceiling. Gobo projector with Saia logo projected onto floor. Floors finished. 4 speakers in ceiling with Bluetooth capability. Ambient sound will be played through the experience. Decal floor vinyl. LED strip light on both sides of ceiling. Exit sign with emergency lights. Inventory with backup battery.
Tantangan Desain: With a century-long legacy, many historical facts and photos have been lost over time, leaving only a sparse collection remaining. To curate our exhibition, we delve into U.S. transportation history to recreate the context. Extensive fact-checking with experts is imperative. Collecting data from employee submissions is time-consuming, while aiming to enrich with interactive elements. Beginning with a reconstructed truck filled with crops, we transport visitors through a century of memories.
Riset: Saia 100-year celebration began in late 2023 with mobile museums highlighting the past, present, and future. Analyzing Audience Over Indexes revealed Saia's strong alignment with Veterans and At Risk Youth. Supporting multiple charities bolsters corporate ethos. We transformed a Saia trailer into a mobile museum, engaging communities nationwide with interactive historic timelines. The mobile museum showcases Saia's history, offering Kid-focused, Saia's History, and Employee recognition exhibits.
Inspirasi: The concept intricately intertwines with the automotive industry in the United States, drawing inspiration and synergy from its dynamic landscape and evolving trends. The museum immerses visitors in a classic American success story, tying back to Saia humble beginnings and contributing to its overall success and longevity. From selling produce to becoming a logistics giant, each milestone, from the Great Depression to the Motor Carrier Act in 1980, reflects pivotal moments in trucking history.
Durasi Proyek: The truck's tour route includes key cities nationwide and active markets, totaling 34 stops and covering 11,087 miles per year.
Alur Operasi: Saia truck models' evolution and a shadowboxed Saia uniform are featured. A 70-inch screen, resembling a billboard, plays Saia ads from the 60s to the present. The simulator, previewed by a CCTV screen, offers a gamer's perspective. Visitors interact with elements like a tethered vegetable, truck locks, and seatbelts. The child-friendly pegboard depicts "The Life of A Shipment," while interactive signs, doors, and metal trivia flaps engage visitors. Pallets with ratchet straps illustrate safety.
Anggota Tim: Bridgenext
Kredit Gambar: Bridgenext