Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol oleh Chengdu Stone Design Co., Ltd

Karya Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol oleh Chengdu Stone Design Co., Ltd adalah pemenang yang sangat dihormati dari 2025 A' Design Award Emas yang sangat bergengsi dalam Kategori Kompetisi Desain Kemasan.

EmasKemasan· 2025

Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol

oleh Chengdu Stone Design Co., Ltd

Klien: Jiangsu Shuanggou Distillery Co., Ltd

Pemenang A' Design Award Emas dalam Kategori Kemasan

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Tentang Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol

Zodiac Loong Chinese Baijiu adalah kemasan botol dan kotak hadiah untuk minuman beralkohol khas Tiongkok. Tutupnya dipahat menyerupai kepala Loong, dengan sungutnya yang berfungsi sebagai mekanisme pengunci agar tutup tetap terpasang kokoh selama pengangkutan dan penyimpanan. Botolnya dilapisi warna Jicui, yaitu hijau merak tradisional, serta melalui proses frosting dan penyemprotan untuk menghasilkan tekstur matte. Bagian bawah botol diukir dengan motif gelombang tradisional Tiongkok. Kemasan ini menandai perayaan Tahun Loong dan ditujukan sebagai hadiah maupun barang koleksi.

Pengakuan

Tentang A' Design Award Emas

Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol adalah pemenang A' Design Award Emas, pengakuan yang sangat bergengsi yang diberikan kepada desain kelas satu, menakjubkan, dan menonjol. Pemenang Emas adalah kreasi yang sangat inovatif, visioner, dan berkilau memukau yang mencerminkan kejeniusan, kebijaksanaan, dan kepiawaian para desainernya. Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol diharapkan menjadi penemuan yang sangat dipuji, perintis tren, dan monumental yang memberikan nilai tanpa preseden. Desain pemenang A' Design Award Emas ini adalah proyek yang spektakuler dan disegani yang sangat bermanfaat bagi dan memajukan batas-batas seni, sains, desain, dan teknologi. Zodiac Loong Chinese Baijiu Kemasan Minuman Beralkohol menciptakan perasaan keinginan yang kuat, membangkitkan gairah, mendorong kreativitas, dan memukau kita.

Di Balik Desain

Kit Pers

Kredit, anggota tim, dan detail teknis yang disediakan oleh desainer.

Keunikan: This Chinese Baijiu packaging revolves around the zodiac sign of the Loong, aiming to provide consumers with a choice that is unique, commemorative, and collectable. The bottle cap is an exquisite sculpture of the Loong head, creating a distinctive visual impact. This cultural element also symbolizes good fortune and health, making the product an ideal gift for the Year of the Loong. Additionally, the design caters to the increasing demand for zodiac themed items among consumers.
Dimensi & Kemasan: product dimensions, 200 mm x 155 mm x 330 mm
Tag: Traditional culture, Zodiac sign of the Loong, Collectable and commemorative, A cap sculpted like the Loong head, Chinese Baijiu packaging
Teknologi Produksi: The bottle itself is adorned in Jicui, a peacock green hue derived from the Zang Kiln during the Kangxi Era of the Qing Dynasty, symbolizing good fortune. It is further frosted and sprayed to present a distinctive matte texture, exuding an elegant, mysterious appeal.
The lower section of the bottle is meticulously engraved with traditional Chinese wave patterns, harmonizing with the cap shaped like a Loong head and the golden metal base to evoke a profound Eastern allure.
Tantangan Desain: To address the challenge of integrating traditional Chinese elements with modern aesthetics, the bottle features a cap sculpted like the Loong head and a body engraved with wave patterns, reflecting the ancient Chinese belief of the Loong ascending upon encountering water. It combines classical aesthetics with modern design, evoking the majesty and strength of the Loong while infusing the product with dynamism and vitality. Cultural inheritance and modern tastes are both met in this design.
Riset: Based on the insight into traditional Chinese culture and the zodiac themed product market, this Chinese Baijiu packaging features a cap sculpted like the Loong head, and a bottle engraved with traditional wave patterns in a traditional Chinese color called Jicui, reminiscent of peacock green. Here, traditional cultural charm meets modern aesthetics. The launch of a zodiac themed liquor series aligns with market trends, offering consumers a choice that is worth anticipating and collectible.
Inspirasi: With a concept of the Loong casting its majesty across the land, this design features traditional Chinese elements, including the zodiac sign, color, and pattern, to arouse cultural identity. The series begins with the Year of the Loong and will continue with a new zodiac themed liquor each year, making each product an artistic piece that stirs anticipation and is collectible. More than just for drinking, this design serves as a unique cultural symbol for promoting traditional Chinese culture.
Durasi Proyek: The design and development of this project started in Chengdu, China, in July, 2023. The product was introduced to the Chinese market in April, 2024.
Alur Operasi: The whiskers serve as a locking mechanism, ensuring the cap stays in place during transportation and storage. This feature holds the auspicious meaning of wisdom and longevity.
The cap shaped like the Loong head and the wave patterns on the bottle evoke a majestic image of the Loong rising through waves, offering an interactive opening experience filled with the joy of exploration.
The gift box aesthetically harmonizes with the bottle, presenting a cohesive set perfect for gifting or collecting.
Anggota Tim: Yang Shi, Ying Zhang, Yuanji Zhao, Tingting Fei