Ihe emepụtara bụ Buddy Workwear Njirimara Brand nke Pilotfisch GmbH and Co. KG bụ onye meriri a na-asọpụrụ nke ukwuu nke 2022 Ihe Nrite A' Design Award nke Ọlaọcha na Udi Asọmpi Nhazi Mgbasa Ozi Azụmaahịa, Ahịa na Nkwurịta Okwu.

ỌlaọchaMgbasa Ozi Azụmaahịa· 2022

Buddy Workwear Njirimara Brand

nke Pilotfisch GmbH and Co. KG

Onye Ahịa: Buddy Workwear Manufaktur

Onye Meriri Ihe Nrite A' Design Award nke Ọlaọcha na Udi Mgbasa Ozi Azụmaahịa

48,608

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #140102

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Buddy Workwear Njirimara Brand

Buddy Workwear bụ njirimara brand emere maka onye nrụpụta uwe ọrụ na Germany. Aha Buddy na-etolite isi njirimara ahụ ma sitere na aha ụlọ ọrụ ochie. Blue gbara ọchịchịrị na-eje ozi dịka isi agba ma na-eme ka ngwaahịa na foto pụta ìhè, ebe a na-eji blue dị mfe dịka agba mmesi ike na nke na-egosi ihe. Agba abụọ ahụ na-emekọ ihe ọnụ dịka ndị enyi. Mkpụrụ akwụkwọ doro anya na okwu dị mfe na-akwado àgwà kpọmkwem nke brand ahụ. A na-etinye njirimara ahụ na akwụkwọ ntuziaka e biri ebi, weebụsaịtị, vidiyo na mkpọsa mgbasa ozi mmekọrịta ọha.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Ọlaọcha

Buddy Workwear Njirimara Brand meriri A' Design Award nke Ọlaọcha, nnabata dị oke ugwu e nyere design ndị dị n'ọkwa kachasị elu, mara mma ma na-eju anya. Ndị meriri na Ọlaọcha bụ ọrụ na-egbu maramara nke ukwuu ma dị oke nzụlite nke na-egosi ọmarịcha ihe ọmụma, talent na nghọta nke ndị designer ha. A na-atụ anya na Buddy Workwear Njirimara Brand ga-abụ ọrụ dị ịtụnanya, ihe nlereanya, nke dị oke ọrụ ma dị omimi n'ihe ọhụrụ. Design a meriri A' Design Award nke Ọlaọcha bụ ihe e mepụtara dị oke ịrịba ama, nke a na-eto nke na-erite uru ma na-ebuga oke nka, sayensị, design na teknụzụ n'ihu. Buddy Workwear Njirimara Brand bụ ihe e kere eke ọtụtụ ndị na-ekwo ekworo ya nke na-akpali ọchịchọ, na-eweta mmetụta ọma ma na-akpali ịtụnanya.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: The new brand name is the core of the new identity: Buddy is distinctive and expresses the new attitude just by reading it. The idea buddy is not plucked out of thin air (former company name bud). In the design and wording, buddy comes to life: clear, striking colors and typography, no frills, everything genuine. Buddy thus stands out from the market and arouses interest among customers.
Nha & Mkpuchi: Brochures DIN A4
Mkpado: buddy, workwear, sustainability, identity, brand, manufacture, Germany
Teknụzụ Mmepụta: Brochures printed on paper, Website, Social Media Campaign, Video, Mailing with special effect in folding
Ịma Aka Imepụta: First the challenge was to find a brand name with personality and second it was the challenge to bring the name to life.
Nchọpụta: To bring life to the brand, the name buddy was built. This unique name is the core of the hole identity and brand. It is the former name bud-Bruns-Debray modified into personality. In the market of workwear there are many companys just showing the collections in very similar ways, just fabrics put together. buddy is attitude and responsiblity. buddy is really sustainable and offers benefits to the consumers like Made in Europe, regionality an best quality.
Mkpali: Since 1925 bud-Bruns-Debray is a manufacture for workwear. With passion. The company takes a big step in 2021: the new collection is made of sustainable materials. A new way of thinking, with responsibility. Pilotfisch created the new brand identity and name: bud-Bruns-Debray becomes buddy, the buddy in workwear. Responsibility towards consumers and the environment. Pilotfisch reimagined the brand identity, rebuilt the digital presence and developed a look that reflects the buddy spirit.
Oge Ọrụ: The project was launched in June 2021 in Warendorf/Germany. Market: Germany with focus on NRW. 4000 Broschures were sent to potential customers in March 2022.
Usoro Ọrụ: The task was the lift from a company to a personality. A completely new design, not just pretty, but distinctive. The goal is long-term attention and placement of the new brand in the minds of (new) customers. The target audience: purchaser and employees. The special feature: the high-quality, sustainable and regional production. The desire for this is increasing, the company wants to be present in the market.
Ndị Otu: Pilotfisch GmbH & Co. KG
Asụsụ Foto: Photography: Fotografie Witte Wattendorff GmbH, Münster