Yellow Crane Tower Mkpakọ Mmiri nke Jin Zhang

Ihe emepụtara bụ Yellow Crane Tower Mkpakọ Mmiri nke Jin Zhang bụ onye meriri a na-asọpụrụ nke ukwuu nke 2024 Ihe Nrite A' Design Award nke Bronz na Udi Asọmpi Nhazi Ngwungwu.

BronzNgwungwu· 2024

Yellow Crane Tower Mkpakọ Mmiri

nke Jin Zhang

Onye Ahịa: Wuhan Sanbu Brand Design

Onye Meriri Ihe Nrite A' Design Award nke Bronz na Udi Ngwungwu

15,253

Onye Meriri Onyinye A Kwadoro

Nyochaa Ọnọdụ Onyinye maka #154744

Gaa Saịtị Lee na A' Design Award Akụkọ Mgbasa Ozi Akara Onyinye

Agba

Nhazi a

Maka Yellow Crane Tower Mkpakọ Mmiri

Nke a bụ mmiri isi iyi eke nke Yellow Crane Tower mepụtara. Onye nchepụta ihe ji ụzọ ise okwu ka ọ mebie oke dị n'etiti ederede na eserese, na-ejikọta omenala Wuhan dị afọ 3500 n'ime mkpụrụedemede atọ nke Yellow Crane Tower, na-eme ka akara ngosi na usoro obodo sie ike mgbe niile. Echiche nhazi okpu karama sitere na crane na-ebugharị mmadụ anwụghị anwụ na White Cloud Yellow Crane, na-ebugharị ụdị anwụghị anwụ nke Yellow Crane Tower.

Nkwanye Ugwu

Maka Ihe Nrite A' Design Award nke Bronz

Yellow Crane Tower Mkpakọ Mmiri meriri A' Design Award nke Bronz, nnabata dị oke ugwu e nyere design ndị pụtara ìhè nke a ma ama maka nzụlite ihe, ọgụgụ isi na nghọta. Ndị meriri na Bronz bụ ihe e mere nke ndị nwere nka nke ukwuu ma dị mma n'imepụta nke na-egosi ahụmahụ buru ibu, echiche na ọgụgụ isi nke ndị designer ha. A na-atụ anya na Yellow Crane Tower Mkpakọ Mmiri ga-abụ ihe a na-asọpụrụ nke ukwuu, a na-eto na a hụrụ n'anya, nke dị oke ọrụ ma dị ọhụrụ. Design a meriri A' Design Award nke Bronz na-agụnye ụzọ kacha mma n'ime nka, sayensị, design na teknụzụ, ma dị mma nke ukwuu maka nlebara anya ya n'obere ihe. Yellow Crane Tower Mkpakọ Mmiri na-emezu mkpa nke ọma, na-emetụ ọchịchọ aka, na-adọrọ mmetụta obi ma na-adọta ọchịchọ ịmara.

N'azụ Nhazi a

Ngwugwu Mgbasa Ozi

Nkwurịta okwu, ndị otu na nkọwa teknụzụ nke onye nhazi nyere.

Àgwà Pụrụ Iche: This is a very special water, the most famous landmark of Wuhan, China, the Yellow Crane Tower. It witnesses the history and culture of this region for thousands of years. Designers use painting to draw the most representative elements and combine them into Chinese characters for product names, breaking the boundaries between text and graphics.
Nha & Mkpuchi: 225mmx60mmx60mm
Mkpado: Packaging design, Yellow Crane Tower, Water, illustration, Chinese design, Wuhan Sanbu brand design
Teknụzụ Mmepụta: In order to better showcase the water quality, the proportion of bottle stickers should be kept as small as possible, allowing large areas of bottles to be exposed and allowing consumers to see the crystal clear water more intuitively.
Ịma Aka Imepụta: The biggest challenge lies in making choices. The culture of a city that has been around for thousands of years is very rich, but in the end, the designer focuses on the brand name and focuses on the brand as the core, narrowing the scope while also showcasing the city's culture.
Nchọpụta: The brand wants to make this water a product with local cultural characteristics, so they initially determined their research direction and deeply explored local culture. Taking Yellow Crane Tower as the core area, they will focus on many aspects, which can not only closely connect with the brand, but also showcase urban culture.
Mkpali: The thousands of years of exclusive culture in this region have inspired designers. In traditional Chinese aesthetics, there are paintings in words and characters in paintings. This unique expression technique makes this product design unique.
Oge Ọrụ: The project started in Wuhan, China in July 2023 and was completed in Wuhan, China in September 2023. It is expected to be sold in China in October 2023.
Usoro Ọrụ: The designer first started with the study of urban culture and selected the most representative elements of the city's thousands of years of culture. Then, combined with the size of the label, they decided to use illustrations combined with Chinese characters to design, so that there are characters in the picture and pictures in the characters.