Hönnunarverkið Hocan Healthy Fyrirtækjaímynd eftir Guangzhou Cheung Ying Design Co. Ltd. er hávirt verðlaunaverk sem hlaut hin virtu 2022 A' Design Award í bronsi verðlaun í keppnisflokknum Grafík, myndskreytingar og sjónræn samskiptahönnun.
BronsGrafík· 2022
Hocan Healthy Fyrirtækjaímynd
eftir Guangzhou Cheung Ying Design Co. Ltd.
Viðskiptavinur: Guangzhou Cheung Ying Design Co., Ltd.
Handhafi A' Design Award í bronsi í flokknum Grafík
Staðfestur verðlaunahafi
Staðfesta verðlaunastöðu fyrir #137537Hönnunin
Um Hocan Healthy Fyrirtækjaímynd
Hocan Healthy er fyrirtækjaímynd sem sköpuð var fyrir vörumerki heilsutæknivara sem byggja á vetni og súrefni. Merkið einfaldar vetnissameindina niður í einfaldan hring. Jákvæð og neikvæð form sýna umbreytinguna milli vatns og vetnis og endurspegla starfssvið vörumerkisins. Tæknilegur blár litur er notaður sem aðallitur, ásamt þrívíðri mótun. Merkið getur hreyfst á milli tvívíðra og þrívíðra forma þvert á ólík efni og vinnsluferli án þess að missa auðkenni sitt. Sjónræna kerfið er byggt upp í vektorformi fyrir bæði prentaða og stafræna miðla.
Viðurkenningin
Um A' Design Award í bronsi
Hocan Healthy Fyrirtækjaímynd vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Hocan Healthy Fyrirtækjaímynd sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Hocan Healthy Fyrirtækjaímynd fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.
Á bak við hönnunina
Fjölmiðlapakki
Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.
- Einstakar eiginleikar
- As a provider of hydrogen and oxygen health technology industry, the upgraded 'Hocan healthy' is concise, modern and full of technology in the overall visual effect. With the increasing role of three-dimensional dynamic aesthetics in conveying brand personality, not only does the logo become an image symbol of the coexistence of business and art, which highlights the brand personality, but also is more suitable for digital communication, and invisibly outputs a deeper brand awareness.
- Stærðir og umbúðir
- The logo and visual system are designed in vector format to make it suitable for different sizes of digital and printed media. In order to prevent the mis-production of any items, we have prepared a comprehensive brand logo guidelines manual.
- Merki
- Logo, Branding, Visual Identity, Graphic Design, Interior Design
- Framleiðslutækni
- To create a consistent visual system, all the necessary PMS color codes were provided for printed and digital media. In addition, RAL equivalents of these colors and fabric colors were also selected for the interior space.
- Hönnunaráskorun
- The most challenging part of this project was to find a suitable design language to effectively visualize abstract ideas and interpret the temperament and connotation of the brand.
- Rannsóknir
- According to analysis, most of the brands in the same field are showing signs of disorder, slowness and weakness, and lack of brand awareness. Therefore, Hocan healthy has ushered in a comprehensive upgrade, and the new visual identity presents a three-dimensional form, establishing a strong visual anchor to describe the brand's belief in innovation and bringing consumers a modern and fresh visual experience.
- Innblástur
- Hocan healthy mainly develops intelligent technology products around 'hydrogen drinking water, hydrogen breathing and hydrogen health care'. In the design of the logo, we summarized the 'hydrogen molecule' into a more focused circle, showing the change process between water and hydrogen in the form of positive and negative shapes, and skillfully expressing the industrial features of the brand. Boldly use technology blue as the main color, and cooperate with three-dimensional modeling to make it significantly different from similar brands and increase consumer attention.
- Lengd verkefnis
- The project started in April 2021 in Guangzhou and finished in October 2021 in Guangzhou, and was exhibited in November 2021 in Guangzhou.
- Verkflæði
- The design creates a unified brand image system. Whether it is in the early stage, the design process, and the implementation, the brand spirit can run through, and it is inseparable from the strongest cooperation between design and craftsmanship. The new logo can continuously switch between two-dimensional and three-dimensional in terms of changes in different materials and processes, but it always remains recognizable. Its flexible three-dimensional shape is full of vitality and possibility.
- Liðsmenn
- Creative Director: Zhiji Dong
Designer: Lu Gu
Kostað efni
Kannaðu umfram Designers.org
Uppgötvaðu vörur, þjónustu og tækifæri frá auglýsingaaðilum okkar.
Meira til að kanna
Tengd hönnunarverk
Skoðaðu fleiri verðlaunahönnun úr sama flokki, valin eftir gæðum.
