Dragon Boat Festival Snakkgjafakassi eftir Yanhui Zhang

Hönnunarverkið Dragon Boat Festival Snakkgjafakassi eftir Yanhui Zhang er hávirt verðlaunaverk sem hlaut hin virtu 2023 A' Design Award í bronsi verðlaun í keppnisflokknum Umbúðahönnun.

BronsUmbúðir· 2023

Dragon Boat Festival Snakkgjafakassi

eftir Yanhui Zhang

Viðskiptavinur: Wuhan Pufine Creative Technology Co., Ltd.

Handhafi A' Design Award í bronsi í flokknum Umbúðir

13,748

Staðfestur verðlaunahafi

Staðfesta verðlaunastöðu fyrir #142241

Skoða hjá A' Design Award Fréttatilkynning Verðlaunamerki

Litir

Hönnunin

Um Dragon Boat Festival Snakkgjafakassi

Drekabátahátíðin er snakkgjafakassi sem hannaður var fyrir hefðbundna kínverska hátíð. Hönnunin sýnir stórfenglega sviðsmynd af fornri konunglegri hátíðarhöldum, teiknuð í stíl hefðbundinna þjóðlegra trérista. Kassinn er framleiddur með iðnaðarplötugerð og klæddur himinbláu efni. Gylltar línur draga fram smáatriði myndarinnar og gyllt málmplata er sett á gyllt pappír í miðjunni. Kassinn opnast í tvær gagnstæðar áttir. Sex langir kassar eru geymdir innan í tveimur lögum og geta annaðhvort verið sameinaðir í eina rullu eða sýndir hver í sínu lagi.

Viðurkenningin

Um A' Design Award í bronsi

Dragon Boat Festival Snakkgjafakassi vann A' Design Award í bronsi, mjög virta viðurkenningu sem veitt er framúrskarandi hönnunarverkum sem einkennast af sköpunargáfu, hugvitssemi og skarpskyggni. Sigurvegarar í bronsi eru ríkulega leiknir og áberandi skapandi gripir sem staðfesta víðtæka reynslu, ímyndunarafl og útsjónarsemi hönnuða sinna. Þess er vænst að Dragon Boat Festival Snakkgjafakassi sé mjög metinn, dáður og elskaður hlutur sem er einstaklega fagmannlegur og nýstárlegur. Þetta hönnunarverk sem vann A' Design Award í bronsi felur í sér bestu starfsvenjur í list, vísindum, hönnun og tækni og er framúrskarandi fyrir athygli sína á smáatriðum. Dragon Boat Festival Snakkgjafakassi fullnægir þörfum á dásamlegan hátt, snertir langanir, heillar tilfinningar og vekur forvitni.

Á bak við hönnunina

Fjölmiðlapakki

Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.

Einstakar eiginleikar: As a snack gift box for Chinese traditional festivals, it depicts the grand scene of the ancient royal celebration of the Dragon Boat Festival with traditional folk crafts woodcut prints combined with the ideas that travel through time and space, which is not only to express the festivity of the festival and show the artistic beauty of Chinese folk crafts, but also remind compatriots of a strong sense of love and inheritance of Chinese traditional festival culture, becoming the most worthy gift for holiday.
Stærðir og umbúðir: Box size: 400mm long, 293mm wide, 153mm high
Merki: Wufangzhai, Dragon Boat Festival, snack gift box, Dragon Boat, Limited edition gift box
Framleiðslutækni: The gift box is made of industrial platemaking with the surface is of sky blue cloth. The details of the picture are outlined with golden lines while a golden three-dimensional metal plate is applied on the golden special paper at the middle of the box, which reflects the attributes of high-end, quality and culture of the gift.
Hönnunaráskorun: As the most expensive gift box of the brand, the biggest challenge is to use traditional painting to show the festival scene, which should not only reflect the artistic beauty of culture, but also conform to modern aesthetic standards.
Rannsóknir: The Dragon Boat Festival is a unique traditional festival in China which has been spread for thousands of years. Getting inspiration from the paintings and works of art celebrated by the ancient royal Dragon Boat Festival, so that the collection of artworks can be combined with culture and products. On the one hand, the artistic value and quality of the gift box can be improved, and on the other hand, the traditional culture and art can be spread and displayed more widely out of the museum.
Innblástur: The film and television programs and tourist attractions based on traditional culture are still the hot spots nowadays. And an ancient painting collected in the Palace Museum depicted the grand scene of the ancient Royal in Dragon Boat Festival, which conformed to the feature of the festival. It is the above two aspects give the inspiration that traditional culture and art should be understood and loved by more people and become the common part of the daily life rather than existed in museums.
Lengd verkefnis: The project was launched in Wuhan, China in January 2020, completed in May 2020, and went on sale in China in June 2020.
Verkflæði: The packing box can be opened in opposite directions and exquisite scrolls of ancient royal celebrating the festival are depicted on two sides of it, presenting a vividly festival experience and the beauty of art that back to 300 years ago.There are six long boxes are placed on the upper and lower layers inside, which can be combined into a whole scroll or presented separately. It is like a dragon boat ready for set off while the long box is pulled out and unfolded, improving interesting interaction and promotion.
Liðsmenn: Creative Director: Zhang Yanhui
Designer: Duan li
Illustration：Li An
Technical director: Zhou Xiaoli
Myndheimildir: Li An