Hönnunarverkið The Ancient Mexicans Sýningarauðkenni eftir Eduardo Guizar Vukovich er hávirt verðlaunaverk sem hlaut hin virtu 2024 A' Design Award í silfri verðlaun í keppnisflokknum Menningararfleifð og menningariðnaðarhönnun.
SilfurMenningararfleifð· 2024
The Ancient Mexicans Sýningarauðkenni
eftir Eduardo Guizar Vukovich
Viðskiptavinur: Universidad de Monterrey
Handhafi A' Design Award í silfri í flokknum Menningararfleifð
Staðfestur verðlaunahafi
Staðfesta verðlaunastöðu fyrir #158345Hönnunin
Um The Ancient Mexicans Sýningarauðkenni
Ancient Mexicans (Fornu Mexíkóarnir) er grafískt auðkenni fyrir fastasýningu um mexíkóska menningarheima fyrir tíma Spánverja í Norðaustursafninu í Monterrey í Mexíkó. Auðkennið byggir á hugmyndinni um stjörnumerki. Punktanet var lagt yfir myndir af völdum sýningargripum og ferningar og útfærslur þeirra notaðar til að skapa myndtákn fyrir hverja menningu og hvert þema. Myndtáknin eru speglað og endurtekin til að mynda mynstur sem virka sem einingar og laga sig að hverri notkun. Upplýsingahönnun innan sýningarinnar styður við upplifun gesta.
Viðurkenningin
Um A' Design Award í silfri
The Ancient Mexicans Sýningarauðkenni vann A' Design Award í silfri, gífurlega virta viðurkenningu sem veitt er hönnunarverkum í fremstu röð, stórfallegum og áhrifamiklum. Sigurvegarar í silfri eru ákaflega snjöll og afar skapandi verk sem sýna framúrskarandi sérfræðiþekkingu, hæfileika og skarpskyggni hönnuða sinna. Þess er vænst að The Ancient Mexicans Sýningarauðkenni sé dásamlegt sýningarverk sem er einstaklega fagmannlegt og djúpt nýstárlegt. Þetta hönnunarverk sem vann A' Design Award í silfri er mjög athyglisverð, dáð uppfinning sem gagnast og færir mörk listar, vísinda, hönnunar og tækni fram á við. The Ancient Mexicans Sýningarauðkenni er mjög öfunduð sköpun sem vekur langanir, færir jákvæðar tilfinningar og kveikir undrun og aðdáun.
Á bak við hönnunina
Fjölmiðlapakki
Heimildir, hópmeðlimir og tæknilegar upplýsingar frá hönnuðinum.
- Einstakar eiginleikar
- Design of a new graphic identity that is flexible and functional, as well as a communication strategy that attracts the public to the exhibition of Ancient Mexicans, (exhibition of Mexican pre-Hispanic cultures at the Museum of the Northeast in Mexico, MUNE); offer information design within of the exhibition to enhance the experience of the user and finally, promote knowledge of pre-Hispanic cultures in the Northeast of the country through graphic design.
- Stærðir og umbúðir
- The exhibition The Ancient Mexicans has 466 pieces, these are divided within the exhibition in cultures and themes. During the development From the graphic identity, two were selected
pieces from each culture and theme. to make choose each piece, were considered the most representative and with better photographs of the technical sheets provided by the Alfa Planetarium.
The first thing that was done during the abstraction process
of the graphic elements was to select the image of the piece, consistent with this step, the reticle was placed over the image and the opacity of the image in order to be able to observe
with greater clarity. Finally, the main element, which is the square and its variations on the image and the grid, generating
as a result different pictograms, or elements graphics for graphic identity. - Merki
- Cultural, Heritage, Pre-hispanic, museum, archaeology, identity, signage, Aztecs, Mayans
- Framleiðslutækni
- For the graphic identity, a grid created from the concept of Constellations, considering that the stars when they come together generate new ones figures, different shapes were placed and organized points. By joining four points with lines, we generate a square.
- Hönnunaráskorun
- For the creation of the graphic identity, it was taken into account
account our client, the investigation, the public objective and the concept of Constellations. Starting From this background, several characteristics that we consider essential for what was sought to be represented through the graphic identity. We translate these characteristics to goals, which are: having an identity flexible, attractive, recognizable and current graphics. - Rannsóknir
- Interviews were carried out with people specialized in the field
of museums. The Double Diamond Model was implemented, methodology that allows improving creative processes and idea prototyping. Various world-class museums were visited and the creative proposal was developed. From the research process, we developed the concept for the development of graphic identity. It arose from the search to connect the present with the past.
Taking this into account, a reflection was carried out about connections such as the union between two or more things that sometimes reveal to us and communicate new messages. - Innblástur
- Our country has a deep and extensive history, in Mexico from 2,500 BC. In 1521, a series of cultures developed, among which the Olmecs, Teotihuacans, Mayans, Zapotecs, Toltecs, Mixtecs and Mexicas or Aztecs.
Codices consist of pictorial documents or images that serve as a historical source in which the pre-Hispanic peoples left recorded its cultural and scientific advances, beliefs, rituals, system economic, chronology and in essence… its history. - Lengd verkefnis
- The design for the exhibition will be permanently at the Museo del Noreste (MUNE), in Monterrey Nuevo León, Mexico.
- Verkflæði
- From the development of graphic elements designed based on the search for representation of each culture and theme, we decided to make emphasis on one of the goals established for the new graphic identity of “Los Antiguos Mexicanos”,
flexibility.
With the aim of designing a graphic identity flexible, a series of patterns were generated from the graphic elements. These are formed through reflection and repetition of one of the graphic elements. Each pattern works as module and system; usage varies depending on the application. - Liðsmenn
- Andrea Rodríguez Tapia
Ariadna García Ríos
Daniela de la Fuente Lozano
Isabel Villegas Martínez
Kostað efni
Kannaðu umfram Designers.org
Uppgötvaðu vörur, þjónustu og tækifæri frá auglýsingaaðilum okkar.
Meira til að kanna
Tengd hönnunarverk
Skoðaðu fleiri verðlaunahönnun úr sama flokki, valin eftir gæðum.
