Ferro Packaging · 2025
Mua Yik Hand-Picked Series Confezione per bustine di tè
by Mua Yik Tea
- A' Design Award di Ferro 2025 in Packaging
- CLIENT: Mua Yik Tea
- Estimated Number of Design Views: 10,129
- Verification code 1D14FDA985 · Verify this award
Colors
About Mua Yik Hand-Picked Series Confezione per bustine di tè
La serie Mua Yik Hand-Picked è una confezione regalo per bustine di tè d'alta montagna raccolto a mano. La scatola misura 225 per 125 per 75 millimetri e contiene 20 bustine di tè. Una fascetta centrale presenta ciascuna varietà di tè, così da poter scegliere il contenuto con facilità. Ogni icona sulla scatola è realizzata in un formato a strappo, che trasforma l'apertura della confezione in un rituale sereno. Pennellate astratte e cromie evocano le montagne e le foreste in cui cresce il tè. La scatola è stampata con inchiostro di soia su carta riciclata e l'impiego di involucri in plastica è ridotto al minimo.
About the A' Design Award di Ferro
Mua Yik Hand-Picked Series Confezione per bustine di tè ha vinto l'A' Design Award di Ferro, un riconoscimento prestigioso conferito a buoni design che soddisfano i requisiti professionali e industriali attesi da creazioni ben progettate. I vincitori di Ferro dimostrano la grande abilità, l'elevata specializzazione, la comprensione esperta e la capacità creativa dei loro creatori. Ci si aspetta che Mua Yik Hand-Picked Series Confezione per bustine di tè sia una creazione molto apprezzata, ammirata e amata, pratica e innovativa. Questo design vincitore dell'A' Design Award di Ferro integra le migliori pratiche del settore e ha caratteristiche tecniche competenti legate a know-how e talento. Mua Yik Hand-Picked Series Confezione per bustine di tè è rispettato per la sua accuratezza ed è progettato per offrire miglioramenti della qualità della vita che aiutano a rendere il mondo un posto migliore.
Press Kit
- Unique Properties
- With tea energy as the theme, the abstract brushstrokes and colors are integrated into the pattern to reflect the nourishment of the mountains and forests in each tea product. From a leaf to a cup of tea, the essence of tea and the earth is maintained in both the logo design and the packaging design. The design of the box is based on a light and elegant vision, representing the anticipation and healing feeling before receiving the gift box and enjoying the tea.
- Dimensions & Packaging
- 225mm x 125mm x 75mm
- Tags
- Beverages Packaging, muayiktea, whole-leaf, teabag, natural
- Production Technology
- Presented in a gift box with 20 tea bags inside. The design of the box is elegant and elegant, with the waist cover presenting each tea item, making it easy for users to choose their favorite items. Each icon on the box is designed in a tear-open format, allowing users to enjoy the healthy ritual of opening the gift. The printing of the gift box is planned to use environmentally friendly soy ink, and the paper is mainly made of environmentally friendly recycled paper. We minimize the use of plastic wrapping materials in the package delivery process. This is in line with the SDGs, the concept of sustainable management.
- Design Challenge
- The creative challenge in this project was designing an interactive, sustainable tea bag gift box that balances user engagement with eco-friendly materials. Overcoming obstacles like sourcing biodegradable materials without compromising durability was a key issue.
- Research
- The research behind this design was a qualitative study aimed at understanding user interaction with sustainable packaging. The objective was to explore how packaging could enhance user experience while being eco-friendly. The methodology included interviews, surveys, and prototype testing. Data collection was through user feedback, observational studies, and prototype testing. Participants included 15 eco-conscious consumers. The results showed high satisfaction with interactive and sustainable packaging, leading to better engagement. This research impacts businesses by emphasizing eco-friendly designs, and enhances society’s shift towards sustainability, influencing design trends to prioritize user experience and environmental impact.
- Inspiration
- Hand-picked tea bags are combined with gift boxes to let tasters experience the craftsmanship and convey the message that each tea product records the complete cycle of goodness from tea growing, harvesting to packaging design and caring the earth. Hand-picked high mountain tea with no added flavors, combined with energy and flavor, is designed to add a sense of healing to the tea-drinking atmosphere. Hand-picked tea gift box is the beginning of a healing energy for everyone who receives it.
- Project Duration
- The project started in May 2024 in Taiwan and finished in October 2024 in Taiwan. Plan to launch in 2025.
- Operation Flow
- This tea bag gift box operates by allowing the user to tear open the outer packaging for an interactive experience. The box transforms from a sealed container to a revealed set of tea bags. Key frames include opening the box, revealing the contents, and using the tea bags. It delivers better results by using eco-friendly materials, enhancing sustainability, and offering an enjoyable unboxing experience, which makes it more engaging and appealing to environmentally-conscious consumers.
- Patents
- Mua Yik Ltd
