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Zna Z9 Interfaccia uomo-macchina per autoveicoli by Beijing Pursuer Network Technology Co., Ltd.
Zna Z9 Interfaccia uomo-macchina per autoveicoli by Beijing Pursuer Network Technology Co., Ltd.
Zna Z9 Interfaccia uomo-macchina per autoveicoli by Beijing Pursuer Network Technology Co., Ltd.
Zna Z9 Interfaccia uomo-macchina per autoveicoli by Beijing Pursuer Network Technology Co., Ltd.
Zna Z9 Interfaccia uomo-macchina per autoveicoli by Beijing Pursuer Network Technology Co., Ltd.

Argento Interfaccia · 2026

Zna Z9 Interfaccia uomo-macchina per autoveicoli

by Beijing Pursuer Network Technology Co., Ltd.

  • A' Design Award d'Argento 2026 in Interfaccia
  • CLIENT: Zhengzhou Nissan Automobile.Co.,Ltd.
  • Estimated Number of Design Views: 21,477
  • Verification code 49AAFFDE85 · Verify this award
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About Zna Z9 Interfaccia uomo-macchina per autoveicoli

Zna Z9 è un sistema di interfaccia uomo-macchina per l'abitacolo digitale di un pick-up off-road. L'interfaccia utilizza transizioni fluide tra scene 3D al posto di complessi menu ad albero. Il display ad alta definizione da 12,8 pollici si adatta ai cambiamenti di orario, condizioni meteorologiche e ambiente circostante. È supportata l'interazione multimodale, che comprende il tocco, il controllo gestuale, un assistente vocale e il riconoscimento biometrico, riducendo così il carico cognitivo. Una texture in vetro satinato semitrasparente e forme geometriche angolari conferiscono all'interfaccia un'identità robusta e grintosa.

About the A' Design Award d'Argento

Zna Z9 Interfaccia uomo-macchina per autoveicoli ha vinto l'A' Design Award d'Argento, un riconoscimento enormemente prestigioso conferito a design di fascia alta, splendidi e impressionanti. I vincitori d'Argento sono opere tremendamente brillanti ed estremamente creative che illustrano l'eccezionale competenza, il talento e l'acume dei loro designer. Ci si aspetta che Zna Z9 Interfaccia uomo-macchina per autoveicoli sia un'opera meravigliosa, una vetrina di eccellenza, notevolmente professionale e profondamente innovativa. Questo design vincitore dell'A' Design Award d'Argento è un'invenzione molto notevole e ammirata che giova ai confini dell'arte, della scienza, del design e della tecnologia e li fa avanzare. Zna Z9 Interfaccia uomo-macchina per autoveicoli è una creazione molto invidiata che evoca desideri, porta sentimenti positivi e accende meraviglia e stupore.

Press Kit

Unique Properties
This system redefines the digital cockpit experience for offroad pickup trucks. It introduces seamless 3D scene transition mode to replace complex tree menus, uses all weather digital twin technology, and supports multimodal interaction including touch and gesture control, voice assistant, and biometric recognition, reducing cognitive load. Unlike conventional impersonal HMI systems, it transforms the cockpit into a warm, smart space, reshaping the interaction between the driver and the vehicle.
Dimensions & Packaging
With a 12.8 inch high definition display and wireless connectivity with Bluetooth and WiFi, the system creates a high performance digital cockpit.
Tags
Multimodal Interaction, Digital Twin, Scene Adaptive Interface, All Weather Environmental Sensing, Semitransparent Frosted Glass Texture, Rugged Geometric Aesthetics, Deornamentation, Seamless Scene Transition
Production Technology
Visually, the interface features a semitransparent frosted glass texture to add modernity and transparency and uses geometric shapes with angled cuts in 3D UI scenes and icons, establishing a distinctive product identity.
The modular HMI system covering color, typography, icons, and controls, combined with component based design strategy, ensures high consistency across multiple screens and devices.
Design Challenge
The main challenge was ensuring the ease of use of the innovative HMI system. To address this, the team implemented rigorous user testing throughout the full product lifecycle from design and software development to sample car. Insights gathered from multiple rounds of real world user testing and data informed continuous refinements, ensuring a smooth and enjoyable experience once the system launched.
Research
As automotive electrification and intelligentization advance, human and machine interaction is shifting from rigid hardware bound to software bound intelligent experiences. Many HMI systems feature cluttered information, limited interaction modes, and homogenized visual styles. This system introduces a seamless 3D scene transition mode to replace tree menus, uses all weather digital twin technology, and supports multimodal natural interaction, redefining the driver and vehicle interaction.
Inspiration
Inspired by urban minimalism and spatial constructivism, the design creates clean, intuitive 3D virtual scenes. Angled geometric lines are used to show the rugged offroad identity of the pickup truck. The interface themes and 3D scenes dynamically adjust to realtime changes in environment, time, and weather, delivering an immersive experience where the vehicle feels connected to the outside world, while making the technology feel responsive, alive, and emotionally engaging.
Project Duration
Designed and developed in Zhengzhou in June 2023, the project was officially launched in China in April 2025.
Operation Flow
The minimalist large display with physical buttons supports multimodal interaction including touch and gesture control, voice assistant, and biometric recognition. The system introduces seamless 3D scene transition, displaying key information like navigation and real-time traffic intuitively. It automatically highlights the most relevant information for different scenarios and provides matching audio cues, offering clear audiovisual feedback for more efficient interaction and enjoyable driving.

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