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Press Release

DesignNewswire · COMO, Italy ·

Platinum A' Design Award in Lighting Projects and Light Art Design Goes to Tender Soul of Ocean Lighting Installation by Whyixd

Whyixd recognized for lighting projects and light art design by the international grand jury of the 2023 - 2024 A' Design Award & Competition

FOR IMMEDIATE RELEASE

COMO, Italy, April 18, 2024 /DesignNewswire/ A' Design Award & Competition has confirmed the Platinum A' Design Award in the Lighting Projects and Light Art Design category for Tender Soul of Ocean Lighting Installation by Whyixd. The recognition forms part of the 2023 - 2024 A' Design Award & Competition and was determined through blind peer review by an international grand jury panel of established academics, design professionals and press members, who evaluated anonymized entries against predetermined criteria.

What the Platinum A' Design Award Means

The Platinum A' Design Award is recognized for honoring designs that stand at the forefront of creativity and innovation. It is the highest accolade bestowed by the A' Design Awards, acknowledging works that blend remarkable innovation with impactful societal contributions. These designs not only showcase exceptional artistic and technical proficiency but also highlight their creators' commitment to advancing the boundaries of art, science, design, and technology. Recipients of this award are celebrated for their role in shaping the aesthetics and trends of our time, contributing significantly to the enhancement of quality of life and promoting sustainable development.

More About Tender Soul of Ocean Lighting Installation

Tender soul of ocean blends technology, nature, and humanity. It translates hidden environmental cues into visible lights, emphasizing nature's messages. Placed along the coastline, it showcases flowing lights' beauty, adjusting instantly to the wind's force and direction, revealing subtle sea breeze shifts. This fusion of tech and nature sparks contemplation on the natural world's dialogues, unveiling the profound link between humanity and the environment.

About Whyixd

WHYIXD, a rare cross-disciplinary art installation design team in Taiwan, was founded by Yen Po Yeh, Zih Jing Wei, and Jie Lin Zhuang in 2011. At the beginning of its establishment, WHYIXD started from “artistic creation” and completed many “interdisciplinary” physical installation works. Later, WHYIXD gradually transformed “interdisciplinary creation” into commercial applications, and practiced various possibilities through technology, new media, and cooperation among various industries.

Award Record

This recognition makes Whyixd a winner of 1 A' Design Award.

About the A' Lighting Projects and Light Art Design Award

The A' Lighting Project Design Award is an international lighting design competition recognizing outstanding lighting designs by lighting designers worldwide. It is organized within the A' Design Award & Competition and is open to lighting project designers, lighting architects, industrial design studios and lighting product manufacturers from all countries. Typical entries include light art, light installations, street lighting, light sculptures, light projections and landscape lighting. The awarded light art designs are published at https://desingers.org/design-category/lighting-projects

About A' Design Award & Competition

Organized annually since 2008, A' Design Award & Competition is an international, juried design accolade. The competition is open to entries from all countries. The philanthropic mission of the A' Design Award is to advance society through good design, by recognizing and promoting superior products, projects and services that benefit society, and by creating a global awareness and appreciation for good design practices and principles. Nominations are peer reviewed and evaluated anonymously by an international grand jury panel of established academics, design professionals and press members against predetermined criteria such as functionality, ergonomics, engineering, presentation, innovation, usability, sustainability and technology, with score normalization applied to remove biases. Awards are conferred at Platinum, Gold, Silver, Bronze and Iron levels. Eligible laureates receive the A' Design Prize, which includes the award trophy, the certificate of design excellence, the hardcover yearbook, a lifetime license to use the A' Design Award winner logo, exhibition of awarded works, an invitation to the gala night and award ceremony in Italy, inclusion in the World Design Rankings and Designer Rankings, and public relations and publicity services. Registration, uploading a work and receiving a preliminary score are free of charge, and Professional and Digital Edition laureates are not contractually obliged to pay further fees to claim the A' Design Prize. More information is available at https://competition.adesignaward.com

Press Resources

Media Contact

Giulia Ferrari, Press Office
Designers.Org
Via Leone Leoni 32, 22100 Como, Italy
press@designers.org
+39 031 4491953

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Fact Sheet

The Work

Project
Tender Soul of Ocean Lighting Installation
Function
Lighting Installation
Category
Lighting Projects and Light Art Design
Discipline
Spatial Design
Industry
Architecture and Arts
Colors
Dark Slate Blue, Midnight Blue, Steel Blue, Black and Dark Slate Gray
Images
5

The Recognition

Laureate
Whyixd
Country
Taiwan (China)
Recognition
Platinum A' Design Award
Edition
2023 - 2024
Design ID
#156105

Credits

Image Credits
Photographer: Yu-Chen, Chao; Photographer: Yu-Chen, Chao Video Credits:: Film Production: Lane 216, East / Film edited : WHYIXD

Design Details

Unique Properties
'Tender Soul of Ocean' translates the concealed intricacies of the environment into visible lights, emphasizing the significance of nature's concealed messages. Positioned along the coastline, it allows viewers to immerse themselves in the mesmerizing flow of lights from diverse perspectives. The installation's lights adapt instantly to the wind's strength and direction, unveiling the subtle shifts in the breeze.
Inspiration
The artwork finds its inspiration in Keelung's ocean, nestled along the serene northern coast. This city is caressed by the damp, sea-infused air, where the salty breeze becomes a symbol and message from the ocean, touching every individual. In a silent understanding, the ocean and humanity seem to engage in a shared dialogue. 'Tender Soul of Ocean' delves into the profound separation between people and the sea.
Research
While technology has expanded human capabilities, climate and environmental changes persist as crucial challenges. We aim to harness technology's potential to reveal the unseen natural environment, fostering heightened awareness of our surroundings. 'Tender of Soul' prompts viewers to contemplate enhancing awareness and perception through controlled illumination linked to natural information. This endeavor seeks to cultivate a deeper appreciation and more positive care for our planet Earth.
Challenge
The artwork employs Liquigleds Lighting Corp's liquid light strips. Given its installation in a demanding environment,a rainy, humid city along the coastline, and the material's vulnerability to breakage, conventional methods involved securing these strips inside glass containers. Consequently, significant time was dedicated to experimenting with various installation methods to ensure the strips' stability.
Realization and Technology
'Tender Soul of Ocean' is crafted using flexible LED filament, distinct from conventional LEDs in its ability to emit light from all angles, providing viewers with a complete visual experience. This technology allows for the creation of a visually immersive LED matrix resembling a floating wave. The LED matrix comprises 42x20 LEDs, totaling 840 individual LEDs, each independently controlled via a DMX system. To capture real-time wind data, an anemorumbometer is employed, translating this data into a generative lighting program using Processing.
Operation and Interaction
By converting wind data into an ever-evolving play of light, it delicately mimics the subtle changes in the air, leading individuals to become more attuned to the wind's nuances. Featuring a central walkway, the installation invites individuals to step into the light waves, offering a firsthand experience of the immersive luminous display.
Project Duration and Location
Location: Keelung Maritime Plaza ,Keelung, Taiwan Exhibition: 2022 Keelung City Expo
Specifications
Size 7.2m x 4.8m x 3.45m Material Soft filament LED, Metal, Acrylic
Keywords
lighting, installation, ocean, data scuplture, illumination

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