Karya Science is O2 Buku Pelajaran Sekolah dening Jaehun Kim minangka pemenang sing diajeni banget saka A' Design Award Emas 2022 sing bergengsi ing Kategori Kompetisi Desain Pendhidhikan, Piranti Ajar lan Konten Pelatihan.
EmasPendhidhikan· 2022
Science is O2 Buku Pelajaran Sekolah
dening Jaehun Kim
Klien: Visang
Pemenang A' Design Award Emas ing Kategori Pendhidhikan
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #131223Desaine
Babagan Science is O2 Buku Pelajaran Sekolah
Science is O2 iku seri buku pelajaran ilmu pengetahuan alam kanggo siswa sekolah dasar, menengah, lan atas. Saben sampul nduweni kode QR wujud kunci sing nyambungake menyang informasi buku, promosi, lan video sains. Kode QR liyane dipasang ing sandhinge elemen-elemen utama ing njero buku, menehi akses menyang video eksperimen lan pitakonan tambahan. Lapisan matte, grafis epoxy, lan finishing kinclong nyiptakake efek semu telung dimensi sing urip. Pojok-pojoke digawe bunder supaya luwih aman dicekel, lan tautan digital ngluwihi pasinaon nganti ngliwati kaca sing dicithak.
Pangakuan
Babagan A' Design Award Emas
Science is O2 Buku Pelajaran Sekolah menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Science is O2 Buku Pelajaran Sekolah dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Science is O2 Buku Pelajaran Sekolah nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.
- Ukuran & Kemasan
- Elementary school textbook 220 x 300
Middle school, high school, advanced textbooks 210 x 297.
Textbooks are classified by grade and semester and undergo reorganization each year to maintain brand identity.
Elementary textbooks contain 8 volumes for each grade and semester, middle school textbooks include 6 volumes, and high school has 1 integrated volume and 4 in-depth volumes. - Tag
- workbook, science, O2, QR Code
- Teknologi Produksi
- O2’s brand identity of bringing to life the joy of science is embedded in the design, the matte coating of the background and epoxy of the main motif and graphics providing a vivid, semi-3D effect. For the elementary textbooks, curiosity and fun are engaged through glossy finishes that interest students in science learning from first sight. In addition, the corners were rounded for safer learning.
- Tantangan Desain
- Deep thought was applied to how to adapt a brand identity limited to paper textbooks to one exemplifying “digital.” Concerns centered on the use and experience of needing to access digital materials and textbook information only through CDs or homepages. By combining key-shaped QR codes with O2’s signature form, consumers can intuitively recognize the curious combination of brand and digital.
- Riset
- COVID-19 has rapidly changed the education, leading to an increase in remote classrooms and demand for digital content. As such, O2 has redeveloped its brand image to adapt with the digital environment.
Research conducted among 1,000 digital resource consumers revealed that they most require “textbook information and various learning materials.”
To surpass traditional limitations, O2 has strengthened its brand image so that consumers can better access books and also videos and digital materials. - Inspirasi
- QR codes are currently the most common digital application and are used actively in various fields. They allow for quick authentication and access to information. Consumers can easily and quickly access textbook information through the QR code implemented as part of the cover design. Promotional videos linked to the QR codes likewise convey the traits and uses of the textbooks to consumers.
- Durasi Proyek
- Launched in Korea in September 2021
- Alur Operasi
- Consumers can access textbook information and promotions and experience engaging science videos simply by scanning the QR code on the cover. In addition to the cover, QR codes can be scanned for each main element in the textbook to access video experiment data or additional questions. Through diverse video material and information, students can learn and experience science more easily than with just traditional textbooks.
- Anggota Tim
- Creative Director : PARK, KWANGSU
Designer : MYUNG, SUJIN
Designer : LIM, SEHEE
Designer : CHOI, LIBIN
Designer : KIM, MINJOO - Kredit Gambar
- Visang Creative Design Lab, 20121
Disponsori
Jelajahi Ngluwihi Designers.org
Temokake produk, layanan lan kesempatan saka mitra iklan kita.
Jelajahi Liyane
Desain Sing Gegayutan
Jelajahi desain pemenang penghargaan liyane saka kategori sing padha, dipilih miturut kualitas.