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Science is O2 Buku Pelajaran Sekolah dening Jaehun Kim

Karya Science is O2 Buku Pelajaran Sekolah dening Jaehun Kim minangka pemenang sing diajeni banget saka A' Design Award Emas 2022 sing bergengsi ing Kategori Kompetisi Desain Pendhidhikan, Piranti Ajar lan Konten Pelatihan.


EmasPendhidhikan· 2022

Science is O2 Buku Pelajaran Sekolah

dening Jaehun Kim

Klien: Visang

Pemenang A' Design Award Emas ing Kategori Pendhidhikan

112,134

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #131223

Warna

Desaine

Babagan Science is O2 Buku Pelajaran Sekolah

Science is O2 iku seri buku pelajaran ilmu pengetahuan alam kanggo siswa sekolah dasar, menengah, lan atas. Saben sampul nduweni kode QR wujud kunci sing nyambungake menyang informasi buku, promosi, lan video sains. Kode QR liyane dipasang ing sandhinge elemen-elemen utama ing njero buku, menehi akses menyang video eksperimen lan pitakonan tambahan. Lapisan matte, grafis epoxy, lan finishing kinclong nyiptakake efek semu telung dimensi sing urip. Pojok-pojoke digawe bunder supaya luwih aman dicekel, lan tautan digital ngluwihi pasinaon nganti ngliwati kaca sing dicithak.

Pangakuan

Babagan A' Design Award Emas

Science is O2 Buku Pelajaran Sekolah menang A' Design Award Emas, pangenalan sing prestisius banget sing diparingake marang desain kelas siji, nggumunake lan unggul. Pemenang Emas iku ciptaan sing inovatif banget, visioner lan sumunar nggumunake sing nggambarake kejeniusan, kawicaksanan lan kaprigelan para desainer. Science is O2 Buku Pelajaran Sekolah dikarepake dadi panemuan sing dipuji banget, pelopor tren lan monumental sing nyedhiyakake nilai sing durung tau ana. Desain sing menang A' Design Award Emas iki iku proyek sing nggumunake lan dihormati sing paring manfaat gedhe lan nyurung maju wates seni, sains, desain lan teknologi. Science is O2 Buku Pelajaran Sekolah nuwuhake perasaan kekarepan sing kuwat, nggugah semangat, nyengkuyung kreativitas lan narik kawigaten kita.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
O2 is a science textbook that has used its established brand identity to imprint a confident and consistent brand image on its consumers. With rising need for no-contact education, O2 has digitized their brand identity, beginning with an easily scannable QR code on the cover. The code is designed as a key, opening useful textbook promotions and information. In this way, digitalization leads a constant effort to change brand identity to surpass the limits presented by books.
Ukuran & Kemasan
Elementary school textbook 220 x 300
Middle school, high school, advanced textbooks 210 x 297.
Textbooks are classified by grade and semester and undergo reorganization each year to maintain brand identity.
Elementary textbooks contain 8 volumes for each grade and semester, middle school textbooks include 6 volumes, and high school has 1 integrated volume and 4 in-depth volumes.
Tag
workbook, science, O2, QR Code
Teknologi Produksi
O2’s brand identity of bringing to life the joy of science is embedded in the design, the matte coating of the background and epoxy of the main motif and graphics providing a vivid, semi-3D effect. For the elementary textbooks, curiosity and fun are engaged through glossy finishes that interest students in science learning from first sight. In addition, the corners were rounded for safer learning.
Tantangan Desain
Deep thought was applied to how to adapt a brand identity limited to paper textbooks to one exemplifying “digital.” Concerns centered on the use and experience of needing to access digital materials and textbook information only through CDs or homepages. By combining key-shaped QR codes with O2’s signature form, consumers can intuitively recognize the curious combination of brand and digital.
Riset
COVID-19 has rapidly changed the education, leading to an increase in remote classrooms and demand for digital content. As such, O2 has redeveloped its brand image to adapt with the digital environment.
Research conducted among 1,000 digital resource consumers revealed that they most require “textbook information and various learning materials.”
To surpass traditional limitations, O2 has strengthened its brand image so that consumers can better access books and also videos and digital materials.
Inspirasi
QR codes are currently the most common digital application and are used actively in various fields. They allow for quick authentication and access to information. Consumers can easily and quickly access textbook information through the QR code implemented as part of the cover design. Promotional videos linked to the QR codes likewise convey the traits and uses of the textbooks to consumers.
Durasi Proyek
Launched in Korea in September 2021
Alur Operasi
Consumers can access textbook information and promotions and experience engaging science videos simply by scanning the QR code on the cover. In addition to the cover, QR codes can be scanned for each main element in the textbook to access video experiment data or additional questions. Through diverse video material and information, students can learn and experience science more easily than with just traditional textbooks.
Anggota Tim
Creative Director : PARK, KWANGSU
Designer : MYUNG, SUJIN
Designer : LIM, SEHEE
Designer : CHOI, LIBIN
Designer : KIM, MINJOO
Kredit Gambar
Visang Creative Design Lab, 20121

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Desain Apik Pantes Nampa Pengakuan Gedhe

A' Design Award minangka penghargaan internasional sing dijuri kanggo desain apik. Melu A' Design Award kanggo entuk kesempatan nampa pengakuan meritokratis, reputasi, gengsi lan publisitas kanggo karyamu. Nominasikna karyamu kanggo A' Design Award lan saingan kanggo ngrebut A' Design Prize sing didambakake.

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