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LoveAmme TailorMade Pro 2 Pompa Susu dening Duane Lye Dun Wei

Karya LoveAmme TailorMade Pro 2 Pompa Susu dening Duane Lye Dun Wei minangka pemenang sing diajeni banget saka A' Design Award Wesi 2022 sing bergengsi ing Kategori Kompetisi Desain Piranti Digital lan Elektronik.


WesiElektronik Konsumen· 2022

LoveAmme TailorMade Pro 2 Pompa Susu

dening Duane Lye Dun Wei

Klien: Kim Hin Innovation Labs

Pemenang A' Design Award Wesi ing Kategori Elektronik Konsumen

27,519

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #140313

Warna

Desaine

Babagan LoveAmme TailorMade Pro 2 Pompa Susu

TailorMade Pro 2, pompa susu dobel kelas rumah sakit paling cilik ing industri, digawe bisu lan kompak supaya pas karo tas apa wae sing ora nate ditinggal ibune. Iki dirancang kanggo nggedhekake asil susu liwat macem-macem setelan nyedhot lan ngrawat kabutuhan emosional ibu nalika ngompa nggunakake lampu mencorong alus kanggo ketenangan. Werna abu-abu sing anget dipilih amarga netral jender, cocog karo peran sing ndhukung bapak nalika nangani barang-barang penting ing njaba. Kabeh aspek desain saka estetika nganti fungsi adhedhasar umpan balik pangguna lan didhukung dening ahli laktasi.

Pangakuan

Babagan A' Design Award Wesi

LoveAmme TailorMade Pro 2 Pompa Susu menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. LoveAmme TailorMade Pro 2 Pompa Susu dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. LoveAmme TailorMade Pro 2 Pompa Susu diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik
TailorMade Pro 2 is the smallest hospital-grade double breast pump in the industry. Silent and compact, it fits and harmonises easily with essentials in work bags a mother never leaves home without daily. It is designed with emotion, and engineered for personalised comfort and maximum milk yield through pulsating lights, proprietary programming of suction strength and frequency. All aspects of the design from aesthetics to function are based on user feedback and backed by lactation experts.
Ukuran & Kemasan
The overall size is 128mm(W) x 102mm(D) x 62mm(H)
Tag
LoveAmme TailorMade Pro 2, Double Electric Breast Pump, Breastfeeding, Maternity, Mother, Baby, Luxury, Lactation, Pregnant, Hospital Grade
Teknologi Produksi
LoveAmme’s TailorMade Pro 2 offers personalised pumping programmes, well-engineered for comfort. With unprecedented flexibility of customising settings for each individual breast, mothers can now express milk faster, more thoroughly, and in greater comfort. TailorMade Pro 2 is specially designed by mums, for mums.
Tantangan Desain
The creative challenge was to elevate the breast pump from a discreet utilitarian device to an iconic elegant accessory that consumers desire. Apart from the tangible solutions the breast pump utilises to achieve maximum milk yield, considerations for the more elusive emotional and psychological influences were explored and implemented. The manufacturing challenges include, matching the colour for the hidden display that lights up when the product is turned on, to the overall colour of the housing, addition of a pulsating light strip to aid in calming the mood and regulating breaths while pumping. All these while maintaining the dimensional and weight constraints for a compact and portable hospital grade breast pump.
Riset
The breast pump market is projected to surpass $1.5 Billion by 2025, fuelled by factors like heightened awareness among women pertaining to breastfeeding and the high population of working females. According to the Singapore Health Promotion Board, more than 53% of working mothers stop breastfeeding due to low breast milk supply, despite knowing that breastfeeding is the best form of feeding for a newborn. How might we reduce the number of working mothers who give up their breastfeeding journey, by providing solutions for their feeding problems that integrate with their working lifestyle?
Inspirasi
Many breast pumps in the market do not truly understand how challenging a mother’s breastfeeding journey can be, resulting in many bad experiences. As pumping becomes a daily routine for many months to come after giving birth, a breast pump quickly becomes a must-have accessory when leaving the home. For aesthetics, we went for understated elegance and wanted a breast pump that emulates the user’s individuality instead of being seen merely as a utilitarian device.
Durasi Proyek
The project started in June 2021 in Singapore and finished in March 2022 in Singapore.
Alur Operasi
Follow the steps to use the LoveAmme TailorMade Pro 2 Breast Pump System:

Step 1: Assemble the expression kit to the breast pump.
Step 2: Gently tap and hold the power icon to power up the breast pump.
Step 3: From the touch interface, select which breast to set the setting for - the left breast, right breast or both breasts.
Step 4: Select suction frequency (Stimulation, Expression or Deep Expression) and suction power (power level 1 to 6).

Focus on the pulsating light to calm down and regulate breathing. The pulsating light strip is on by default and can be toggled on or off by preference.
Anggota Tim
Duane Lye Dun Wei
Lenny Cendrawasih
Rachel Ng Gi Gin
Pamela Tan Li Ann
Charlotte Lim Jingying
Pang Shu Xin
Diana Koh Su Hsien
Audrey Yeo Mey Nyen
Kredit Gambar
Main Image: Creator Duane Lye Dun Wei, Product Shot, 2022.
Image #1: Creator Ng Gi Gin Rachel, Colour Options, 2022.
Image #2: Creator Duane Lye Dun Wei, Night Light Scene, 2022.
Image #3: Creator Lenny Cendrawasih, Bedside Scene, 2022.
Image #4: Photographer Lenny Cendrawasih, Product In Bag, 2022.
Video: Creator Duane Lye Dun Wei, KIL Night Light Sequence, 2022

Disponsori

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Desain Apik Pantes Nampa Pengakuan Gedhe

A' Design Award minangka penghargaan internasional sing dijuri kanggo desain apik. Melu A' Design Award kanggo entuk kesempatan nampa pengakuan meritokratis, reputasi, gengsi lan publisitas kanggo karyamu. Nominasikna karyamu kanggo A' Design Award lan saingan kanggo ngrebut A' Design Prize sing didambakake.

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