Not Always Fun Iklan Print dening Squared

Karya Not Always Fun Iklan Print dening Squared minangka pemenang sing diajeni banget saka A' Design Award Perak 2023 sing bergengsi ing Kategori Kompetisi Desain Sosial.

PerakSosial· 2023

Not Always Fun Iklan Print

dening Squared

Klien: Squared

Pemenang A' Design Award Perak ing Kategori Sosial

1,259,695

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #150806

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Not Always Fun Iklan Print

Kampanye iklan tujuane kanggo nambah kesadaran babagan sindrom Harlequin. Iki minangka sindrom sing mengaruhi sistem saraf otonom lan digandhengake karo ora ana kringet lan siram kulit ing sisih siji pasuryan. Agensi kasebut ngembangake ilustrasi visual utama sing adhedhasar juxtaposition saka macem-macem representasi harlequin sing ngarahake kanggo menehi cahya ing disparity antarane perwakilan lucu saka karakter lan kasunyatan urip karo sindrom Harlequin, nandheske perlu kanggo pangerten luwih lan kesadaran. kahanan.

Pangakuan

Babagan A' Design Award Perak

Not Always Fun Iklan Print menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Not Always Fun Iklan Print dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Not Always Fun Iklan Print iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Harlequin syndrome is a syndrome affecting the autonomic nervous system and is associated with absence of sweating and flushing of skin on one side of the face. The key visual illustrations are based on the juxtaposition of the different representations of harlequin aiming to shed light on the disparity between the comical representation of the character and the reality of living with Harlequin syndrome, emphasizing the need for greater understanding and awareness of the condition.
Ukuran & Kemasan: This ad is used in print and digital media, ranging from 70 x 100 cm poster, to A4 print page and different sizes of banners.
Tag: craft, illustration, ad, social, craftsmanship, print, poster, design, art direction
Teknologi Produksi: Meticulously crafted illustration is all it is used to achieve the final result.
Tantangan Desain: The creative is a juxtaposition of the two opposing sides of Harlequin - one is the light-hearted comical character and the other is the serious medical condition. To integrate those sides of the same character yet different characteristics and not ironize or victimize people suffering from the syndrome was the most difficult part.
Riset: The main research that was held was about the Harlequin syndrome itself and how rare diseases are addressed.
Inspirasi: The key visual illustrations are based on the juxtaposition of the different representations of the word harlequin aiming to shed light on the disparity between the comical representation of the harlequin character and the reality of living with Harlequin syndrome, emphasizing the need for greater understanding and awareness of the condition.
Durasi Proyek: The project was developed during the first trimester of 2023.
Alur Operasi: This is not relevant to the category presented.
Anggota Tim: Creative Director - Yana Okoliyska
Copywriter - Dessislava Pavlova
Kredit Gambar: Creative Director Yana Okoliyska
Illustrator Yana Okoliyska
Copywriter Dessislava Pavlova
Agency Squared