Seawool Proyek Branding dening Chungsheng Chen and Eddie Wang

Karya Seawool Proyek Branding dening Chungsheng Chen and Eddie Wang minangka pemenang sing diajeni banget saka A' Design Award Wesi 2024 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.

WesiGrafis· 2024

Seawool Proyek Branding

dening Chungsheng Chen and Eddie Wang

Klien: Tainan University of Technology/Product Design Deparment

Pemenang A' Design Award Wesi ing Kategori Grafis

14,446

Pemenang Penghargaan Terverifikasi

Verifikasi Status Penghargaan kanggo #160731

Deleng ing A' Design Award Siaran Pers Lencana Penghargaan

Warna

Desaine

Babagan Seawool Proyek Branding

Merek sing nyawiji busana lan kelestarian lingkungan, nggabungake cangkang tiram daur ulang kanthi teknik profesional lan gaya menyang urip saben dina. Logo kasebut, ditampilake kanthi huruf kapital, nglambangake semangat inovasi terus-menerus lan huruf o ganda nuduhake kelestarian sirkular, nandheske pembaruan abadi. Desain sakabehe mancarake keanggunan, makili pengejaran busana lan kualitas. Font standar nggabungake unsur ombak lan gerakan munggah, nuduhake pakurmatan marang alam lan kemajuan berkelanjutan. Merek iki dinamis, inovatif lan dadi pelopor ing tren busana lan lingkungan.

Pangakuan

Babagan A' Design Award Wesi

Seawool Proyek Branding menang A' Design Award Wesi, pangenalan sing prestisius sing diparingake marang desain sing apik sing nyukupi kabutuhan profesional lan industri sing dikarepake saka ciptaan sing dirancang kanthi apik. Pemenang Wesi nuduhake katrampilan sing gedhe, spesialisasi sing dhuwur, pangerten ahli lan kapasitas kreatif para penciptane. Seawool Proyek Branding dikarepake dadi ciptaan sing dihargai banget, dikagumi lan ditresnani sing praktis lan inovatif. Desain sing menang A' Design Award Wesi iki nggabungake praktik industri sing paling apik lan nduweni ciri teknis sing kompeten sing disambung karo kawruh lan bakat. Seawool Proyek Branding diajeni amarga ketelitiane lan dirancang kanggo nyedhiyakake paningkatan kualitas urip sing mbiyantu ndadekake donya panggonan sing luwih apik.

Ing Mburi Desain

Kit Pers

Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.

Sifat Unik: Seawool the brand logo incorporates elements of wave, upward motion and intricate details, symbolized respect for the natural environment, continuous progress, and top quality. The dual letter o represent perpetual sustainability and ever-evolving. It is vibrant, innovative, that leads both fashion and eco-friendly trends. Put on seawool as the brand slogan, encourage people to discover warmth and enjoyable when wearing seawool apparel, experiencing a unique lifestyle attitude towards sustainability.
Ukuran & Kemasan: SEAWOOL Logo: Letters are all in uppercase
Color system : primary color is Sustainable Blue, supplemented by Wool Yellow and Oyster Grey.
Tag: Branding, Oyster shell, Recycle, Sustainability, Visual Identity, Logo.
Teknologi Produksi: The Branding project all done in Adobe Illustrator and Photoshop software.
Tantangan Desain: The challenge lies in imbuing the Seawool brand with a sense of sophistication while embodying the brand spirits of sustainable, innovative, and approachable. To achieve this goal, the design team has crafted a completely new brand image for Seawool based on these criteria.
Riset: Seawool is a brand that blends fashion and sustainability, integrating recycled oyster shells with professional techniques and style into everyday life. Moreover, it continuously develops new technologies to explore future possibilities, creating more choices for the brand and establishing a new paradigm. By merging expertise with fashion, Seawool focuses on the quality of clothing, emphasizing softness, comfort, and the pursuit of individual style.
Inspirasi: The excessive oyster shell waste along Taiwan coastal line has caused serious environment issue. By recycled the discarded oyster shells and mixed with recycle PET bottle to develop the functional fiber. Seawool yarn, the word derived from sea and wool, means this innovative yarn with woolen touch which develop from the sea resources. Seawool served a strong image to the new brand, deepen consumer awareness of its distinct characteristics, a brand that leads both fashion and sustainability.
Durasi Proyek: The Branding project commenced in Sept.2022 and concluded in May,2023.
Alur Operasi: The logo can be used in many places, not only on clothing labels and packaging but also on business cards, websites, and social media platforms. This helps maintain visual consistency for the brand and enhances its visibility and recognition, attracting more people to learn about the brand.
Paten: Trademark: Creative Tech Textile Co., Ltd.
Anggota Tim: ChungSheng Chen
Eddie Wang
TingYuan Lin
EnYang Chen
Tainan University of Technology/Product Design Dept
Acdesign Associates International Co.,Ltd
Creative Tech Textile Co., Ltd
Hans Global LLC.
Kredit Gambar: All images copyright: Acdesign Associates International Co.,Ltd.