Karya Grovehood Collective Branding dening Cansu Dagbagli Ferreira minangka pemenang sing diajeni banget saka A' Design Award Perak 2025 sing bergengsi ing Kategori Kompetisi Desain Grafis, Ilustrasi lan Komunikasi Visual.
PerakGrafis· 2025
Grovehood Collective Branding
dening Cansu Dagbagli Ferreira
Klien: Cansu Dagbagli Ferreira
Pemenang A' Design Award Perak ing Kategori Grafis
Pemenang Penghargaan Terverifikasi
Verifikasi Status Penghargaan kanggo #168860Desaine
Babagan Grovehood Collective Branding
Grovehood Collective sesarengan kaliyan kebon butik ingkang ramah lingkungan kangge nggawe merek lenga zaitun extra virgin ingkang transparan wonten ing Walanda. Identitas visual ngimbangi tradhisi lan modernitas, negesaken keaslian saha telusuran. Label inspirasi vintage kanthi detail potongan khusus lan tipografi ingkang alus nggambaraken kasanayan tangan saha nedahaken sedaya rincian asal-usul zaitun. Simbol zaitun kanthi orbit ngaosi dedikasi kebon kulawarga ingkang dunyanipun mubeng wowohan punika, dene palet warna bumi negesaken asal-usul alami produk, mbentuk sistem kemasan ingkang kohesif.
Pangakuan
Babagan A' Design Award Perak
Grovehood Collective Branding menang A' Design Award Perak, pangenalan sing prestisius banget sing diparingake marang desain tingkat dhuwur, endah lan nggumunake. Pemenang Perak iku karya sing sumunar banget lan kreatif banget sing nggambarake kaprigelan, bakat lan kaweruh para desainer. Grovehood Collective Branding dikarepake dadi karya sing nggumunake, conto teladan, profesional banget lan inovatif banget. Desain sing menang A' Design Award Perak iki iku panemuan sing luar biasa banget lan dikagumi sing paring manfaat lan nyurung maju wates seni, sains, desain lan teknologi. Grovehood Collective Branding iku ciptaan sing akeh sing ngirenake sing nggugah kekarepan, nggawa perasaan positif lan nuwuhake gumun lan kagum.
Ing Mburi Desain
Kit Pers
Kredit, anggota tim lan detail teknis sing diwenehake dening desainer.
- Sifat Unik
- Grovehood Collective redefines olive oil branding by blending heritage with modern elegance. As the Netherlands' first transparent extra virgin olive oil brand, it sources from family-run, earth-friendly farms. The vintage inspired label, with refined typography, and custom cut design reflects craftsmanship and authenticity. Earthy yet vibrant colors distinguish each variant, while premium packaging invites consumers to explore the rich journey of this high-quality, traceable olive oil.
- Ukuran & Kemasan
- 500 ml olive oil labels: 2 front labels (63 x 74 mm) and one back label (69 x 75 mm)
- Tag
- olive oil, gourmet, olive, packaging, label design, custom cut, branding
- Teknologi Produksi
- The design thinking method of Diverge and Converge was used. All design was realized digitally as vector based assets with Adobe Creative Suite and then labels were produced by 4 color printing technique.
- Tantangan Desain
- Due to the bottle shape, the area we could use for the label was restricted, it required to be creative to create the layout while keeping the look appealing.
Another creative challenge was to color match the different materials. The bottle labels are printed on PP while the pouches are printed on a layered plastic material. The color - Riset
- A thorough competitor research was done online and offline. During the research phase we concluded that the product quality is superior to almost all of the products available in the market. We decided to go extra mile for the packaging design to reflect this quality. The bottle was chosen from many available options, we went for a special design that looks both unique and premium. Resembling to a wine bottle, the design evokes premium quality. It was sourced from a quality supplier and we decided to use custom cut labels for underlining the uniqueness of the product.
- Inspirasi
- The design is inspired by the traditions of olive oil production, where life revolves around the harvest. This idea is captured in the brand symbol: an olive encircled by orbits, representing the families whose world turns around this precious fruit. A fusion of vintage aesthetics and contemporary minimalism enhances the product’s exclusivity. The color palette, drawn from nature, connects the golden hues of olive oil and the rich greens of the trees, capturing the essence of the Mediterranean.
- Durasi Proyek
- Started in October 2024, finished in February 2025
Designed in France, Sold from Netherlands to EU - Alur Operasi
- First transparent extra virgin olive oil brand from Netherlands. The high quality olive oil is sourced from earth friendly family farms from different countries of Europe. The brand promise is to bring this high quality extra virgin olive oil that is single state, early harvest, hand picked and pressed the same day olive oil to gourmet audience.
Disponsori
Jelajahi Ngluwihi Designers.org
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Jelajahi Liyane
Desain Sing Gegayutan
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